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Discussion | Congratulations, You Have An App - Now What? App Development and Marketing from A-Z

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Published on Feb 3, 2014

On January 28, 2014, Stanford's Program in Law, Science & Technology hosted the discussion, "Congratulations, you have an app - now what? App Development and Marketing from A-Z."
The discussion featured a panel of high level, experienced practitioner who provide tips, checklists and a road map for addressing legal considerations relating to mobile apps, including best practices for mobile TOU and Privacy Policies, platform considerations and much more.
Panelists included Ian Ballon, Shareholder at Greenberg Traurig, Lothar Determann, Partner at Baker & McKenzie, Tristan Ostrowski, Product Counsel, Android at Google Inc., Geoff Griffith, Senior Counsel at Google Inc, Thomas "TJ" Angioletti, Associate General Counsel, Technology & Transactions at Netflix, Daniel Brennan, Director, Legal at Twitter, Inc. and Luis Villa, Deputy General Counsel at Wikimedia Foundation.

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  6. 6

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  7. 7

    E-Commerce 2014 | Data Collection and Retention

  8. 8

    E-Commerce | The Expansion of the Domain Name System

  9. 9

    E-Commerce 2014 | Big Data, Screen Scraping, Database Protection and Data Mining

  10. 10

    E-Commerce 2014 | Cloud Service -- Transactional Issues

  11. 11

    E-Commerce 2014 | Self-Help on the Internet: Approaches Outside of Litigation to Resolve Disputes

  12. 12

    E-Commerce 2014 | Litigating Privacy Policies & Terms of Use-- & Lessons for Transactional Lawyers

  13. 13

    E-Commerce 2014 | The Sharing Economy

  14. 14

    E-Commerce 2014 | Current Global IP Protection Issues

  15. 15

    E-Commerce | Mobile & Social Media Marketing & Promotions, Geo-location Privacy & Do-Not-Track

  16. 16

    E-Commerce 2104 |Teachable Moments: Lessons for the Web Development Deal from Healthcare.gov

  17. 17

    E-Commerce 2014 | Privacy Protection in the Cloud: US & International Issues

  18. 18

    E-Commerce 2014 | Patent Best Practices

  19. 19

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  22. 22

    E-Commerce 2014 | Luncheon Keynote with Judge Paul S. Grewal

  23. 23

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    E-Commerce 2014 | Digital Copyright: New Distribution Channels, Changing Business Models & more

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    IP Law and the Biosciences | Patent Litigation in the Biosciences: A View from the Bench

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    IP Law and the Biosciences | FTC/Actavis

  27. 27

    IP Law and the Biosciences | Luncheon Keynote

  28. 28

    IP Law and the Biosciences | Indefiniteness and Functional Claiming

  29. 29

    IP Law and the Biosciences | Patentable Subject Matter

  30. 30

    Discussion | IP Challenges from Early Stage Until Exit Through Acquisition or IPO

  31. 31

    Innovating within the Professional Monopoly: The Law of Unauthorized Practice Meets the Tech Boom

  32. 32

    Patent Trolls & Patent Reform | Welcome/Keynote with Colleen Chien

  33. 33

    Patent Trolls & Patent Reform | Keynote: The Honorable Timothy B. Dyk

  34. 34

    Patent Trolls & Patent Reform | Panel III: Reforms Targeting End-user Suits

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    Patent Trolls and Patent Reform | Panel IV: Reforms Targeting Litigation Abuse

  36. 36

    Patent Trolls & Patent Reform | Panel I: Reforms Targeting Software Patents

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  42. 42

    E-Commerce Best Practices | Collection and Retention of Data

  43. 43

    E-Commerce Best Practices | Patent Indemnification

  44. 44

    E-Commerce Best Practices | How to Handle Take Down Requests

  45. 45

    E-Commerce Best Practices | How to Market to Children Online

  46. 46

    E-Commerce Best Practices | Best Practices for Automating Open Source

  47. 47

    E-Commerce Best Practices | General Counsel Forum

  48. 48

    E-Commerce Best Practices | Data Portability

  49. 49

    E-Commerce Best Practices | Best Practices Regarding Employment Issues

  50. 50

    E-Commerce Best Practices | Best Practices Regarding Online Resale and Retransmission of Content

  51. 51

    E-Commerce Best Practices | Online and Mobile Tracking

  52. 52

    E-Commerce Best Practices | What Keeps In-House Government Relations Experts up at Night?

