 Hi everyone, okay, I hope I'm audible. Yes, ma'am Okay, all right a very good afternoon and a warm welcome to all of you I am Dr. Tatongala HOT of the Street Department and I'll be the moderator for this session Today's talk talk webinar is some commercial activities involving tribal areas in India It is organized by Tink India Tribal Rights Forum under Project Eglavia in collaboration with the Department of History and Department of English Dezo College We are indeed really grateful to the organizers for providing such opportunities where we can all come together and focus on supporting environmental conditions for innovations in tribal areas and most importantly the need for tribal entrepreneurship We'll be hearing more about it from our speaker and I'm sure we will be having an impactful and meaningful session Our speaker today is Pavya Sani, she has worked with AOR, SC, Acharna Patak Dev in cases like Sapu Malakesh, Kuchera Dryads case She also organized session with various professionals from different fields like historians, IS officers, fashion designers, senior advocates and research scholars She was also the third winner of policymaking competition organized by Tink India on rejuvenation of rivers. She also worked as internship coordinator for policymaking and tribal fashion and also won certificate of merit for one of the best mediator in international mediation competition. She is working with Tink India Himachal Pradesh Tribal Rights Forum and AINAM. Welcome Pavya and we are really excited to hear from you Now before I give time to the speaker, I want to remind our participants here that we'll have a question and answer time after the end of the presentation by our speaker So if you have any questions please use the chat post, post your questions in the chat post I'll take it up after the end of the presentation by our speaker or if you want you can even unmute your mic and ask questions at the end So without taking up much time, I would now give the time to Pavya So Pavya, you can please take your time Thank you so much Ma'am for the AINAM introduction and I'm really obliged to you know speak in front of the people who are right now present in the history and industry So my name is Bhagya and right now I'm working with the Tribal Rights Forum The topic for today's discussion, it is related to tribal entrepreneurship basically So first before moving towards the topic directly, we'll be taking up few facts about the tribal population in our country and just various, I want to show Am I? Okay, so just tell me if you can see the screen here right now Yes, yes, we can see this one Okay, thank you So just few facts before moving towards the main topic So you know if we talk about tribal population in our country, it constitutes about 8.61% of the total population of our country So you know maximum almost 90% of the tribal population lives in the rural areas and just 10% in urban areas that was just because they were either forcefully you know displaced from the rural areas due to the development projects or they were willingly living there, few in the urban areas So one third of the Jharkhand population is tribal, it's just a fact and the district of Chhattisgarh basically it says the largest number of scheduled tribes in the country So we have to see that there is a difference between scheduled tribes and just tribes So if we talk about scheduled tribes, right now it's more than 600, I think more than 800 But scheduled tribes, scheduled tribes basically scheduled tribes, it's the concept it's an idea in the constitution of our country So if we talk about scheduled tribes, there are I think 550 distinct tribes And under the schedule, can you enlarge your screen? No, actually there's this start slideshow button If you can just click that, the slides will be on screen, full screen, it'll go full screen It's actually, can you see it right now in the full view? It's not in full view, on your top, see on your screen Yes, I have already done it, in my screen I can see the full view actually Oh, okay, okay, no for us it's still the window view, but all right, all right, it's fine, you can just go ahead No issues, okay, actually there was a bug, I don't know actually I tried it before as well So it was not visible in the presentation, the full screen, but I am able to see the full screen So I have already done this full screen view So I don't know what's the condition, what is the problem, I don't know exactly So, okay, so if we talk about the constitution, so basically scheduled tribes are in the constitution, those areas which are, which they consider as backward or primitive or you know economically the tribes which are very much behind the normal people, the majority of the people or majority of the other tribes, there are also vulnerable tribes, the concept of vulnerable tribes also that in the constitution it has another kind of special treatment apart from the scheduled tribe areas, so basically scheduled tribes they are not they are not given the title based on particular tribe, basically the concept is that the government through parliament or the president through any resolution basically they can declare any area particular area, scheduled area, so the people, the tribes living in the scheduled areas, they are called scheduled tribes, so basically the constitution if you see the ideas of the scheduled area, a scheduled tribe is the people who are living in that scheduled area, so basically the president generally they do it with the consultation of the governor of the particular state, so you know they can increase enlarge or decrease the area of the scheduled tribes, they can exclude any tribe for any area from the scheduled areas, they can include any area to the scheduled area, so basically they've been given certain reservations or it's not the land, you know you you might have come across these things, so if we see the reservation part and the opportunities which the reservations which the government give to the scheduled areas, that is in my view I don't think the scheduled tribe people could take the benefit of that thing in its fullest that that is the