 we will be starting in just a few minutes. Again, thank you for joining us. We just want to give people time to join us before we officially start at 11 a.m. but really appreciate you making the time to be with us this morning. And while we're waiting over the next five minutes before we start at 11, feel free to let us know where you're joining from in terms of your organization that you're representing. And also since, you know, I think it's a pretty emotional, somewhat overwhelming time, so feel free to put any words of support you want to share with your fellow colleagues that are on the ground really working hard to support our community during this incredibly challenging time. So again, as people are joining, I see people coming up on the participant list. We're going to get started right at 11 but wanted to go live so that we could give people a chance to join us before we start promptly at 11. And again, feel free to put in the chat where you're joining from or any words of support you want to share with your colleagues. And then we'll get started right at 11. So just a couple more minutes for people to join. People are feeling shy and not wanting to share where you can just share what organization you are from or the organization you're representing would be great. I think I can see that in the chat. And it's not just that people are not responding quite yet, but feel free again to. Yay, Jennifer. Thank you from UI Chi. Thanks for joining us. Feel free again everyone to let us know your name and organization that you're representing while we wait for people to get a chance to join us and then we will start right at 11. I see, okay, I can see the 10D so I can call you guys out. I see George Chan is with us. Several of our affiliate nonprofits, which is great to see. Welcome, George and Sylvia. Thanks so much for joining us. Oh, and Sharon from Kormatsu Institute. Thanks for being with us. Again, feel free while we're just waiting to get started at 11. Feel free to let us know your name and which organization you're representing in the chat. And then we'll get started in just a couple minutes. I want to be respectful of everyone's time and start promptly at 11. So I see. Oh, there you go. People are using the chat. Hi, George. I know you kind of had to respond as I called you out. And Terry from OACC Oakland Asian Cultural Center. Thanks for joining us. Again, feel free to let us know where you're joining from in the chat and we'll get started in just one minute. Oh, yeah. And we have Kerry from Asian Civic Community Fund, our partner, almost like sister organization down in LA. Great to have you with us, Kerry. They are one of the lead partners for us with this campaign. So thank you to Asian Civic Community Fund for all your support as one of our key partners in pulling off our given May campaign. And we'll just wait one or minute. Anyone else, feel free to let us know where you're joining from in the chat. And then we will get started right at 11. Just a couple more minutes. See, Terry. Oh, Kari also from Chinatown, YMCA, welcome. Oh, great. Also, Laylee from Asian Law Alliance as well as Sylvia from Friends of Children with Special News. Thank you all for joining us. All right. It's 11 o'clock, so we will go ahead and get started. Many thanks again for being here. And we're going to kick it off just by giving you some given May basics. But first, I wanted to just for those who don't know who I am, I'm Audrey Yamamoto, Executive Director and President of the Asian Pacific Fund. And we are one of the proud hosts of the given May campaign. Last year was our inaugural year. We co-hosted it with API data and then had several strategic partners that helped with the outreach. One of the main ones being Asian Pacific Community Fund down in LA. And essentially for those who maybe didn't participate last year, it's a national movement in philanthropy that's modeled after giving Tuesday that happens over the month of May. And last year was a phenomenal year. The fact we pulled it off during the pandemic, but also shattered our expectations. We thought maybe we'd get 50 nonprofits participating and raise 50K, but we actually had 92 nonprofits from across the U.S. participate and raised $270,000 for those nonprofits, 2,600 donors from across the U.S. So it was really an inspiring moment for us. And we look forward to building on that momentum going into this year. So with that, I will turn it over to my colleague who some of you have received, many of you have received emails from Pei An Yi who will share a little bit more about the basics before we dive into the content for today. Hi, everyone. Can anyone, can everyone say, oh, you can see me. Hi, everyone. I'm Pei An, as Audrey said, and I'm the face to the emails that you've been receiving. Thanks so much for joining us today. I'm going to cover some of the details about this year's campaign. As Audrey said, it'll happen during May, which is also Asian Pacific American Heritage Month. The campaign will kick off at 12 midnight Pacific time on May 1st, and end at 11.59 p.m. Pacific on May 31st. Everything you need to know about that campaign can be found at givenmay.org. We also updated our toolkit and have new resources, so please check that out. That's also where you'll be able to register to be a participant for this year's campaign. If you're a returning organization, you will still need to register, so please make sure to do that. If you're a new organization who's interested in joining, we actually changed our criteria this year. You will need to be an IRS registered 501c3 or fiscally sponsored by one. 51% of your population served must be Asian American and or Pacific Islander, and you'll need to be at least two years in operation. For this year, the other thing we're asking for is a main point of contact. This should be the person who will be the administrator for your Mighty Cause webpage, and they will also be the person who will receive all the updates and announcement emails. On a piece of good news and maybe an incentive for all of you to join this campaign is that the Wallace H. Coulter Foundation will be sponsoring our given may awards this year at $100,000, which means all the award amounts are increasing. In addition to that, we're adding an additional tier of how we're dividing all the participants, so now it'll be between small, medium and large organizations broken up through your operating budget, and you will be competing for the most dollars raised and the most unique donors. Before we move to the