Loading...

The Impact of Online Channel Availability on Consumer Behaviour and Sales

71 views

Loading...

Loading...

Transcript

The interactive transcript could not be loaded.

Loading...

Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Nov 16, 2017

One constant between physical stores and the online channel is the critical importance of stock availability. With many online stores carrying less inventory than their traditional brick-and-mortar counterparts, it’s easier for products to go out of stock leading to lost sales, and potentially longer term effects such as loss of brand equity.

Loading...

When autoplay is enabled, a suggested video will automatically play next.

Up next


to add this to Watch Later

Add to

Loading playlists...