point I can see where where I've studied in the university in the schools, you know there are if you have 60 seats of scheduled tribe people only 10 will come under the scheduled tribe quota, so in the scheduled cast there there are a lot of people you know seats there you know in a scheduled cast there is they themselves have a competition regarding that seat, there are so many cast in the scheduled cast and they know they know their reservation rights in their particular university in a particular college, they are able to take the benefit but I see a lag in the scheduled tribes so that maybe the the fault in the part of the government throughout these years so let's not get into that it was just a general information, so if you talk about article 244 it talks about fifth schedule basically there are 10 states under fifth schedule and in these 10 states there are scheduled areas described by the president or the parliament and the sixth schedule it's under article 244 clause 2 and article 275 clause 1 don't need to go into the details basically it talks about the areas they define the areas as this particular areas so in the sixth schedule this is basically for these four states that is Asan, Meghalaya, they have been given under the sixth schedule the title of the you know they have a certain slight difference in the treatment as with respect to the fifth schedule areas so if we see in the sixth schedule so the thing here is they have these states have the autonomous district bodies so basically the there are autonomous districts which the governor in which the president is in consultation with the governor the governor they decide that okay this will be the area this will be the autonomous district and they have the regions they have their self-governing bodies controlling the areas wholly by the tribes in the practical scenario I don't know exactly what is going on practically because there is a there is very few you know almost no information regarding the regarding the governance of these areas so there's a very few information that we see in respect of the northeastern areas so you know usually when you search on the internet you search on videos you'll get the cliche and the general idea about the northeastern people that is what the forum is doing actually you know we want to break these narratives regarding regarding the northeastern tribes or the tribes all over in general in India so basically people have this concept that tribes in general they are primitive because if you see in the constitution itself you know they declare an area schedule area based on the primitiveness you shine as the geographical isolation of the area you know the backwardness basically so I don't consider it a very fine area or very fine categories where we can say that okay if a particular driver particular people living in the particular area they have these characteristics and you can describe them as you can make them as scheduled rights so I think it's a very narrow and a very negative form you can you can do to the tribes you can consider them in the way so during my research in the tribal areas whether it's culture whether it's the constituent assembly debates whether it is the constitution itself the constitution itself doesn't describe tribes it doesn't give any criteria as to what should be the tribes which should fall under the category of scheduled rights so it's it's basically one of the committee in 1954 it was formed a local committee it has the report and it states these five points so basically they follow these five points but it is not formally written anywhere so we can definitely change it it's not about any amendment to the constitutions it's just the amendment to the minds of people so we don't have to shift we don't have to amend we don't have to go through the lengthy procedures of amendments in the parliament we can just change this view by you know broadening the scope you know just broadening the the scope the area the the light in which we see the tribes of our country so when I was researching about the northeast from drives their culture you know they are so rich you people are part of that and I was so fascinated about all the the diversity the diverse culture the richness you know if if in anywhere in the country I could see that people are connected to the roots of their culture the tradition I can say it's the northeast in states you know I'm living in Himachal right now and Himachal is the people here you know we are traditionally connected to the culture here you know we have a little bit different culture when we see as the as in general of the country so we have our own deities we have our own ishtbevda we you know we we we go for rallies for the deities if we construct any house if we you know if we make a house for ourselves and we do not just go there and start living we invite our deity first week we will conduct a whole rally through the through the through a ground and towards the colonies and all over the place and we welcome the deity and then the deity comes and sits in the place and then we go and live so you know we have diversity all around the country but if we see certain states if we see the so-called modern areas where we have modernized where we have developed the western ideas of development I see a clear cut disintegration of people from their roots so that is what I'm afraid of when I talk when I you know when I go deep into the development parts of the northeast in states the I'll talk I'll go into I'll go into this later at the end of the end of my discussion I have one idea you can say regarding the development or in enterprises entrepreneurs of the north east states I have few ideas where you can start I have one or two schemes regarding the which the government of India has for the enterprises for the first generation entrepreneurs of the north east states so we'll get a little bit deep into the into this part later but that is what I see that the if we see the traditions if we see that if there is any particular population of any particular community who is still connected with their roots that is the north eastern state