 As a marketer who has grown in the last few years into a chief marketing officer role, Adweek has been such a great resource for me over the years. I read every day, you know, I saw my guys try to be up to date with what's happening out there. I don't have a lot of time and there's probably about a half dozen platforms that I rely on to keep me informed. And Adweek is absolutely in that set and I think we'll stay there. At this point the first thing I do when I get to work is read the morning digest to get a sense of what's happening. I think not only the coverage of the facts is really cool. What other brands are doing? I'm only recently on the client side so for 25 years of my career was on the agency side. So I grew up with Adweek, you know, I read Adweek every week and then when it became digital every day. What new trends are popping up and just what's, what's up the moment? What's happening right now in our space? The opinion sections and how you guys see what's happening and translate and connect the dots. Not only for the industry but for coaching in general to be super useful. We try to use every day. Happy 40th birthday, Adweek. Wishing Adweek a very happy 40th birthday. From Kraft Heinz, happy 40th anniversary, Adweek. Congratulations.