 Semaphore's Max Taney wrote a story titled The Incredible Shrinking Podcast Industry. Apple's decision last September to turn off auto downloads on shows that subscribers weren't listening to frequently. Justin, podcasting isn't dead. Look at us right now. But do we think the industry may have been overvalued? There was a lavish overspending in the world of podcasting because of the promise of numbers that came out of the pandemic. Was that wise? No. In hindsight, there was a lot of overspending. But it is a reality that if you eliminate dead downloads, unlistened to downloads from the totals of some of these episodes, you're going to get a better sense of actual listenership, even if it comes at the cost of raw numbers for which you sell advertising against. Because that's really what this is all about.