presentation, the little housekeeping, we will be dedicating some time for Q&A, but please feel free to type in your questions in the Q&A box at the bottom of your screen. If you see your question already there, you can upvote it. I believe it's the thumbs up sign, and then I'll move the question up and we'll try to answer those first. We're also recording this webinar, so we will share the link to that along with this PowerPoint presentation for everyone who is on this webinar, but we'll also upload it onto the website in case you missed the email. Now I'd like to turn it over to Linda Gearhart, who is our Senior Community Engagement Manager at an amazing partner at Mighty Cause who will be sharing more details about fundraising and how to make the most of your campaign. Linda? Hi, thank you. So just to give you a little bit of background as to who I am, why I'm here, and why you will be listening to me speak. My name is Linda Gearhart, and I'm the Senior Community Engagement Manager for Mighty Cause, and Mighty Cause is the technology partner for Give in May. So part of my role is helping both the nonprofits that are participating and the whole event as itself get set up for the big event. So that's why you'll be listening to me speak. And before we get into the nitty-gritty of using the platform, I really wanted to give some fundraising strategy tips because that's really what Give in May is all about, is fundraising and talking to your community and your base of donors. So we'll go ahead and start there. And even though we are talking about Give in May, these are applicable to any fundraising campaign you would run throughout the year. Next slide. So I wanted to start off with email strategy because especially in this day and age, your email list is really your secret weapon when it comes to fundraising. And the reason for that is that you have a direct line to every single person on that list. You don't have to worry about an algorithm or whether or not they'll see it, it'll appear in their inbox. So it's really a great way to quickly get a message out to your base of supporters. So I wanted to share some best practices about email marketing at Mighty Cause, part of what I do is our email marketing. So I'm happy to share some best practices so that you can get ready for this year's Give in May campaign. Really a best practice and an overarching rule is you want to keep it short, sweet and simple. Unfortunately, most of us don't read our emails word for word. We skim. So you want to make sure that a person who's opening your email and skimming it can get the idea from your headers, your use of images, and that you have a strong call to action that they can respond to, which we'll get to in just a moment. Something that's extremely important when it comes to email marketing, especially if you have a larger list, is segmentation. And when I talk about email segmentation, what that is, is taking your whole email list, everybody that's on your supporter list, and then breaking those into smaller groups based on an affinity or something about them that's alike. So for instance, you're recurring donors, people who give to your organization on a monthly basis, they would be one segment. If you have donors over $100, that might be another segment. And an important segment, especially if this is your second year with Give in May, would be your Give in May donors from 2020. So that's just an idea of how you can segment and get a little bit more specific when you email your list of supporters. Because people are much more likely to pay attention to and read carefully emails that speak specifically to who they are and the relationship they have with your nonprofit. Schedule and timing is also important for Give in May. It's a month-long event. So you need to sustain momentum for a full 31 days. So you want to think about what is an appropriate cadence for your nonprofit? Are there some segments of donors that you want to talk to more often? And some you want to scale back a little bit with. Where do you want to spend most of your time? And take a look at what you're doing now and see what feels natural to your nonprofit's communication style and your overall strategy. Obviously, if you go from sending no emails to sending them 20 a week, that might turn people off. So just ramp it up slightly and think about the scheduling. I would recommend for Give in May at least talking to them once a week and possibly even setting some mini fundraising goals from week to week. So think about your timing and how often you want to talk to your your whole donor base and if there are any segments that might need a little bit of extra attention with your emails. These two go together, make it mobile friendly and test your emails. So most people are checking their inboxes from an app these days. They're not often going on to their desktop computer and opening an email. So when you're going through your email marketing software and you're putting together your emails, just make sure you choose a mobile friendly template and then test it. And when I say that, I mean don't look at it on your screen as a preview for a mobile device. Actually look at it on your phone because different apps behave differently. So sometimes something that looks great in mobile view on your browser when you're working on it looks a little funny when it's actually in an app on a smartphone. So make sure that you're actually pulling out your phone and testing. And then also just test for copy editing and make sure that your links work. There's really no worse feeling on this earth than sending an email out to hundreds or thousands of people and it having a broken link. So that's why you want to have people check your emails. The best practice here is two sets of eyes other than yourself. So if you have our small organization, you can also loop volunteers into that. A lot of organizations have volunteers who are happy to help you copy edit and click on links just to make sure that they're okay. And finally, we talked about this at the beginning of the slide, but make sure that your call to action is very clear and has a donate link. Typically you'll see this as a button with a hyperlink for given May participants. That will be a link to the page you're sending your donors to on the given May site to make a donation. And just make sure that it's clear. Sometimes nonprofits can sort of default to softer language. Like please give. You really want to have a strong CTA like donate now give today to really inspire them to action