and so-called modernized and the developed world they have just totally disregarded all the traditional ways of their living and just blindly accepted the western culture so you can clearly see the the works they are doing in profession feeling profession in the profession area as well as the personal area we can clearly see that how you know they are like you know and you just fly and one day you will fall and there is no scope that you can again fly back so that is where we are we are flying without any strings attached to our roots so that is the that will be the main point throughout my discussion the traditions and the enterprises the mixture of that so these are just just the general facts about the in the constitution the percentage of tribes living in the country so this is the the tribes living those who were there in the Ramayana period while make you belong to this Girat tribe these a few tribes are still as it is with these names only and few have changed but they are still there but they have changed the ways of living they have changed the names okay so in the Mahabharata period we have these tribes Andhra Abhisara and this Khasa Nishad Nishad had relevance in both Mahabharata and Ramayana periods so these were just a few facts okay if we I'm just stopping this right now okay okay so I don't have a real press PPT made because this topic was given to me really in a short term so I couldn't prepare the PPT exactly what I wanted to convey so I'll try to do it just by you know just by saying it okay so we have seen the facts we have seen the constitution the makeup regarding the tribes the scheduled tribes when we see northeast particularly northeast we have seven sisters if we go by and read the future of northeast the world is looking forward to the northeast in the you know in a big professional hub a big industrial hub you know the the the national resources which you people have which you have conserved over these years throughout your life throughout your generations so this is one this is one way that they are looking forward to exploit the natural resources or use the natural resources the other thing is your heritage your ways of living your ways of your traditions your culture your art they are looking forward to that in in Manipur yes in Manipur I think yes yeah not not in Manipur but Shalong Shalong Meghalaya so I've seen that the area is basically they are full they work towards the organic farming they have a lot of all the farmers they work there with the you know they don't use fertilizers they don't use the modern techniques of agriculture they have their organic ways of doing agriculture that is the strength of the area so if we see that what you know we have agriculture if we have your heritage your forest produce which which people use in general the resources which you have the natural beauty the spot of tourism that could northeast could become a tourist spot in future years and all the other when I was going through the northeastern entrepreneurs the people the entrepreneurs which you have produced in the in seven sisters one thing I one thing I just felt common in all these areas that they were just you know marketing the ideas they were marketing your business ideas they just they were doing that so there are ideas there are thousands and lakhs of ideas which are flowing in the northeastern people that we know that due to lack of connectivity through roads railway or port or through the internet connectivity the technological restraints people are not well equipped with the technology you know the the marketing obviously in the in the whole sense the marketing how you market your products how you you know you have great ideas but you know what the patent law say that people have great ideas in their minds but the patent will only protect the expression of that idea so idea could be same but the ways of expressing it that the law protects so you know the the base of expressing is the key that is what we call as marketing so I know you guys must be working on the marketing skills as well but yes there is the problem of connectivity that is the main point the whole India has converted to the digital we use phones we have a geo everywhere people 80 million people use geo we have smartphones but there is still lack of connectivity in the northeast you know like just as we have made the northeastern state the whole seven sisters just a remote area I don't know why it's it's such a beautiful place there's there's so much potential in the northeastern people they have so much to show to the world but I won't go into the politics but yes the forum right now we are working in the field of of this only we have project projects going on to conserve the cultural identity to conserve the heritage the traditions the art of the tribes in general and in my mind there is a few things there is if there are a few things that I want to focus on the northeastern area separately okay so we'll be working on those parts we have Shabri Kikutia that we take up one tribe at a time and we describe in brief what what is about so special about these tribes and the facts it's a just a few words just just a small poster regarding every tribe every day we use a trivia in the Shabri Kikutia and you know if we go by the page of the tribal forum Instagram handle you'll see the page is so informative every podcast every video every trivia you know one Vasya okay bowl we we work on the tribal languages so everything if you if you scroll and if you just read you get a lot to learn about the tribal culture about the tribal people in our country so we want to make it the the whole forum to work towards the development the development of the tribes in general and that is what we want that we want the minds of the people to get broadened and not to restrict that okay you have a primitive ways of living you know the agriculture if you talk about in agriculture as a whole you have the key to the you know there's a new modern ways of agriculture we have seen the modern the western ways of agriculture using a lot of fertilizers we have used a lot of genetically modified seeds in our