 Easiest way to start dropshipping from scratch, what I would do. So if you're just starting out dropshipping and you have very limited resources, and I didn't say no resources, I do have videos for that, but you have to have a little bit of resources, a couple hundred dollars, this is what I would do now. Now, the things I'm gonna tell you in this video are not what I did in 2009, almost 11 years ago, but things have changed. There's different opportunities, there's different ways to do things. So I'm gonna tell you what I would do right now if I started out dropshipping and we're starting right now. Hey, I'm JR Fisher, and I've been selling online since 2009, and if you're new to my channel, I would love to have you subscribe. Hit that subscribe button down there. Turn on bell notifications. Make sure you turn on all notifications. Now, I've sold everything from physical products to digital products, and I've sold millions of dollars of products online, and in this channel, what I do is I show you some of the things that work, and I also tell you the things that do not work. I also have my branded products on thousands of websites, including Walmart, so I've got a little bit of experience. In this video today, I'm gonna tell you what I would do if I was starting from scratch, because there's so many different ways to approach this now than there was 11 years ago, so I wanted to make this updated video so that you knew what to do. I also have a free course. You can get it's a $97 course. You can grab the course at the end of this video. I'm gonna put a link in the description below where you can just grab it. No credit card needed. Now, like I said in the beginning, you're gonna need about $200 to get started, something in that ballpark, a little bit more, a little bit less, you could probably pull it off. You're also gonna need a credit card. You're gonna need those two things. So if you don't have those two things, check out one of my other videos where you don't have to have a credit card, where you don't have to have a whole lot of money to start. Now, you're gonna need at least $29 a month to pay for your Shopify account. That is the base type of Shopify account you can get. And that's probably the cheapest one you can get with the most advantages to it and the most bells and whistles. You're also gonna need about another $15 to $20 for a domain name. Now, if you use my link below for Bluehost, when you pay for your hosting, you can get the domain name for free. So check that out right below. And then that's gonna leave you roughly $150, $160 for you to do marketing, which you gotta do some marketing to get traffic to whatever sales page you're on. Now, I know some of you may be thinking, well, I've gotta have all these apps and I gotta have all these upsell things and all this. What I would suggest for right now is to not install them until you're ready to go. And then when you do install them, get the free trials. That way it's gonna buy you a week or two weeks where you don't have to pay for them and you can get some sales coming in. So do the free ones. The next thing I hear is, well, I've gotta have a really fancy template and the template's really important to me and all these templates are really super expensive. No, you don't. Matter of fact, the more basic, the better. It's gonna work probably better if you have a basic template. And in Shopify, there's a lot of free ones that you can get and you don't even have to pay for. Now, the easiest way to sell products online is to not reinvent the wheel. And what I mean by that is, don't try to go out and find the next new product. Don't try to find something that is so different from everything out there that you're just gonna make millions of dollars. If you're just starting out, you need to skip all of that searching for a fancy product and actually look and see what's already selling in the market. That's what I would do. Now, the best way to do that is to actually go into Instagram and see who is promoting what. Once you do that, there's a couple more steps, but let's go ahead and do that now. Let's go into Instagram and let's find something that's being promoted. Okay, I'm in Instagram right now and I came across this particular post right here and this is for brighter white. But one thing I did notice what I looked at it is the day one and day seven, it looks like it's different teeth. So not only did it brighten their teeth, but it looks like it's straightened them. So you wanna be careful when you're doing these before and after pictures that you're honest about this because that doesn't even look like the same person to me. But matter of fact, somebody I think made that comment on there. It says, look, it even straightened their teeth. So, but the point is, this one here got a lot of likes. It got 1,414 likes, which is pretty quick. So since it did, this looks like a good post. So the next thing I wanna do is when I find a post like this, I wanna see what influencers are promoting this post and then I wanna go check them out. So let's go ahead and do that too. Okay, so here is our Instagram page right here and that's a highly unusual picture there as you see on the left. But it really grabbed your attention. It's like, is that her tongue or what's with her makeup job there? But if you look at it, it's a pretty cool picture. It grabs your attention. That's what it's supposed to do, okay? And it says here, you got 83% off balance time. It says here, you got 83% off Valentine's Day sale. So it's got some urgency there. It's got 1,000 plus five-star reviews, 100% money-back guarantee. And then it's got brighterwhite.com forward slash sale. So they've got a pretty good ad right here. It kinda makes you wanna click. So the next step that you're gonna wanna do is you're gonna wanna go over to their actual sales page and see how they're actually selling this product. So let's go ahead and do that now. Let's run over to the sales page and see how they're doing this. Okay, I'm at their sales page right now and I'm noticing a couple things here. It's a very clean page. There's not a lot to it and it's a branded page. So another thing I'll tell you that when a lot of people start off, they try to do these general stores and the product doesn't fit into that general store. This is a niche store. So they spend a little