and also capture the attention of people who are skimming their emails. Next slide. Social media is also going to be extremely important. I mean it's much more important in our lives in 2020 and 2021 than really it's ever been. So this is a great place to reach your supporter base where they are because most likely they are on their phone scrolling through social media. And my biggest piece of advice here for given May and for any campaign is to sort of stay where your audience is. Obviously that doesn't mean don't post anywhere but one platform, but take a look at where you have the most followers and the most engagement on a regular basis. So for instance, if you have, you know, 50 followers on Twitter, but your Facebook has 20,000 followers, you'll want to show a little bit more love to your Facebook audience and post there a bit more frequently. So just dedicate the most time and effort to where you feel your audience is paying the most attention and where you can reach the most people. Something I also recommend is scheduling everything you can ahead of time, especially with a month long event like given May, you want to make sure that you are consistently reaching out to your audience with social media and saving any live posts for things like celebrating milestones, like raising your first thousand dollars or hitting a goal or a little mini goal. But schedule what you can just to promote your campaign as you're getting your campaign together so that you have those tent poles in place. And you know that you're talking to your audience and that will make the whole month much smoother for you, whether you're using some of the tools that are built in through these platforms like tweet deck and or you're using a program like Hootsuite or Buffer. It is helpful to take the time to schedule as many posts as you can just so that you really just have to fill in the blanks and live posts anything that is especially timely. Something that all of us have sort of gotten used to lately is considering a live stream definitely with the month of May to fill time and keep people engaged. People are looking for things like live streams and that can give your social media audience, you can get them engaged make give the sense of community and camaraderie. So definitely plan on at least one or two live streams during the month of May if you're participating in given May. And if you're not and you're just planning a regular campaign, it's definitely an extremely useful tool right now because we can't gather in large groups. So a lot of our spring events are just going to have to go virtual and live streaming is a way to still engage your audience and be present without actually having to physically be present when it's not safe to do so. You want to stick to content that is known to be well suited to social media like photos, videos and stories. Things like photos and videos are especially helpful when we talk about social media algorithms they tend to get more engagement. Text posts are fine, link posts are fine and definitely include a link but things like photos and videos that catch people's attention when they're scrolling social media on their phone are more likely to get attention and get more donations. And then always include a call to action with a link. So sometimes you have a really great story or a really great video and you get so wrapped up in telling the story or writing a company in text that you forget to attach a link. So just make sure that you always remember that link it's really basic but it's also very easy to forget. So I just wanted to remind everybody on social media always make sure you have a link and on places like Instagram where you may not have the ability to provide a direct link make sure that there's one accessible through your bio like through a link tree or you can even just place it directly in your bio. Next slide. So donor retention is going to be really important for organizations that participated in Given May last year especially and we do have some tools that you can use to identify who those donors are that need to be retained which we're going to talk about a little bit later on in the webinar but obviously it's easy to retain a donor who's already bought into your organization they've already shown that they have a propensity to support you they've shown that they are willing to give and they've participated in either Given May or a past campaign. So it's really important to target those donors and make them a key part of your fundraising strategy. We do have a report again we're going to go into the nitty-gritty of how to get that report a little bit later on but you want to make sure when you're putting your communication strategy together donor retention is a big part of it across the board in the nonprofit sector. Donor retention is pretty low and you want to make sure that you're doing all you can to engage those donors because it's easier and cheaper to retain an existing donor than it is to acquire a new donor. So sometimes we get lost in donor acquisition and trying to get new people on board but donor retention is really the low hanging fruit and it's much more time effective and cost effective and an easy way to boost your fundraising about is to work with these past donors to get them to increase their gift size so that will help you boost you the amount you raise overall. So for instance if you have a list of people who gave under $30 you could send them a targeted email asking them to give $35 or $40 and just bump that amount up a little bit. Those $5, $10 they do add up and they will increase your total overall and so that's a really great way to talk to these donors specifically and also boost your fundraising. And then also one you think you can do we're going to talk a little bit more about how you can do this on the Mighty Cos platform but track your donor retention there are some tools where we can you can just plug in your donor retention dates and you can track you know who you've retained from last May to this May and you can see the percentage very easily on Mighty Cos so you can also set that as a goal to bump that up a few percentage points just to make sure that you're staying on top of donor retention. Next slide. So this is a really great fundraising strategy the first year of a giving event like given May it's really about getting acclimated but securing a matching grant is a way to boost your fundraising in your second year. So I want to talk a little bit about what a matching grant is and essentially it's a