agriculture if we see Punjab UP, Uttar Pradesh, Haryana, Punjab you know the lands are spoiled due to the overuse of agriculture and the genetically modified seeds which we use so you know that causes health issues as well but the main apart from the health issues which we which we face the major impact is on the soil you know even the WHC is that if your soil doesn't have two percent of the two percent of the organic content organic content is the the green part I mean you you must have the leaves the green manure and the manure in general the cow dung etc you must have worms in your in your soil you know they fertile they healthy fertilizing for tiling the soil so you know we have in India in general 0.02 percent of the organic content due to the overuse of the fertilizers so you know we we cannot say the soil is soil to say to declare a soil is a soil it must have it must have has a two percent organic content in it and we are less than zero so you know we have converted all our fertile alluvial soil into just that we are facing droughts we are facing harsh floods the climate changes farmers suicide you know all that was happening going on everywhere we started with the green revolution but you know the problem with people is we start but we don't know where to stop so there in the north east we can see the difference you guys know where to start and where to stop and where to just gather around all all your all your dump and you know just pack it in a bag and know what to do next so if we blindly follow I have seen in my life if you blindly follow the morning western ideas you you are just a bull going around everywhere and hitting everybody so you know that that is the heritage you can use as you know the agriculture as the as your as your new business model you know the organic products the demand of organic products has increased so much in our own country plus in the western countries you know there are people right now where i'm living they are they are willing to give you know price the price of what they are right now buying i i myself have bought the fruits which you know i'm really fond of fruits mangoes and leechi and strawberries and this is etc so you know we have given price the price for the organic products just because we are aware that these fertilizer waste fruits they are going to give us nothing so you know people are ready they are willing to they are standing on a threshold they just need a push they don't get the authentic organic product and the northeast could become one of the you know future agro businesses you know organic agro businesses or any town which you which you love to give to the to the enterprise you can work the problem is just in the marketing the marketing skills you know regarding the marketing i can just i have just one idea regarding the marketing area that obviously meaning connectivity or that's that's the truth we need technology that's the truth that's that's the fact we need it uh government is trying to connect the northeastern states to the to the to the to other states of the region through rails through roads through expressways i have i've come across certain projects certain mega projects which which is under the baharat malha scheme or the baharat malha project so one is the brahmaputra river bridge it's a 20 kilometer bridge it's a four lane and uh it will it will connect uh asem and nighalaya the other is uh i think it's a jury bomb the impal tapka project it's uh it it was uh it's a basically it's a bridge i i think you guys must have might have known this thing it's a bridge and it once it it is completed it will be the tallest uh tallest uh rider railway project in the country so i think it's uh the height is twice the height of putum minna that's what they say okay the other project is the kohima infar it's a four-way express express project infar jury bomb four le it's also it's also express project expressway project so we have gohati metro lanes it's under just the discussion which has not uh worked and people have not uh worked under the uh in the ground areas as well so you know there are so much better the main is with brahmaputra express expressway uh basically it's it's an araraja bridge actually they are focusing on the northeast right now because northeast in states they are connected to the southeast asia they are connected to bangladesh maya maa china the these all these northeast uh the south southeastern uh southeast asia basically so the government is looking forward towards the northeast as the hub to do business in these countries so that's why uh the direly want the northeast to be well connected with roads airports railway projects due to the covid situation the problems will be there might be uh great problems regarding the the on-way projects but yes they are willing to do it due to the securities issues as well in arunachal pradesh they are you know they are connecting this brahmaputra express express through the brahmaputra expressway it's it's 890 kilometer four lane expressway and it will connect the in west the dhubri to the east sadhya it's uh i think it's uh if it's araraja pradesh like this dhubri is in the west and sadhya it's here so it's a big line uh you know it connects between three to four major uh cities in between so all the strategy you know the government is looking towards building it as a as a business hub as well and for strengthening the security of our country as well throughout all the borders the main problem is china obviously so araraja pradesh asan uh these second these are the areas where we need a frontier the government is really working to improve the roads for the for the munitions for the security purposes to run smoothly so uh you guys don't have to worry about it that the connectivity thing will be done for sure is where they won't they won't be lagging they won't uh you know just lag the project to 30 or 40 years after the previous governments have made the project and they just forget about it uh it's okay that's a political thing but yes the through these ways the connectivity will definitely be done and the technological aspects if we talk about