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Published on Apr 6, 2012
Easter eggs in video games are hidden messages or rewards for players. They are usually little in-jokes, secret rooms or minor segues that help motivate players to continue exploring a game. http://www.boxcarmarketing.com/blog/i...
Overtime Easter eggs have been built into DVDs, websites, apps and most other digital formats. There are many ways that Easter eggs, or unpredictable surprises, can be engineered into your marketing efforts. This video provides a couple of examples.