bit more time making a niche store. But if you look in here, it is their product and it's got a couple different packages there. It's got a three-month supply, which is $49.95. And it's got a six-month supply, which is $59.95 and two six-month supplies, which are $89.95. So if you notice, you can get 59% off. But that 83% off they were talking about is if you buy a year's supply. So when you're running an ad, you can do that where you're showing the biggest discount that somebody can get based on a volume purchase. I know we do the same thing too. But look at the page, kind of take it all in, see what they've done here. This is a very simple page for you to make. If you're not good at artwork, you can always hire somebody to do it. You can use free programs like Canva to do this type of artwork if you want. I wouldn't really suggest you using the manufacturer's artwork. It's normally not as good. I mean, you could take some of their stuff and fix it up a little bit, but you want to have something designed for your site. Now, the next step for this is we've got to find a supplier. Now, nine times out of 10, when you're looking at these products that are entry-level products that are sold to a cold audience, you'll find that these products come from Aliexpress. So what we need to do now is go over to Aliexpress, find a similar product, and see what the cost of it is, and that way we can determine what type of profit we're gonna have. If we don't have a profit, we don't want to advertise the product. You know, if the product's selling for $10 and we got to pay $9 for it, it's just not worth it to us. So we want to make sure we can find the product at a profitable price before we continue on with our research. So let's go ahead and check that out right now. I'm gonna go over to Aliexpress. Okay, here I am at Aliexpress, and what I did is I typed in Teeth Whitening Kit, and I got all these different things here. So, you know, I don't know if it matters so much what the kit is, but there are similar kits there. I see this one down here in the bottom middle. It looks like it's $3 to $5, which is pretty cheap, because their entry level one was, what was it, $49.95. So obviously that's pretty cheap. Now we've got a factor in our E-Packet, and it looks like our E-Packet on this one is $2.42, which is pretty darn cheap. So that's obviously gonna be a profitable product. And the one I'm looking at here looks like we've got plenty of those sold, so that's not gonna be an issue. So the next thing I wanna tell you is once you've figured this thing out, now products could be good. I mean, they could be great, but the problem is at what point of the bell curve are they great? In other words, is that particular product on the upswing, is it on the downswing, is it part of a cycle? So we wanna figure out where is that product trending. And the best place to do that is Google Trends. Google Trends actually monitors and keeps all that data of people's searches. And you can tell by looking at a Google Trends graph if that particular product is going up or down. Now, just because it's going down doesn't mean that you wouldn't wanna sell it because a lot of seasonal products go down right before the season and they go up again. So let's go over to Google Trends real quick and we'll check out some of that. Okay, I'm over here now at Google Trends and I typed in teeth whitening. And what I did is up here in the top, I sorted it from 2004 to present. Now 2004 is the beginning of time as far as Google knows. So you can kind of see this chart here and it's kind of up and down, up and down, up and down. But it does look like it's trending up overall and it has been for years. So people obviously are more interested in teeth whitening now than they were in 2004, you know, when there were a whole lot lower searches. So let's dig a little bit deeper and let's check out. We're gonna go ahead and sort this over the past five years. Now over the past five years, I see some peaks and I see some dips, but I've noticed that all the peaks are occurring from December to January. Okay, like I said, it seems that there's some peaks in that December, January. So if you can get your pages up and running right before that period of time, it's gonna be a great time to sell that product. Now it does sell year round, so that's not a problem, but I would really gear up for those particular times. Now, the next thing I will tell you and I mentioned at the beginning is don't try to sell this in a general store page. What I would do is actually build a separate page for this separate store, whatever you wanna call it, and I would build it in a software called Cartra. Cartra is awesome because number one, they have the templates built in there and if you chose not to go with Shopify, you could actually use Cartra. Cartra does a whole lot more things, costs a little bit more money overall. However, it's gonna give you the mail list capability, it's gonna give you the capability for upsells, downsells, for funnels, that type of thing, and it's gonna cost you roughly $100 a month, maybe give or take, to use Cartra. But Cartra does a lot more for you and on down the road, you won't have to worry about buying email providers and all that type of stuff because it's also an email provider. So I'll put a link below in the description and you can go ahead and click on that and when you click on that link to go look at Cartra, you're gonna be able to watch a video and this video's gonna walk you through all the things Cartra does and I gotta warn you, if you watch this video, you're gonna wanna get Cartra, I mean, it's really cool. Now, if you use my link that I put down there, you can actually get Cartra for only a $1 trial, one buck, which is pretty darn cheap, and then if you like it, you can continue on with whatever plan you want. If you've already got names built up, if you already have a list, you can actually upload all those to Cartra and start using them right away. So keep that in mind, that's probably about the best route I would stay away from every other email provider at this point because none of them provide what Cartra does. Now, Cartra, once again, this was something that did not even exist when I started, matter of fact, they didn't exist three years ago. So these things change over time, guys, and you really gotta stay