the uh the technical things the uh the the programs which the government will run in future i think they might be doing it right now there is one um one scheme which i want to share with you this uh let me just share the tab okay i want to yes so you might be able to see this right the northeast entrepreneurs development uh i think it's visible right the screen is visible yes yes okay okay thank you so okay so it's it's a development program so basically it's a scheme for the small enterprises so it's a first generation thing if in the northeast area so entrepreneurs in the northeast if we see that the new project in micro and small enterprises expansion and modernization of existing units so it's for the first generation entrepreneurs that it's right now it's it's written here so if you are a first gen you want to open up your business you know you can take help from this thing basically what you're providing is the term loan up to maximum 75 percent of the project cost so it's really helpful you you can get easily loan for that and the condition is the you have to contribute at least 25 percent of the project's cost so from your side it's 25 percent contribution and the government will help you for the other 75 percent so i think it's it's a really good thing the eligibility criteria is the first generation entrepreneurs exist existing entrepreneurs proprietary and partnership concerns and companies you know this is almost for everybody it's for everybody so how to apply this is the this is the form you can fill it you can you can give the details etc so it's a page for it's a ministry of development of northeastern region so you know they are very keen to develop the northeast almost the whole world is looking towards the north northeast for their heritage especially okay so this was the one thing the other is the one that you know so what's about it is it's basically a scheme under the mechanism for marketing this one mechanism for marketing of minor first reduce mfp through minimum support price minimum support price if you don't know i'll tell you after this and development of value chain of mfp so basically what the government is doing right now and this minimum support price is that the government directly buys from the farmer the produce so basically in up and the other states of the of the country they take few they have you know a list of few crops uh one is they take uh wheat they take millets they take paddy they take bajra maize they are this is this a long list of the crops which the government buys directly from the farmers um and you know why it is called minimum support prices the government fixes the rate suppose per quintal the rate the government fixes 1700 rupees per quintal so wherever in the country the farmer will go to to the centers they have the they have the mondies they are the store all the all the crops so they will definitely get 1700 rupees so if in the if in the private mondies if in the market the price is 1000 rupees per quintal the government is offering 1700 there is a profit of 700 rupees so that this is this is the uh the the uh the project this is the scheme which the government has offered since years you know to boost to to help the farmers so basically the government buys i think nine to ten percent of the produce of the total produce of the country so for the for the tribes basically what they have come up with the minor forest produce so you know the minus minor forest produce the the leaves i think you have so much you take small certain things from the from the forest directly and you sell it i think yeah they have written that 40 to 60 percent of the tribal annual earning is from basically the mfp the minor forest produce so when the tribal people they have they have 40 to 60 percent of their annual earning from mfps so government has decided to open the minimum support price for these marketing of for the marketing of the minor forest produce so basically they take this is the this is the this is what they do they identify locations and mfps they see that okay these are the forest where the where the tribal people take the the produce the minor produce so basically leaves bark of the trees some herbs jobs and etc so the next thing they identify the tribal gatherers then they gather the minor forest products and then they what they do that they do the marketing of that of that produce so in the marketing if you give them you know you the the tribal people what help they need is that they can do wonders actually but due to lack of money due to lack of economic infrastructure for them they lack they you know they cannot go for the marketing things because it needs money for the for to gather the product you know it needs a manpower that they can do that they are still now they are doing but for the marketing areas you need money you need support you need sufficient training for that and that's what we have we have never done any work in that area so the government has come up with this this this incredible scheme you know if this model works that will be really helpful for the tribal people so you know the an initiative targeting livelihood generation for tribal gatherers and transforming them then into on the careers so what they are what they will be doing that they will be uh establishing bandhan because kendra clusters so in those clusters uh the those clusters will constitute 15 tribal self-help help groups or the one them kendra's and what they will be do doing that they will be collecting all the minor forest produced in in those in those kendra's or the self-help groups and what they will be doing they will be a marketing they will be what see form of 20 member self-help groups training value addition equipment storage and logistics branding and marketing this is what the government is supposed to do in this particular area so this is a hundred percent central government funded with trifet trifet this is a it's a it's basically it established in 1987 it's a organization we can say that under the government who is working uh for the marketing of the tribal products basically either they do so many things but basically