 All right, moving on to our next category, which is impactful debuts. To join Mr. Giri on stage, may I invite one of our jury members, Mr. Deva Gushal, head marketing and key accounts holders, UBSG, along with him, Mr. Vinicent, CEO North Big Bazaar. Request you to find gentlemen to please come up on stage and join Mr. Giri for acknowledging and felicitating the top five impactful debuts of the country. Let's find out who the shortlisted nominees are. In this category, we shortlisted brands which made an impact at the time of launch and post launch, the kind of engagement activities that they did for engaging with the customers and eventually market performance. We have a great set of shortlists and you will see the winners shortly.