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Woodroc

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Published on Jan 28, 2012

Al-Muwakaba wooden Furniture & Industries Factory Co.Ltd
P.O.Box: 23609 - Jeddah: 21436 - KSA
Tel: 02-6092220 - Ext: 808
Fax: 02-2684850 - 050 30 80 754
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Our Cultural Strategy:
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Quality at Woodroc is our primary organizational GOAL to understanding precisely what our
customers need and continuously delivering innovative solutions and exceptional products on
time, within budget, and to the highest quality standards with the minimum loss to society. We
believe quality is the fundament al key to satisfying customers' requirements that is why we have built
quality into all our products and manufacturing processes from product initiation to completion .
Integrating our products with our assembly operations ensure the effective design of processes that
verify customer requirements , plan product life cycles, creative designs, and deliver the products
and service to the highest possible standards. This also embodies the measuring of all process elements, analysis of performance, the continual improvement of these products and comp any staff,
services, and the processes that deliver them to the customer.

OUR BUSINES DEVELOPMENT STRATEGY
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Marketing is an essential element of any organization planning, fabricating and selling products.
For this reason , WOODROC acknowledges that developing a robust but practical Prequalification Document generally imp roves business , as a result will often have a positive effect on future
investment, market share, sales growth, sales margins, competitive advantage, and avoidance of
litigation . Starting with the careful selection of workforce, procurement of materials and precise
furniture, doors and cabinet assembly techniques, WOODROC applies cutting edge technology
with expertly trained employees, producing top quality, attractive and durable wooden furniture
products.

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