the marketing is what they do so providing 15 lakhs for each 300 member one kendra clusters so this is the whole model you can go and see the website this is all the steps further to uh further to incorporate everything to make basically the tribal people do entrepreneurs so government will be helping in that case we'll see that uh you know it has not taken full shape yet but we are hoping that this will this will go by and work will give fruitful results okay so if we go by and talk about tourism so northeast is known for the natural beauty obviously and natural beauty because of the people living in the northeastern areas so the one thing which was in my mind was that the this modernization and this western ideas of development basically what they do is they take away your traditional ways of doing business and replace it by saying that you have primitive ideas they replace it and they give you their own ideas so not in hundred percent cases they are correct but you can use the technology you can use the modern technology that that is what you can use the tools basically to to promote your ways of doing business so what northeast in general can do in the tourism area that you guys have to preserve your forests right what they are what you are doing right now you have to predict your integrity while you are developing northeast can give their own model for a sustainable development not just developing uh you know creating the concrete jungles but preserving the forests preserving their own traditions and being modern side by side being modern means you can use their technologies you can use all the professional things which the marketing skills the all these technologies smartphones and everything you can use them and you can popularize your traditions your handicrafts your ways of your basically your heritage you can make these technologies as a tool to market your tradition so you know it will be a whole new example to be set before the world entire world not just the country but the entire world because northeast is right now untouched so the thing when we talk about tourism is that people will come in lax and they will they will just you know maybe I don't know exactly the term but yes you have to preserve your integrity you have to preserve your you know just not get swayed away by the modern techniques so you can basically market your ways of agriculture your products like one there was one one entrepreneur she's a woman and the kiwis I think the farmers who were producing kiwis so they were facing huge losses because of the fall in demand maybe so what she did is she took all the produce and she produced wine through the local techniques of fermenting so right now she owns her own brand it's a big brand I think you might be knowing in the north eastern areas but you know to make all these initiatives all these all these ideas a global thing you need technology for that and government is supporting in government will do we are hoping then government will definitely do it so what as a northeastern you have to preserve is your own culture you have to market your own ideas like the these spices the herbs which you people produce in the northeast you can market that through various online portals you can make your own app you can make available these items to the world so in the you know you can go you can work out in any MNC you can learn the marketing skills you can come back to your own state and let the people there know about these marketing skills the technology if we just exclude the government for for just one minute if everything what has happened in the northeast is done by the people living there because of their independence because of their independence of you know for livelihood for everything which they have done for their own country for their own for the country and for for the state as well you know they have never depend they have never in any case were dependent upon the state government or the central government so that is what I want the northeastern to preserve you have you can you cannot just leave you should not basically just leave your integrity you know if suppose next if suppose today you have all the connectivity internet roads railway suppose you have everything right now with you so after 10 years from now the next generation they will definitely get influenced by the modern ways and honestly if I tell the modern ways of living that is very superficial so you know when you go and work in a modern in a totally westernized area you see there is a lot of a lot of mishappening going on inside the lives of the people the mental issues they are not happy you know you can see the developed model right now in the west as well they have money all right they have big buildings they have beautiful cities living where they are living but the health issues the mental anxiety level is so high that 70 percent of the people living there are under one or the other medical condition so getting an appointment of a doctor they have to wait for six months or seven months in line so that is what the condition is right now so in in our country we cannot just you know blindly follow the these western ideas if we see in certain states of our own country what they have done to themselves just by blindly following the western ideas so that is what my view of your of the northeastern development you can produce your own you can have your own model and show it to the world that you know when you connect to your roots you can build in in reality basically a developed model so development is not just building cute structures around you for protecting you but you know a growth a level of maturity in people themselves you must be happier you must be more happy you must be more you know satisfied inside you that okay you have done so much and you are right now you have done everything what you have what you might have done for you as well as for your state and the country so you know just the blind race that is not what the northeast is and that is what I want to tell that please don't leave this particular idea don't leave this particular strength of yours you have