YouTube home #YouTubeRewind


Info Product Rookie Mistake You Don't Want to Make





The interactive transcript could not be loaded.



Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on May 7, 2012

C'mon over to where the main discussion happens after the episode!

Info product mastery isn't an inherent trait and in this video you'll learn my tips for how to develop a product and why size and length DO matter.

Tip #1 - Start Small. The reality is that when you're starting out and getting ready to do your first product launch, the first thing you create is probably going to be the worst. If you start small, this allows you to test things, and most importantly - you'll have the bandwidth to make sure you're delivering results to your customers.

If something doesn't work, you'll be able to get instant feedback, make adjustments, and create an even BETTER info product the second time around.

If your info product is great on your first product launch, you'll get testimonials that can help sell more in the future. If things go wrong, then you only sold it to a few people and you can re-start the process to make it better.

Tip #2 - Don't make your first info product too long. A long information product is a big commitment for both you and your customers and and you don't want to be committed for too long of a time if not enough people sign up.

If you enjoyed this video, subscribe to our channel and sign up for your free weekly business and life advice at

And if you're interested in more videos on how to create content, check out our YouTube playlist on that exact topic here:

Thanks for watching!

My YouTube channel:
Info Product on my website:
Info Product on YouTube:


When autoplay is enabled, a suggested video will automatically play next.

Up next

to add this to Watch Later

Add to

Loading playlists...