 Many of you possibly know and perform your through the summit we ran in April, but actually we've been going for some years. One of the things that we've always done is actually regular breakfast briefings. Now some people hate breakfast briefings, Sachika, my colleague Sachika, others love them, and I'll be for the evening. So we're very interested to get people to choose, but it's better to get up in the morning or stay later in the evening. But the idea behind the briefings is very simple. What we try to do is to pick on a particular subject which we think is a good choice. And obviously we discuss that as many people as we can, and then try and get some of the best speakers to talk about it and then have a discussion. So we started off with this session thinking about how to inspire people. As you can see we've gone beyond that now. So it means the table is a little bit bigger than we would like, the room is a little bit bigger than we'd like. So hopefully we can still have a discussion in the round. We made the decision just about five minutes ago to have a microphone for the speakers, but the speakers are very much going to sit around the table and so hopefully we can have a good discussion going on. Another couple of things then is clearly the whole mission of Open Forum Europe is about openness. We've spent a lot of time talking about open standards. We've been very supportive of the open source business model. Our prime purpose is all about open capacity and choice. And it's always about looking forward and looking ahead. And out of the summit which we held in April, the whole issue clearly of the cloud was starting to emerge in a big way. No big surprise we've got, I'm sure, for everybody. But when you look at the issue of openness in the cloud, you start to raise a series of potentially other issues that we think need to be discussed. And what the answer is, our position is, discussions like this is great to help us formulate our opinion. But what we want to do is really is to get your input as much as giving input to you. So that's really the focus today. And the first subject within the cloud that we want to cover today is the issue of data portability. Data portability is one of those key factors that doesn't really come up into the discussion when you talk into the way we're used to doing IT. So data portability is a fundamental factor in the world of the cloud. And it's very interesting. Again, Simon Wardley from Canonical is going to be doing the first week. He's going to be talking a bit about the cloud. But speaking around the government, something that cloud is entered into the agenda in the public sector in a significant way. A few weeks ago I was with the chief CIO of the UK government. And they absolutely believe in the G cloud as they're calling it and see that it is a very strong way forward for them. I think an awful lot of unanswered questions. So hopefully that's a discussion we can get going. Last thing I wanted to say is, like all of our field meetings, it's under chat and households. Which means nothing can be attributed. I think hopefully what that will give you is the opportunity to discuss freely. Nobody's going to quote you for it. So be as controversial as you like, be as challenging as you like. Simon Wardley is our first speaker. I think our second speaker is by just Patrick Good.