millions and millions of things which you can do to with your tradition you can modernize it you can show it to the world you know you can produce a whole new different model of development and that is what that is what the northeast must do because it's untouched it's untouched by the modernized world so from my side I think that's it I've tried my best to give you the the models the marketing ways you see for the marketing ways you need to work in a modernized way so in a modernized way as in if you market suppose you have a you have a mobile phone and you have okay not mobile phones through bamboo you can make you have made a mobile stand okay so for that mobile stand just to sell that mobile stand you can use a very beautiful maybe a Samsung or an Apple phone you can you can create such a beautiful video or you know basically while marketing your products you have to go into the modern ways because that's what people like if you go by traditional ways of marketing you won't be successful in my view so if you want to market you have to go deep into the modern ways of marketing they like the minimalistic concept they like you know they like this these heavy expensive phones around themselves even if the the mobile case is of 100 rupees worth you have to advertise it as it it's so it's a thousand dollar thing so you know that way of I don't know if I could make a video for you in future and show it as what I'm saying when even if in the advertisements if you if you see Pepsi and everything they popularize their 30 rupees drink as it as if that if you don't drink it you basically are backward so this concept to attach your product to the status of the people that's that's a one way of marketing so if a particular section of the people they don't have your product they are basically you know somewhere lagging behind so you connect your product to the social status of people you connect your product to the modern world you connect you present your traditional ideas in a modern way so that people could connect uh right now with them so basically there is one internship first tribal fashion which I am coordinating right now is so basically I'm taking up the designs the the costumes basically the clothes which have modern and the tribal theme in it and the tribal uh the the clothes the design the color they'll be directly taking from the tribe of them so you know combinations work in a global market so you can work in a totally traditional way in your own area in your in regions just across just aside okay basically for the totally traditional ways in the global market it will not work for going in the global market or even across the country you have to connect your your you have to make a brand name of fancy brand name with a classic theme with it with a tagline with it the product must look classy the the ways of marketing must be classy so that people can attach to your traditional ways to the modern to the modern life and they can just buy those products so that's that's that's it from my side um if there's any question regarding okay pavya thank you so much for your informative presentation okay now we will have a question and answer round or time if the participants have any questions you can please uh post your questions in the chat post or you can unmute your mic and you can ask your questions as well okay uh why we wait for the participants to uh post the questions uh pavya just uh one query like you know you guys have been working so closely with the tribals you know as a tribal rights forum so does your forum also provide or give trainings to the tribal groups especially we regard to how to promote the tribal items or products right now actually we just started in september so these ideas are in our minds and we'll definitely go offline and we'll be working with the tribes and we'll be giving the ideas of how to market the product how to you know how to uh make your product a global brand so we'll be definitely we'll be doing this in future and if you can join us if you want to join us you can definitely do so and with directly basically we want directly a connection with the tribal people we directly want to work with them so we need such a connection so if you can also help us that would be a great thing for us okay thank you uh we have a question here in the chat post it says does your forum have any ongoing projects in north east no not exactly in the north east basically we are right now just online we are doing everything online we have we have worked on tribal policies we have worked on how to improve tribal laws uh how to improve the infrastructure there according to their lives according to their traditions and not just completely westernizing them so we are working towards that that's what i can tell you not the ongoing online offline projects right now okay does anyone have any other questions okay just one last question from my end like you know according to you like how does this tribal women they contribute in conserving our biodiversity you've been talking about conserving our biodiversity in August so what is the role of this tribal woman what role does they play in contributing in conserving our biodiversity so basically if we talk about tribes so in general tribes basically the women in every spare isn't but in the tribal areas they you know the crafts the uh the ways of agriculture there is one tribe who doesn't know their land basically what they do is they just uh you know they just don't lower the lands they just uh with the stick they they just uh create a hole in the soil and they just throw towards the sea and they cover it so and they leave the the land as it is so you know in that kind of uh agriculture that is done mostly by the women in that area so if we see agricultural areas if we see the handicrafts the crafts the women is playing the most important role in that and if we see the tribes i've seen mostly the women uh actually they are working very hard in preserving they have worked very hard in preserving their handicrafts in their culture so that is that is what uh that is one more thing which we are working right now we are making a