large donation from a donor or a grantor that you leverage to bring in new donors by offering to match their donation so you're basically offering them a bogodeo so you donate $50 we actually get $100 as the nonprofit and that's your marketing hook and that's very appealing to donors. So how do you get a matching grant where do you start it's very similar to a major gift prospecting and cultivation. So the first place you start is figuring out who would give me a matching grant that's called prospecting and you want to look first at your inner circle the people who are already in your nonprofit's inner circle people who are tried and true supporters of your cause so we're talking about board members major gift donors corporate sponsors people who've already bought into your cause they're sold you don't have to do any legwork to convince them that you are a worthy cause so that's really where you want to start what you can do is make a list of all of your your matching grant prospects and write out their contact information and how you've contacted them it can be as simple as a spreadsheet and that gives you something to work from so that you can work on securing a matching grant and so once you have a list of prospects the next stage is cultivation so that would just be sending the first email breaking the ice saying hey how are you and talking to them and the purpose here is really to get a sense of whether or not they are likely to give you can talk to them about you know how things are going you may find out that somebody is really not in a position to give a large donation and that way you can cross them off your list and that way you don't have to ask them for anything you can just have the conversation and engage them but leave them off your your list of prospects to ask and you may find out that somebody's very warm to giving you a donation especially now there may be people who are looking for a reason to give to a non-profit like yours so you know just start the conversation break the ice make the phone call set up a zoom set up an in-person meeting if that's safe for you to do and then just start that conversation and the final step is to ask just to ask them for your matching for a matching grant hopefully during the cultivation process you've talked to them about given may or your other campaign and they know what you're doing and so you've laid the groundwork and you can ask them for a matching grant my suggestion is to leave this pretty open and sort of let your donor dictate how much and you know those sorts of details so we do have a lot of flexible matching grant options through the mighty cause platform so one thing that I would recommend and we're going to talk a little bit more about the the actual tool but take a look at the different kinds of matches that you can do through mighty cause there's actually quite a few so you can do a traditional one-to-one match so that when you give 25 your grant tour gives 50 but you can also do things like a threshold match where the match doesn't kick in until you've raised x amount of dollars like a thousand dollars so there's a lot of creative things you can do and so you can present these to your donor and just let them choose and that will that's a great way to to engage them in the process and then something else you can consider especially if you're smaller or maybe don't have many you know major gift donors to tap or many sponsors to tap is to think about combining smaller matches or smaller donations into one large matching grant so for instance you may have volunteers who are willing to give but they're not able to give on a great scale so they can pull together their money and if everybody chips in 25 bucks you've got yourself a nice pool of matching grant funds that you can say was provided by your volunteers so that's just an example of how you can be creative and you know get get a matching grant together from a lot of different sources and one thing I did want to mention is that you should ask your board first they're often very very warm to giving a matching grant and as part of their responsibility to your organization your financial health is part of that and helping you fundraise as part of that so this is a great way for them to get involved and also if your board pays any dues this is a great opportunity to maybe use their dues for a different purpose that will help you bring donors through the door next slide so once you've got the matching grant you need to promote it that's obviously an important part of it if nobody has nobody knows that you have a matching grant then it's not going to be effective in its purpose so on mighty cause you have a tool that you can use we you just enter in the information and we basically do the rest for you you tell us how much the grant is for and you tell us the title that the the grantor or the grantors would like to be referred to as and what type of match it is and we'll sort of plug it in on your given May site so you can see on the slide the donate button has a little sticker on it so anytime somebody goes to donate to your organization they'll be able to see that a matching grant is available and one thing that's cool that I wanted to mention is that there is a we have a search page on the given May site where you can actually search for organizations that have active matching grants and sometimes donors will do that because they want to make their donation dollars go a little bit further so those are some places that are really built in but I do want to you know you have to do some some legwork to promote it to your donors so sending out an email posting on social media and you know anything you can do to generate excitement because this is a really great deal for your donors so share your progress on social media and promote the match in your email campaigns so if you have multiple matches you can even provide a schedule in your emails there's a lot you can do to promote them and the main idea of a matching grant is not the actual funding itself but the marketing hook that you have so take full advantage of it and on all of your channels make sure that everybody knows you have a matching grant when it kicks in and how much it's for so that they are prepared to donate next slide so another great technique that is more sophisticated than you know just the first year where you're getting your feet on the ground and you're getting your feet under you or however you want to phrase it is peer-to-peer fundraising so that's kind of a step up and peer-to-peer