 Aloha! Welcome to The Savvy Chick Show. I'm your host, Chantel Seville. I'm very excited to be back in the studio as I've just been in Australia where I've lived for quite some time, I guess nearly 15 years. Spending some time catching with friends, doing some business. It's pretty awesome. It's a bit cooler there at the moment. I got to catch up with a friend of mine, Krista Billage. They own one of the top galleries in Australia and her husband, Charles Billage, the artist has paintings everywhere from the White House to the Vatican so they're always inspiring to catch up with. And we had last week, we had on the show La Toya Asha, the horse shoes and high heels founder, so check out her blog, that was a lot of fun. When we had our host, Lily, from Click Communications, who's actually here today, doing something a little different with us. And got to spend some time at Bondi Beach. Those of you who haven't been to Bondi Beach, it's amazing! Even in the winter. And Bronte Beach, all my favorite beaches, and just had a great time. So thank you to everyone along the journey and hospitality in Australia. I look forward to getting back there again soon. And also I had Joe Burstin, founder of Rare Birds, inspiring Rare Birds on the show. And I am now officially the Hawaii Ambassador for inspiring Rare Birds. So very excited about that too. Lots happening. Savvy Chicks launching the new brand logo today. It's all pretty exciting. You probably see it here, the Savvy Chicks show. Very excited about that. And what I'm most excited about is another addition of Mission Savvy Chicks. Now Mission Savvy Chicks is all about inspiring and empowering girls to live their dreams. And that's by helping them maximize their unique talents, sharing them with the world. And hoping that perhaps you, one of the viewers, or someone you know, might have something that they can do to help them. And that's why I've also brought in Lily from Click Communications. Click Communications is based here in Hawaii. They started in Sydney, Australia. And they also have an office in Los Angeles. And they are the communication specialists. So we're going to have Lily here sharing some insight and advice with these girls. They're two high school students from Hawaii who are doing some awesome things. Very inspired by the beautiful earrings I've worn from one of the guests. And let's not leave it any longer and I'll introduce them now. So firstly, I'll just actually quickly introduce my co- You might recognize this face from when I was away. This is Lily. She's from Click Communications. And she'll be, as I said, assisting me this morning. Now we have Nenea. The gorgeous Nenea is the jewelry designer who I'm very excited to be wearing jewelry by. And Kalia. Kalia is a designer in a different fashion. She loves art and design. And she's now creating some shirts and some bags. And we're hoping that we can help them bring these dreams to reality. And you'll see them more on the internet and in shops and on people, most importantly. So if you do like what you see throughout the episode, be sure to either follow us up for the moment on the Savvy Chicks website or we'll also put some links there for where the girls are. So enough about me, even though I can make the show all about me. Let's introduce them and talk a bit more about the inspiration behind what the girls have created. So maybe we'll start on that side with you. So what what do you do? Where did you start this whole journey? Well, four years ago, my little, my baby sister was born and her name's Azari, which means blue. And like I started drawing a lot of like mermaids and like they were inspired by her. So my dad decided it would be fun to put them on shirts. So we put them on shirts and we called it blue mermaid. And they were in stores for a little bit, but we have to restock them and it just kept going since then. So how old were you when you started that thing? 11. 11. So you started your own brand at 11. This is awesome. And I understand you have some of your first creations that you want to show us where it all began. My drawings from when I was like 11 years old. So you've always liked drawing? Yeah, I like drawing since I was a little, oh my goodness. So like... Yeah, just keep it down there. So my designs, they're like just the ones from before and they're on the shirts and the bags now. But these are like just like lots of little stuff, yeah. Gorgeous. Thank you. Oh, that one. I like that one. Can you show that one? This is from when I was really little. Well, yeah. Here in Hawaii, we do love mermaids and surf, don't we? Yeah. Is your sister or like your little sister that this is inspired by? Does she like swimming or surfing in mermaids? She loves the ocean. She's always there. She's like... She loves to... My brothers both are like really good surfers and she's trying to keep up with them all the time. So she's like surfing, like go surfing with my dad a lot and just like loves going to the beach. One of your brothers, as far as I know, is actually a really good surfer though. So she's got a lot to keep up with too. He'd be nearly pro or how old is he? He's 12. Yeah. He's on his way, isn't he? Yeah. So she's got a lot to keep up with. Do you surf? I surf, but just for fun. I like to longboard. And draw and stand. Yeah. And Nenea, where did you start your journey? It was actually a few years ago. I think I was like 12 or 13. So it was really not that long ago. But