  53. 53

    Internet Law and Public Policy Conference | Privacy

  54. 54

    Internet Law and Public Policy Conference | Intermediary Copyright Liability

  55. 55

    Internet Law and Public Policy Conference | Introduction & Welcome Letter

  56. 56

    Internet Law and Public Policy Conference | Internet Antitrust Policy

  57. 57

    Internet Law and Public Policy Conference | Virtual Items

  58. 58

    Internet Law and Public Policy Conference | Closing Ceremony

  59. 59

    Internet Law and Public Policy Conference | Patent Litigation

  60. 60

    Internet Law and Public Policy Conference | Keynote: Judge Randall R. Raders

  61. 61

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  63. 63

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  64. 64

    We Robot 2013 | Robot Demo with Ian Danforth

  65. 65

    We Robot 2013 | Bender's Law with Patric Verrone

  66. 66

    We Robot 2013 | The Application of Traditional Tort Theory to Machine Learning

  67. 67

    We Robot 2013 | Robotics and Intellectual Property

  68. 68

    We Robot 2013 | Do Robots Dream of Electric Laws? An Experiment in Laws as Algorithm.

  69. 69

    We Robot 2013 | A Licensing Approach to Regulation of Open Robotics

  70. 70

    We Robot 2013 | A Licensing Approach to Regulation of Open Robotics

  71. 71

    We Robot 2013 | Do Robots Dream of Electric Laws? An Experiment in Laws as Algorithm.

  72. 72

    We Robot 2013 | Robot Demo with Ian Danforth

  73. 73

    We Robot 2013 | Bender's Law with Patric Verrone

  74. 74

    We Robot 2013 | The Application of Traditional Tort Theory to Machine Learning

  75. 75

    We Robot 2013 | Designing Values

  76. 76

    We Robot 2013 | Robotics Industry Roundtable

  77. 77

    We Robot 2013 | Risk Management in Commercializing Robots

  78. 78

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  79. 79

    Conference | Design Patents in the Modern World: Design Patents in High Tech & Component Industries

  80. 80

    Conference | Design Patents in the Modern World: Design Patent Prosecution

  81. 81

    Conference | Design Patents in the Modern World: Overlaps with Copyright and Trademark

  82. 82

    STLR Symposium: Digital Copyright | Moral Rights

  83. 83

    STLR Symposium: Digital Copyright | Keynote Speech with Michael Carroll

  84. 84

    STLR Symposium: Digital Copyright | Social Media

  85. 85

    STLR Symposium: Digital Copyright | Sampling, Mixes, & Mashups

  86. 86

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  87. 87

    Stanford Center for E-Commerce | Behavioral Advertising and Privacy Law Reboot

  88. 88

    Patent Institutions Summit | Keynote Speaker ITC Commissioner Shara Aranoff

  89. 89

    Patent Institutions Summit | The ITC/District Court Interface

  90. 90

    Patent Institutions Summit | PTO Director David Kappos Delivers Keynote Address

  91. 91

    Patent Institutions Summit | The PTO/District Court Interface

  92. 92

    Patent Institutions Summit | Keynote Speaker Jeremy Fogel

  93. 93

    Patent Institutions Summit | Integrating the Patent System

  94. 94

    Patent Institutions Summit | The Market for Patent Litigation (International and Domestic)

  95. 95

    Patent Institutions Summit | Keynote Speaker Federal Circuit Judge Kathleen O'Malley

  96. 96

    Patent Institutions Summit | The Federal Circuit/District Court Interface

  97. 97

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  98. 98

    IP Law and the Biosciences Conference | Solutions to the Biotech Patent Thicket

  99. 99

    IP Law and the Biosciences Conference | Exhaustion, International Sales, and Downstream Control

  100. 100

    IP Law and the Biosciences Conference | Patentable Subject Matter

  101. 101

    IP Law and the Biosciences Conference | Keynote Speaker Drew Endy

  102. 102

    IP Law and the Biosciences Conference | Keynote Speaker Drew Endy

  103. 103

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  104. 104

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  107. 107

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  108. 108

    Conference | Samsung-Stanford Conference on Patent Enforcement: Panel 3

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