fundraising is a technique where you basically allow people to fundraise on your behalf and you recruit them to do that so you ask your supporters your tried-and-true supporters to start a fundraiser and ask their social network to make a donation and the real beauty of that is that it opens the door to all kinds of new donors coming to your nonprofit for the very first time to make a donation next slide so as I mentioned donor acquisition is really the magical part of peer-to-peer fundraising a lot of nonprofits really struggle with the question of how to move beyond their existing donor base because you can send email after email but that won't necessarily help your list and your supporter base grow but that's what peer-to-peer is designed to help you do and basically you can't you can't solicit my Aunt Kathy because you have no relationship with her you're not able to solicit her however I can start a nonprofit a start a fundraiser for your nonprofit and ask my Aunt Kathy to donate and get her to make her first donation and tell her about all the great work you do so that's really the the the way that donors are brought in through peer-to-peer fundraising and how it helps you expand your list of supporters and it also helps just you know generate some fun and excitement some donor engagement for people who've been supporters of your nonprofit for a really long time this is a new fun way for them to get involved and feel like they're part of your work and part of your mission so it's also great for the people who start the fundraisers it's fun for them and you know it helps engage them in a new way and one thing that we're always looking for at nonprofits is testimonials people to talk about how great your work is and a peer-to-peer fundraiser is perfect for that because you're going to have people talking about what your work means to them right on their fundraiser and telling their family and friends and colleagues about it so it's really fantastic for generating testimonials and again it just helps generate buzz on social media they're posting on Instagram Facebook they're out there you basically have a little army of supporters who are there to support you and raise awareness of what you're doing for your campaign and entice people to donate to your cause next um so peer-to-peer is really what Mighty Cause was designed to do back in 2006 when our platform was first launched so it's very easy on Mighty Cause your role is to basically just ask your your supporters to donate it's really as simple as that or supporters to start a fundraiser you can ask them on social media you can ask them in an email or both but just send them to your Mighty Cause profile and that's where they can start a fundraiser so right next to your donate button there is another button to the right of it that says fundraise and so they just hit that button and that'll automatically connect their fundraiser to your organization and we have a fundraiser wizard that kind of walks them through the whole process of setting up the fundraiser and we also have a fundraiser template that's available so for instance if you're trying to get your busy board members involved that's a really great olive wrench to them to say that I've pre-filled some of the parts of your page so just use our template for given May and most of the important parts of your page will be already filled out they aren't locked into it if they want to customize it they certainly can but that's a really great way to get more people in the door because you're making it as easy as possible so everybody should have access to one fundraiser template on Mighty Cause and then they just need to set a goal and start asking for donations it's really that simple so it's a very simple thing that is very powerful for your nonprofit next please so just some quick facts about peer-to-peer fundraising so all of the administrators for your nonprofit on Mighty Cause will get a notification email every time a new peer-to-peer page is created for your nonprofit so you will be notified and that is your opportunity to reach out to them if you want to share some talking points with them or help them out or just say hey thank you you will have an opportunity you'll get a notification letting them know that they just published a page for you peer-to-peer pages can be tracked in your campaign screen we're going to talk about that a little bit more in the technical section of the webinar but you can you can see all of the peer-to-peer campaigns that have been created you can also see whether or not they've published how much they've raised if they've ended and you'll have some control about whether or not you want to hide old ones so you do have you know full visibility of everybody that's creating fundraisers for you and you can see what they do and how they're doing and if you have a lot of people doing peer-to-peer for you that's also really helpful because if somebody needs a little bit of extra help getting over the finish line if they created a fundraiser and haven't published it yet or if it hasn't raised any money you can always reach out to them and say hey we'd love to help you we want your fundraiser to be successful and see what kind of help they need if there's some sort of barrier in their way from getting published or getting their first donation and as a bit of housekeeping this is always a question with peer-to-peer I just want to make sure that everybody knows that peer-to-peer pages they're all counted in your grand total for your given May campaign so they will automatically appear on your your your main profile on Mighty Cause and they'll also appear on the leader board so that doesn't apply to offline donations but for any online donations that are made to a peer-to-peer page they will be included in your totals you don't have to do anything to activate that that also applies to teams and events which are sort of the next step up from just a peer-to-peer page where you're organizing them with a central page for all of your fundraisers but they're all automatically counted in and they are eligible for prizes and they help make you eligible for prizes that are based on amount raised and peer-to-peer donations we just bundle them into your regular disbursement so there's never any middleman they go the donations go straight to you and they're just included with the money that you get with all of the funds that you've raised on Mighty Cause for given May so sometimes there's a worry about are they going to have the money no your nonprofit gets