my mom's friend, she does jewelry. And I'd always been interested in that kind of thing. And I took art classes too. And then one day my art teacher got me into the wire stuff and I thought that was cool. And then while I slowly got into that, I started playing around with wire and stuff. And then my mom's friend offered me a job to help her. To help her get her jewelry together and just practice those kind of skills. And then I slowly kind of got away from that. And I started kind of doing my own thing. And my mom started buying me all sorts of like wire and pliers and stuff. And then when I went to the beach, I'd always find shells. And so I like... I remember where the shells came from. Yeah. So you actually found a lot of the shells on the beach. Yeah. But using your earrings. Yes. We have to show them now. I can't have them sitting here, not sure. They're pretty amazing. Gorgeous. Yeah. You can hold them up for a little while there and show everyone. Which is your favorite? My favorites right now are actually probably these. They're these right here because I'm wearing similar ones to that. I don't know. I really like the way they look. Generally like the color. And so far, how have you been selling them? Well, often when my mom's friends come over, I usually have them out. Like me. I got you. It's like, I like these things. And sometimes online. And just, yeah. But I've been trying to figure out a way to do that easily. Hence why you're on the Savvy Chick Show on Mission Savvy Chick. So we can work out how we can get them everywhere and on more pairs of ears around the world. So not just here in Hawaii, but everywhere. What would be your biggest dream? If you could do something with the earrings. If I could do something with the earrings, it would probably be to sell them, but not have to always be there and make sure that people bought them. I just, for me, it's not really the selling part of it. It's more just the making part of it and seeing people like them and wearing them. Yeah. Because you love making them, don't you? Yeah. You can pretty much make them all do. But you need people to buy them. Otherwise, you'll just have a huge stock of earrings. Beautiful ones at that. And for yourself, Colleen? I think it'd be really cool to open a store with all my designs in it. That's my biggest dream for the shirts and the bags and everything. Can you show us the shirts and the bags? Yeah. Brought a couple. So we have women's shirts. Ooh. Yeah, we have women's shirts with the designs on them. That's the one you showed. That's the one. That's the one? Yeah. It's collared and it's on the shirts. And I have some men's shirts and little kids' shirts too. Bring them all up. They're all stuck. I love show and tell. Yeah. Like the kids' shirts have the designs on them too. They're just like t-shirts. Which is your favorite? I really like the women's. You guys have a great logo there too. Yeah. I should show that to you. I designed that in you. Yeah, that was my first drawing I made for the bags. That's really cool. And then I have this design which actually wasn't supposed to be made for the bloomer made shirts. Every year on my dad's birthday I draw him a t-shirt. And so I drew him a t-shirt with this design on it. And he thought it would be good to put on shirts. So I like this design the best. It's pretty cool. Yeah. And so what does it mean? What's behind it? When you design it, did you think of anything? How do you design? You just draw? Well, my whole family really likes to surf. They're like surfing and waves and everything. And I've just been like, for like a while I like the mandala designs around it. And then the colors you choose to use yourself? You just whatever feels right? Or do you sometimes do a color and then change it and then go back to another one? Or what's behind the art? I'm always curious. I just, I don't know. I guess I just like pick the color. It's kind of like random. I just think it's like whichever would look good with the other colors. Yeah. Yeah. Awesome. And your bags? Do you have some bags there? Yeah, I do have some bags. This is so fun. I love show and tell. It was my favorite. How cool, how cool is my show and tell? Anyone want to look at my show and tell? It says, more fun. Fitting for the chicken show. Yeah. There we go. Fit to Seize Perfect, the brand. More fun, love, laughter, vacation, sleep hugs, books, music, coffee and fun. That's pretty good. Yeah. That's really cool. That's my show and tell. What have you got there? I have like some bags with like the designs from. Oh cool. I like how. I love that. We are definitely going to have to get a proper online shop for you guys. Yes. I don't know after this show we might sort of sell out and Anaya's not going to be able to go to school anymore. I would actually love that. Well this is the whole thing and that's what Saviichik is all about. I mean of course it's great to do well in school but for those who aren't as academic but still you know try and can get good marks to be able to pursue what you love because why you know try to be a lawyer when you're actually really creative at designing jewelry and you could do that for the rest of your life and there are artists who design clothing and do that for their lives so why not you and you and you and me and use your talents and enjoy them. So yeah so let's start talking a little bit about you know how we can get you doing what you love so you're oh actually you