 The Shrine Group is investing heavily in its dispensary chain called STEEZY. We had a chance to check one out while we were in California. STEEZY is a combination of the two words, style and easy. The three I's in STEEZY stand for influence. The reason I came to STEEZY was I actually love their vape products. I've pretty much used everyone and they are my personal favorite. And I saw the store announcement and wanted to come check it out and buy some flour. The Shrine Group has been quietly amassing licenses as it becomes the fastest growing brand in the state of California. The company is rooted in California but has operations in Nevada and Washington and they will soon be in Michigan. Shoppers can buy STEEZY branded products as well as over 40 other popular brands. The seemingly expensive store was busy with customers during the day in the middle of the week. In the well-lit and well-staffed new store in the Mission neighborhood of San Francisco. I've pretty much been to all of them. What do you like about this one versus is it really just the product or the layout? The product is what brought me in to be honest. I'm a well-versed enthusiast and then feeling like you're walking into a legit retail establishment. Not like a head shop for me is what I look for when I'm coming to shop. My name is Adam Schlitt. I am the owner of SafeReach Media. We're a digital programmatic ad tech company and essentially marketing firm for cannabis and CBD brands. I'm Deborah Borger reporting for the Green Marker Report from the STEEZY dispensary in San Francisco, California.