up with the times and figure out what is popular right now. Now, I know you're gonna wanna really be creative and you're gonna wanna design all these cool things, but I would tell you upfront, if you found some successful people, I would model your competitors. Now, don't rip them off, but you also don't wanna reinvent the wheel. If some basic pages with three offers are working for somebody, I would suggest you do a basic page with three offers also. You can do a couple things to promote, and I talked about, you needed about $150 to promote your product. You can run Facebook ads, you can certainly do that. Facebook ads are gonna be more expensive for you. We'll tell you. If you need to get going faster, I would suggest using Instagram influencers. That's a whole lot cheaper way to go about doing this. So Instagram influencers is the way to go. Now, what you can do actually is you can go to Instagram and you can find people who are in the beauty industry and you can look and see how many followers they've got. The best deals I've gotta tell you is to find people that have between 50 and 200,000 followers. Because those people are, they're getting some following, but they're not huge. Once they get huge, it gets expensive to buy time on their feed. So we don't wanna do that. We wanna go between 50 and 200,000 give or take. If you have one that's 40 or you have one that's 270, that's fine too. But that's what we wanna do. Now, what you should also do is you should offer to pay them $25 or less for 12 hours and the way you're gonna wanna do this is you're gonna wanna tell them that, hey, I wanna test out your followers. I wanna see if it works out for our company. And if it does work out, hey, we will buy more of your feed. You'll be happy to do that. And that's the truth, right? I mean, if it does work out and you made a profit, you would buy more from these people. But I would tell them that you need to do a test first and your budget is gonna be below $25 to run the test first. And most of them, in that 50 to 200,000 range of followers are gonna go along with that. And if they don't, just move on to the next one. Now, here's one I found right here. You're seeing it, it's Hush Gloss Beauty. This particular one has 192,000 followers and 1,881 posts. So they're obviously doing some promotion here, okay? If they've got that many posts. So as you can see, this would be a good person to talk to. Now, if you don't like that particular person, you can click the arrow down next to the person posting there and you can get similar pages like this. So you can look at similar pages and you see I've got a bunch there, a bunch across the top there. I'm trying to read some of these names here. Pentatrix, ChickNYC, but you see them all across there. So if you don't find what you want, you can endlessly go through and find other ones that are similar to this page. And once you do, you can approach those also. When you start getting these orders, what you wanna do is you wanna fulfill them with your credit card. The reason you wanna do that, obviously you have to have one, but you wanna use Oberlo and that's also gonna give you like 30 days to, you normally have 30 days from the time you charge something to actually pay your bill. So I would suggest you doing that. Otherwise you're gonna have to come up with the money when they buy these products and pay as you go. But I would suggest you use your credit card to do that. So that's basically the process you wanna go through. And you wanna test a lot of different products. You're gonna have to. But keep in mind, you don't wanna test products that are unknown. In the beginning, if you have a limited budget, I would definitely follow and emulate and model whatever you wanna call it, people who are already successful. If you do that, you're gonna stand a whole lot better chance. And you gotta do your research, right? You gotta do your research, make sure you find your supplier, check your prices, do all those things. But if you do all those things, you're gonna find that you're gonna have successful campaigns up front and you can get some money rolling and then you can test all these other products. Now, what parts of this do you like? What parts of this have you done? I know some of this stuff is brand new. A lot of these things didn't exist years ago when I got started. I definitely would have done some of these things. But they weren't available to me. You know, I had to start off when eBay and Amazon and that was actually a pretty good marketplace back then. I don't really market there now. We have our products there through a lot of our retailers but I don't really sell on those platforms much anymore. But back then, that was 100% of my income. So the thing I will tell you is all this stuff changes and you may find things that work out but they may die off and you gotta look for something else. I know on email providers, Cartra is the best that's out there. Didn't exist in 2009. You know, I did constant contact and I did Aweber and I did infusions off and MailChimp and tried all these different things and now Cartra's there. So the one thing I'll also tell you is keep your eyes open. Things change. Always be on the outlook for something new and something different. Don't constantly change but check stuff out. There may be a better alternative out there for you at some point. Now, if you enjoyed this video, do me a favor and subscribe. Click that button below down there. I'd really appreciate it. Click the notification button and the bell's gonna ring and then you need to turn on all notifications. If you do that, you become part of the Fisher family. The VIP group who hears about these videos, I notify you one on one. As soon as I do a new video and that way you won't miss a single thing and also you'll be notified when I go live and I do a lot of live videos too. So you don't wanna miss out on those. Don't forget, grab that course. There's an e-commerce course for $97 down there that you can get for free. All you gotta do is click the link and learn and I'll see you in the next video. Hey, thanks for watching my video. Don't forget to subscribe to my channel and click that little bell right there so you can be notified every time I do a new video. Also, click on one of those videos there. 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