know what we're going to take a break first because otherwise we'll get on a tangent like I do and we'll never have you. We'll look forward to seeing you soon if you want to look for us where you can savichiks.tv we'll be able to find some more information about the girls after the show and until the next moment we'll see you soon. Aloha my name is Danelia D-A-N-E-L-I-A. And I'm the other half of the duo John Newman welcome. We are co-hosts of a show called Keys to Success which is live on the Think Tech Live Network series weekly on Thursdays at 11 a.m. We're looking forward to seeing you then. Aloha. Hey how you doing? Welcome to the Batchi Talk my name is Andrew Lening I'm your co-host and we have a nice program here every Friday at one o'clock Think Tech Studios where we talk about technology and we have a little bit of fun with it so join us if you can thanks. Aloha. Hello I'm Crystal from Quok Talk I've got a new show here. You've got to tune in check out my topics on sensitive provocative female issues so Tuesday mornings 10 o'clock don't miss it it's going to be fun and dangerous. Aloha everyone I'm Maria Mera and I'm here to invite you to my bilingual show Viva Hawaii on Think Tech Hawaii every other Monday at 3 p.m. we are here to talk about news issues and events local and around the world. Join me. Aloha. Welcome back to the Savvy Chick Show on Think Tech Hawaii. Today we are doing Mission Savvy Chicks with some awesome high school students from right here in Hawaii and Lily from Click Communications so this has been a bit interesting we've actually had Lily in the studio while I've been in Australia so can you actually just tell us what you do and what Click Communications does and then before we get into helping the girls out? Yeah I am a communications coordinator at Click Communications and we have a range of clients and we just help them with branding, social media, strategic social media planning and just kind of guidance on how to get through this digital world that is so prevalent now. What kind of clients do you have and what kind of clients do you like? Mostly. Do you have any that you can tell us that are very cool? Yeah. You can name drop them if you like. We have some clients a lot in Hawaii you know it's a big industry here but we also have some really fun artistic clients too like Black Sand Publishing, Heather Brown Art which is kind of similar to your designs and have that beach artistic vibe and yeah. You can find some mentors for you. That would be ideal. So what's your favorite thing to do with your job? I love just trying to brainstorm really innovative ideas for clients. I really just get a kick out of you know how can we get attention rather than be through social media or you know event planning or you know pop up somewhere, pop up shops that we've done. We also just did a pop up shop in LA with Flux, the magazine Flux and they went to LA and brought 75 local Hawaii brands and yeah just kind of promoted them there and got their name out in the mainland market and was really successful so we love being a part of that. Cool. Speaking of brainstorm let's brainstorm with the girls and let's try and think of some great ideas of how we can get these earrings and t-shirts and bags and maybe even something else because really you just want to put your brand and your drawings on things. You don't mind what it is. If it's an umbrella or if it's something maybe not an umbrella but it's really about the drawings with you isn't it? Yeah. Yeah. A really good resource that is free and popular. Instagram of course. So the thing with Instagram you don't get as much attraction when you just post hey we're having a sale here. We're doing this, infographics this. Instagram is that platform is a lot meant to inspire. Inspired to follow, inspired to go online and make the purchase, inspired to go to the art fair that you're selling so with that it's not so much in your face ads, ads, ads. It's like what can you do for your target audience you know these young women to throw on the t-shirts, throw on the earrings and have them think that that's what that's the vibe I want. So I think Instagram would be great and just trying to you know get the right, we specialize click with influencer marketing so if there's any really good friends that you have that are you know they kind of evoke the vibe that I want my company to have or you know the year I think this girl would be really good wearing the earrings and her whole Instagram is the way I want my company to be seen in my customer's eyes you know maybe you could reach out to them hey would you mind wearing these earrings and going to the beach and you know taking some beautiful pictures that might inspire some customers that would be you know some good marketing technique to kind of get broader or your company viewed by a lot of audiences. Do you have you have an Instagram name right now or not quite yet? Yeah we made an Instagram like a month ago but we haven't done that yet. It was your Instagram together sorry? Yeah. That's why it's the blue mermaid and the Nea. Ah because the Nea I mean when we met I just thought that's a perfect name for a brand it's gorgeous and it's a Hawaiian name and you've got a sort of Hawaiian beach vibe so to me I mean you're your greatest ambassador yourself being the name I mean that's just a personal sort of thing but you've really got that feel and then so you'd like to ideally just continue doing the