policy which is focused on the tribal women how you can develop how you can basically create a feminine model basically we talk very much about the feminist the feminist idea the equality between genders but tribes they already have it in the northeast i think there is one one area where there is um where the head where the head of the family is the woman and the boy comes and mary and comes to the house of the mother-in-law so the reason could be anything the war at that time but yes the woman has played a crucial role right now and they will still be doing it in the future and we are here to promote that as well we are working on a policy of such kind okay we have one question here in the chat post when it's inevitable to adopt modern ways for marketing along with it we'll develop larger modern infrastructure necessary for certain industries example tourism how to preserve our traditional culture and practices when confronted by powerful modern technologies if you can please answer yes yes basically that's that's what i was trying to say in my whole uh in my whole presentation so basically if you see any area which uh you know which depends totally upon tourism people living there are so much dependent on the people who come so in the pandemic times so when people could not visit these places they face huge financial losses just because they were totally dependent on the people who are who are coming for just tourist tourism purposes so what you can do is uh suppose you don't have to create markets as it is who are selling who are selling you know the the products of the modern the modern products basically the shirts and t-shirts and the goggles and everything you have your own tradition you have your own clothes handicraft and everything you can create more you know i i know you have much more right now what is what is visibility so you know basically your own tradition your own ideas could be the attraction so what you can do is suppose you you have a hectare land where you produce organic vegetables so you know you can market your your your organic products online and you can make that or your own one hectare land of a place for tourism you can invite people you can you know you can give a model like you can invite people okay you are buying our products so you are welcome you are you are welcome you to visit our place where we grow these things we'll be giving you ideas about how to grow vegetables organically and you know everything you you know you through your business model you create tourism not just because you have natural beauty but because you have brilliant traditions because you have brilliant ideas and basically what is your model is organic vegetable that is what the northeasterns are doing you are reducing organic vegetables that that is the fact and you can you just have to you know make that model marketed that model globalized and people will come from different countries to visit your farm so that could be just one example where you know you you are the modernizing way in the senses you don't stop using your organic ways of cultivating and just going on producing the fertilized crops so that is the way that is what i was questioning that don't accept their ways of working and their ways of livelihood except you know just grow big your own traditions which is grow make your own ways of doing business big a big business so that was one model you can create your handicrafts as a black pottery for example every day so you know you can make a beautiful building out of that thousands of workers must be working there for example the pause you know you can just make that particular building a tourist spot you can create a whole market where you'll be selling different kinds of wine a wine market maybe a wine you know that market can go all the way around the countries around the world and selling your products so you know that's why you are using the technology and not get affected by the modern ways of livelihood that that's one thing which i can suggest okay thank you bhavia uh i think there are no further questions here so uh yeah now i would like to give time to uh dr rosy tap for the board of thanks rosy please take your time everyone uh i'm just going to give my camera on because i'm happy to check me at work at the moment but i think i would like to take this time to thank individuals here uh so i am dr rosy tap for the community of english so i on behalf of the department of english and history would like to take this time and thank the indian tribal right for understanding the project at love here for this collaborative opportunity given to us and the politics in general so at that tour our primary focus is to prioritize the growth of every individual in terms of tribal and indigenous issues and thereby uh also identifying identifying ourselves uh i think my network is not very stable right now we might be having a very low volume uh might be having some difficulty hearing me out so i'm just going to make this very short uh so i think that the webinar speaker means bhavia signing for enlightening us with your knowledge and i think today's webinar is full of knowledge and interesting things we get to learn a lot and we have given us a quite a good insight of what can be done right in place that we are living in right now and if this topic has i think it has revealed some interesting facts as well so thank you miss bhavia signing for this wonderful session uh right so uh in addition i thank all the attendees for being patient and having this wonderful session with us we appreciate you being here thank you so much for being here and we look forward to have this sort of talk again in the future thank you everyone uh i'm going to hand over the time to miss uh talk on now can you please take over the time i think my network yeah thank you everyone okay okay uh thank you rosie so uh thanks to all the participants to bhavia for the talk and also the uh the forum uh driver rights forum and all of you and all the participants so with that we'll end our session here uh we look forward to having more sessions in the future thank you thank you so much thank you