 Trends are changing every year, but video trends are changing by the month and us creators have to keep up Whether you're an online video creator or have video clients. This video is for you Let's be honest here. Our generation's attention span has been reduced to a 15 second cat video on tiktok Because of this social media platforms know that they need to prioritize short form content to keep their viewers entertained Now how can all this information be applicable to your content creation game, right? So the thing is short form vertical content actually drives traffic to your longer form content It's similar to how movie trailers do for the next big blockbuster Why wouldn't you want to be making the short form commercials for your longer form video? If you haven't started already here are some tips to get you started with short form content Repurposing old videos a secret that a lot of people don't think about is that you don't actually need to produce new content You probably already have like 10 pieces of short form videos in the videos you've already created There's got to be some sort of golden there somewhere When you're writing a script for your main video Keep in mind also to write a short snippet for your shorter form videos to give your audience a bit more of a taste Of what the long main video can be with that said it would really help improve your videos if you learn some vertical filmmaking Okay quick question for you guys Have you been implementing reels shorts and tiktok into your content creation workflow? And if you have hasn't been showing you any positive results If you haven't started but you're thinking of starting then go ahead and check out our playlist over at art list Where we have tiktok style music the links in the description below now Let's talk about our next trend mobile filmmaking Because smartphones are becoming the primary tool for creating and viewing videos vertical content isn't going anywhere Vertical videos will become the new standard because the new generations will grow with them Can't believe I'm old enough to say that on top of that They might even perceive horizontal videos as the weird thing which is also it's that's weird for me to think about For those of you that have video clients most likely They're gonna want to take advantage of all the new trends and short-form videos and smartphone filmmaking modern marketing is moving more towards being Authentic and genuine with your end user or your audience regardless if you create original content or you have video clients Check out which plan works for you on our list Mobile filmmaking isn't only democratizing shooting your videos, but also editing them as well Your phone is literally now a full film studio from concept to production and all the way through the edit Here's a short list of some of the apps that you can use to start and finish your videos using just your phone That's insane to me. We have studio binder and shot list for pre-production filmic pro for production Luma fusion and premiere rush for editing the next trends a little bit out of my skill set So I sat with my friend Tom Cowles from FX home to talk a little bit about some motion graphics Here's how that call went. Okay, so let's talk a little bit about predictions for motion graphics trends Do you think that in 2022 people can use to more optimize their videos and ride that wave? Yeah, the big ones I think are gonna be around this year are glitch transitions that camcorder overlay that you see quite a lot Kinetic typography specifically with Likrifying typography and making it look like sticky and slimy and as well as I think fish eye might be kept making a bit of a Comeback as well in terms of like a filter making that look as wide and as crazy as possible They're also gonna be the the type of tutorials that we're gonna be doing on our channel the FX home and You know, they're they're all for our video software hip film as well as emerge our photo editor as well So come and follow us everyone Next I sat with Jonathan Vardy the creative director here at Artlist He's responsible for all the banger commercials you guys have seen 3d is becoming more and more available and more and more Is it easy to get into today? Anybody can do it. We're probably gonna see a lot of animation done by dying using like a real engine Crazy render in real time With like link to facial capturing and motion capture and what steps do you think I could take maybe something a bit more of people Like me who don't really know what they're doing are kind of it's kind of scary It's kind of daunting you have to make a choice there Which tool will you be using because you're not gonna learn all the software? I think that I would probably go with blender probably choose blender and I'm relaunching And if you're looking to get into 3d for your videos that go check out our grid where we have some pretty awesome 3d clips The links in the description. Hello behind-the-scenes Ezra again I have another question for you guys. What trends have you been seeing in 2022? And which ones do you want to be using for your own videos or films? It could be connected to music styles, camera movements, gear or no gear whatsoever Let's help each other down in the comment section and make this 2022 the year that we let our freedom flag fly Try saying that five times fast. Thank you guys so much for watching and we'll see you in the next video. Bye