Instagram together and be seen as perhaps friends on the journey of creating yeah yeah any ideas on that one? And uh well our guest last, Asha, or um Latoya Asha, she her best advice was you know find your tribe and you guys look like you have a great friendship and great partnership you know find more girls that would be interested in getting involved with the great thing you got and just you know promote it surround yourself by great girls and that's a great advice seriously I try to live my life too you know some great girlfriends that we've tried to start our own little business and we've had a great time doing it. And the greatest thing is your age I mean you don't have anything to lose you know 14-15 sort of high school high school years if you start doing this now even if you're not selling tons which you just might depending on you know where your journey takes you and so for example your earrings you have them priced roughly what to how much are you at the moment? Well right around now I think Right around now so this might not be after the show these will be the savvy chess prices which you'll be able to get for a few months even if they blow out the water inexpensive just mentioned you saw it on the show other than that um I think the least right now is 15 and I think the most is around 30 so I mean for amazing earrings like what we're wearing these are that's and what you saw on the board that's yeah that's a pretty good price and we have talked to some retailers in Kailua who will likely be interested in stocking them so you'll keep an eye on the Savvy Chicks website for that as well and then for yourself what sort of prices have you had in mind or do you need guidance or Well we've sold them at the craft fairs a couple times for like I think the kids t-shirts are around like 20 or something and then the bags were like 30 or so yeah and do you like selling them as it's not really her thing because you're honest in knowing that I don't really like the craft fairs you just like sit there and it's really hot and it's good that you're doing them though that's the most important thing and for all Savvy Chicks it's about working out what you're passionate about but also then having that resilience to continue doing it even though not everything is going to be fun and amazing I mean I'm not going to lie to you and it can be really challenging on the journey but knowing what you want to do will always keep you on track to doing that so yeah though the craft fairs might be boring your ultimate intention then is not to have to sell but in the meantime if it means you getting out there and even perhaps then doing them together and then making that cool people might start stopping by your your craft fair if you got the two girls you get a few more of your friends working for you you can give a commission basis you can start a real like a little empire here and just getting that experience you know to know that maybe you don't like that but in the future if your businesses were to be amazing and blow up you know just to when when then you know okay well I'm going to hire this is what I'm looking for because I need somebody that does enjoy selling and you know might not be as creative as me but has that expertise that I don't but you still have that knowledge of how to go about it yeah that's so important because I did a marketing degree and I like certain aspects but we still had to do accounting and statistics and computing and all these different subjects which is like what's the point of doing that they're not you know I just want to be creative but actually knowing what someone's doing when you hand over that task to them is really empowering to know that you know what they're doing and how much profit you're getting in that sort of thing instead of just giving the earrings and not realizing for example how much you're making or who's taking what so it is great to really experience the whole the whole journey of that what kind of do you have some questions for us or for Lily with the PR and what to do next oh yeah feel free to ask anything you want I mean they pay a lot of money to get a consultant like this and I'm sure there's a lot of people watching who would have the same questions with their businesses what do you think is like a really you mentioned like we should try to get people to like be ambassadors for like our stuff kind of so like how like do you think it would be better for friends that we know like just people I think it's seeing the right fit I think definitely meeting them in person you don't want somebody that you don't know personally to be the ambassador for your brand because that's your baby that's what you want you want to have that yes no I want control a little bit you know since you're the one who's putting in the work but just somebody that you know does exemplify you know it's a touching you know you have the picture you do for your dad on the shirt you know you don't want anybody wearing that you want somebody that has the same values as your company and I think maybe just determining what those values are and just finding somebody that aligns well and that represents you well like for a perfect example Savvy Chicks is my baby so when I was in Australia to have someone else sitting in my chair you know but someone like Lily who has the same sort of bright nature and same values and really wants to inspire and wants to get involved in the community and things