the money nobody ever has their hands on the money but Mighty Cause and then we send it to you so no worries about that it's just included in your regular disbursement next slide please so one thing that we tend to forget about in the excitement of a campaign but is really important is follow-up that's actually an important part of the campaign planning process is following up so you want to make sure that you're including that when you're planning your campaign so when the campaign is over and you've raised the money after May 31st update your you know your your page to thank everybody for participating and you do actually have some tools that you can use to thank your supporters after they make their donation that we'll talk with and talk about in just a minute those would be your thank you page and your custom message on the receipt it is very important that donors received a prompt and personal thank you one of the top reasons why donors don't return to make a donation to a nonprofit to make a second donation is because they weren't thanked they didn't feel acknowledged so it is really important that you send that quickly I think 48 hours is the space in which you tend to have to thank them to make sure that they feel acknowledged and you also want to pay special attention to your first-time donors every new donor is an opportunity to steward your donors get them down the donor pipeline and deepen their involvement in your nonprofit so make sure that you have a plan to follow up with your first-time donors whether that's a welcome series of emails or sending them a welcome packet in the mail just make sure that you have something planned for them so that when somebody comes in and makes a donation for the first time you don't lose them you're actually starting to nurture them the minute they finish their first donation and definitely share your final results on social media in email when we drop the ball on this when we don't wrap it up people can feel very unsatisfied when they've donated to a fundraising campaign and they don't get the satisfaction of seeing how much you've raised and everything you're going to do with it and then also just include them in your year-round stewardship and communications I think this is especially important for a campaign like Given May where you may be using different platforms and they only utilize Mighty Cause for Given May make sure that those donors don't get siloed on Mighty Cause make sure that you include them in all of your communications year-round next slide and that's it so we're going to move on to the questions. Yeah I don't think we had anyone enter questions into the Q&A box does anyone have any questions? Linda maybe it's just so thrilled all the questions are answered but now is your time I feel like the real value of being part of this webinar is getting to ask for support and get an answer in a really quick efficient way rather than having to look through slides or the recording later so definitely again you can click on that Q&A box if you have a question and you can just type it in there any questions about the fundraising piece are welcomed and then just so you all know this the remaining part after we get through the Q&A I'll give some people time to enter any questions they have but once we get through the Q&A that's focused on the fundraising aspect on Linda will be spending the remaining time focused on kind of the detailed ins and outs of how to administer your page and access reports so the second part of this conversation is or this webinar is really focused more towards those of you who are definitely participating in the campaign and then also that are maybe more on the administrative side versus the fundraising side I know for some organizations that's the same person but if you're only on the fundraising side you can feel free to drop off but let's get to the questions first let's see there's one question that popped up okay great we have a few questions which I think you can also see Linda um oh social media toolkits to promote our campaigns we do have social media toolkits and payon can give you the link to that that will be available for you to use with messaging that's helping you to help you launch the campaign and then we'll also be updating it during the campaign since you want to keep the messaging going throughout the month of May how do you determine the size of the organization small medium and large oh great question um because yeah especially since I don't know for those of you who came in a little a little late probably didn't hear the announcement that we are last year we had 20k and given me awards for most donations um we're like most dollars raised and most unique donors like those two competitions um this year we're going to have a hundred thousand dollars in awards so like we are really upping the ante in terms of like what you could win first second third place so the small medium and large organizations will be determined by us looking at everyone who registers um and we want to divide those segments up not necessarily in completely equal groups but we kind of want to take a look at because we know for smaller and medium organizations this type of fundraising is probably that much harder so there's a chance like those two segments might be a bit smaller than say the the number of nonprofits in the large segment but it will be based on looking at the whole looking at the total number of nonprofits you register and making sure that it's kind of fairly divided hopefully that makes sense um and the question are there requirements on agencies in terms of the percentage of clients who are api in order to participate yes 51% is the requirement since this is really geared towards nonprofits who are serving the api community um i'm happy to take the next one since they okay perfect addressed it to me um it's it says linda you mentioned that donations would be directly dispersed to nonprofits when that happens is there a platform fee that is taken out of that um so one thing i did want to call attention to is that asian pacific fund and the whole given may has been generous and they're covering platform fees for uh your event so there is a small fee that's taken out and that's to cover transaction that's not imposed by us that is imposed by credit card providers um or paypal if you use paypal and that is 2.9% plus 30 cents per transaction so it is proportional it'll be a little bit higher for high donations and a little bit lower for small donations um but yeah there is that percentage