and has kind of the same vibe as I do it makes sense to have that sort of person because essentially from my point of view a brand is usually an extension of who you are in some way so you know your friends that would be wearing your earrings or your friends that were wearing your tops I mean of course it might be a boy but the same sort of person that has you know whatever those values are to whether it be cool or surfy or whatever that means to you or if yours is you know beachy or sophisticated or whichever word it is it doesn't have to be one it doesn't have to be bold yours is very classy you want to make sure you know not anybody is going to be running around doing some crazy stuff and saying I'm a brand ambassador for her Do you have any questions or a question or what it would take to help you get to your ideal so basically it would be like on the website it would just kind of like let people know where our things will be and when that's basically what it's going to be totally you can use website social media for that as well and yeah direct people to where you're going to house that information so they can make the you know the goal of having a website or social media social media is to inspire websites more for purchases or saying hey come here and buy my earrings kind of in the nicest way but yeah having that information just readily available you don't want people to say oh I love these earrings where can I get them I'll click through four or five things because by the third click they're going to be like maybe I could find an easier place to find I mean I haven't done a lot of e-commerce because Savvy Chicks hasn't sold anything quite as yet in that sort of manner is it quite easy like for the girls to set up an e-commerce I know you said you do have a website is it all set up so someone could go right now and buy something I don't know how set up it is I'm pretty sure it's all set up what's the website tell them not sure okay we'll have all the links on Savvy Chicks on the Savvy Chicks website we only have a couple minutes but do you know much about I mean I don't as I said personally but do you know much about how if tonight when I wanted to go home and set one up is that do you know anything about is it quite challenging or eti is really easy to set up so I think I actually have an account for it but I think like I haven't really like gone to setting it up completely and getting everything together yet I know I have it I just haven't gotten there yet but would it help you if you had some help I mean I guess that's what the whole idea of Mission Savvy Chicks is would that help you to have someone like ourselves help you set it up or we can direct the right people totally I a lot of the things I've learned honestly I set some time on YouTube I'm like okay that's the okay pause let me do that really quickly and just dedicating that time to you know you want it to be successful just take that hour or whatever it's gonna take and just make sure okay everything's good it can click through the you know purchases are gonna be made awesome then it's all then you have that and you you know it's all set up it's good to go you have to check it to you know make sure you're being active and the customers are getting the attention they need but just to have it there that's a big deal for consumers even if they don't make the purchase then yeah that combination what I do and what this what what I'm all into is like who can I know that can help me do this quickly but also those steps because I can never have a kind of similar person I was just going YouTube for a long time and work on how to sell them I don't know about that I'm like not that you wouldn't do it it's more I don't know if you're at more of a hands-on learner like me I'd rather someone sit down and go this is how you do it and that's the whole idea about Savvy Chicks is knowing your personality and what you actually need whereas perhaps that advice to you might be going perfect I'm gonna YouTube it tonight I'm done and if that was the case then you just hop on what she's doing it's all about that collaboration so we'll talk about this more after the show and for anyone watching do keep your eye on the Savvy Chicks website because this was where we'll show the sort of way that everything evolves and where you can find their links and where you'll be able to buy amazing creations because they're ready to purchase we're about to wrap up here so I just wanted to quickly say thank you so much for being on the show this is very cool be sure to share and tell all your friends and is there something special that you took from today or any advice you'd want to give to anyone else or any little last thought I just think it was amazing that you let us be on this show thank you so much it's so cool I mean I just I really want to make sure that girls like yourself continue to follow doing what you do so know that you know I Savvy Chicks we are all Savvy Chicks but we really believe in you and what you're doing so if this also instills something it's just to keep on that path and never give up and yourself Lily a last little quick word I just keep yourself open to opportunities you know if whether it be with people or your business or just always have that open mind to take an opportunity and just learn from it there you go thanks girls see you later on your Savvy Chicks next week 11 a.m. Honolulu time thanks for tuning in to the Savvy Chicks show