taken out and that is the case with all platforms online um and you know but given may has really done a fantastic job to make sure that you are getting as much money as you possibly can so we're not taking an additional platform fee from your from your donations and you will be able to see the breakdown on the disbursement report which we're going to talk about in the next second uh part of the webinar so you'll be able to see it it's fully transparent but um you can also check the FAQ on the given may site if you need to see that broken down for you and i just wanted to add to that as well as that um that 3.5% platform fee is something that you know we paid last year we actually have a generous sponsor who's paying for it this year but we do know that for um sort of the best practice for all of these giving campaigns that mighty cause runs which is probably hundreds of them i imagine linda what the best practice is actually that's the um the transaction fee as well as a platform fee is something that the donors typically pay for you know they have a little checkbox would you like to cover processing fees most donors pay for it so um that's just something down the line if we ever had if we didn't have a sponsor that might be the case and it's good to know that donors have become accustomed to that um but for this year for sure we're covering the those platform fees so that um you're getting as much money as possible and then your donors do have the sorry they're your donors do actually have the option to cover the transaction fees as well so they can click that box and they can cover the credit card fees so that 2.9% plus 30 cents they'll be able to see the amount that is would be charged to them if they chose to cover it and they can cover that and we find overwhelmingly that donors are more than happy to cover that for you and that full amount is actually tax deductible as a donation so they will be receded for that and then um someone asked about uh do you recommend having a theme to our campaign i mean i can kind of speak a little bit to the overall messaging linda then you might have some more specific suggestions um you know last year the overall messaging in terms of the for the campaign was really about being responsive to the needs created by the pandemic um this year i think be you know it's clearly still top of mind for people um so i think we will be using language it's probably a little bit more geared towards you know now more than ever our community needs your support especially in light of the surge in anti-asian racism and because of the enduring impact of the pandemic like that's kind of the messaging that we'll be putting front and center but that doesn't mean that you have as an organization like on your page that you'll be designing and that you'll be kind of in control of in terms of the messaging directly to your donors you could tie into that you know in terms of what you're working on in response to covid or response to the surge in the anti-asian racism or it could be something else that you are trying to raise money for as an organization that's a priority for you right now so it really depends upon how much you want to customize it given your needs but i don't know linda if you want anything to add yeah i think that just about covers it it kind of depends on what you want to do as an organization and what you have going on if there's like a fund that you want to draw attention to or a particular initiative people do like to donate to things that are specific so somebody is much more likely to donate to help you to get a new roof than they are just to make a general fund donation so if you do have an opportunity to use that kind of messaging it is helpful because donors really do respond to it but it's not required you can always just send people to your given may profile and they can make a general donation and that is also effective so it really comes down to how ambitious you're feeling and what your needs are and then i think we have time for a couple more questions related to the p2p campaigns linda one is about and how to set it up and another one is how frequently to do them sure so i'll answer the first one which is what are some best practices to ask and support our network to engage in peer-to-peer and to set up a fundraiser on mighty cause so first of all i do want to mention that mighty causes support is available to your fundraisers so our support team is available to any peer-to-peer fundraisers so if they have a technical question or they need a little bit of hand holding to set up the fundraiser you can always send them to mighty cause support and we're happy to assist them the best practice is for asking them is just to do it ask if anybody's interested you can also target some people specifically if you feel like they're pretty likely to be interested in becoming a peer-to-peer fundraiser and really just be available to them sometimes it's really helpful to provide them with talking points just so they can run a campaign well and talk well about your organization you know especially if you're running a particular campaign so just stay in touch with them definitely it's a it's a stewarding opportunity these are highly engaged people in your cause so treat them as very engaged donors and supporters of your nonprofit and be available to them and just support them along the way some nonprofits will even send them regular emails if they have multiples just to encourage them and to you know say congratulations way to go when they hit a fundraising milestone but yeah as long as you're available and supportive of them you know I think I think that's really all you need to worry about if you wanted if you have the time and the energy putting together a little toolkit for them with where they talk about where you can you know give them some ideas for what they can do or have some talking points is is really sort of up here in terms of the engagement but just be available and stay in touch with them and that's that's really I think about it in terms yeah one thing I was just going to add to that too in terms of we haven't done it ourselves at the fund but last year I know at least one or two of the organizations it actually ended up raising the most money did it because they set up a peer-to-peer campaign and it was to their board so they sort of had like a competition friendly competition amongst their board members and encouraged their board members to each do the peer-to-peer fundraising so you know if it's not your board I don't know if you have a advisory group or a group of volunteers but it's kind of I think it helps when there is a group that maybe has some kind of connection to each other and that you get like they're all in it together like that there there's a group of them they're each trying to raise funds kind of like as if you're all like running a race and raising funds for you running that race it's like there's that sense of community that I think helps motivate people as well yeah absolutely and you could even I've seen things like creating private Facebook groups for peer-to-peer fundraisers if you have enough of them where they can ask questions and share ideas and obviously the team's product is available to you if you wanted to do something more organized and actually sort of be a structured peer-to-peer event so that's something to consider if you think you'll have a whole group of people that you know would be motivated by some friendly competition board members usually are especially if you have lawyers um lawyers raise so much money because they're so competitive um and then the frequency someone just did one in December so they're not sure if doing it again in May I mean I feel like it's almost halfway through the year and a lot of people do fundraisers twice a year but yeah I mean I would say if you were if you did one in spring and you were considering one again in summer that might be a little too soon but we're in a new year and season fundraising is seasonal so end of year and winter fundraising and spring fundraising are really two different types of fundraising so I think it's totally fine to ask them the worst that can happen is that you maybe only get one or two fundraisers but the best thing that can happen is that you get a lot of people who are interested and start raising money for your nonprofit so it's always worth worth and ask yeah and I do think like even just from December till now like the amount of media attention that the Asian civic honor community has been getting in terms of our needs given the surge and the anti-Asian racism it has a dramatic effect on people's mindsets like I think people are looking for ways to help um you know just in the sense Tuesday evening we've received over 500 gifts small gifts from like across the nation across the world like it just it's been like an overwhelming outpouring of support that helps give me hope but I think that shows like people are looking to give so I actually particularly in this moment wouldn't hesitate to consider doing another one in May um I think that's all of our open questions I did just want to remind people that in the chat Payne has been putting in different links to the toolkits um in response to some of the questions that have been have been have been asked you can feel free to take a look at that um a lot of it will also be available on the give and may.org website once things launch so that you can have access to those um as you need them once the campaign gets going um but I think that wraps up the question the Q&A for the fundraising section for those of you are only doing oh wait one more just came in if don't her donate offline are you able to track it on your online platform oh that's a good one yes uh yeah definitely we're able you're able to enter it as an offline donation so that it's tracked in your total on your page and reflects your full fundraising efforts for the give in may event or your campaign if you're not participating in give in may the only caveat to that is that on the give in may site prizes are linked to online donations only so if if possible you want to drive people to donate through the platform just so that you can become eligible for prizes and it's reflected on leaderboards but you can certainly just track it so that we get a full picture of what of the fundraising you're doing some people who want to write checks are going to write checks and you can just log them as offline donations okay great thank you Linda um so I think that wraps up the Q&A we'll move on now to the rest of the content that will be focused more on how to the ins and outs of administering your page and accessing reports so if you're only wearing the fundraising hat for your organization you can like feel free to drop off um for those of you that are also responsible for administering your page you can stay on and we may run a little bit over depending on how much Q&A we have but we will try to keep it within the next 15 or 20 minutes or so let's not talk fast turn it back over to Linda oh I can answer we can answer this question through the chat that just came in so I'll turn it back over to Linda to dive back into the next set of content thanks all right okay so um as Audrey mentioned this is really about the technical in ins and outs of preparing for your given may campaign so it is a little bit technical and dry um but it is important so I just wanted to make sure that everybody was prepared and has all of the tools and knowledge that they need to utilize the mighty cost platform for given may uh next slide um so we talked about this a little bit in the beginning um what does your nonprofit need to do to participate in given may um and obviously the first thing is to register um as they mentioned earlier in the platform Audrey and Payton both mentioned it um you need there are some new requirements this year and we also just need to affirm that you are participating this year it doesn't automatically carry over from year to year so if you have not already done so feel free to go to givenmay.org and click the big red registration button and just fill out that form um and as part of that process you'll either be creating your profile on mighty cause or just choosing it if you are already an administrator and you have your nonprofit page set up you'll just be able to select it as the options there as long as you're logged in to your account but if you're new to given may and you're new to mighty cause um then you will need to go through the process of creating your page so if you are in the IRS database which is you should be if you are two years old um you uh just can enter your EIN or you can search by name to find your nonprofit in our database if you're fiscally sponsored or you don't find your organization listed in our database when you're trying to register you will need to go through an extra step of creating your nonprofit page which basically means click on a link that says create org um and then just fill out a short form and our support team will work with you to make sure that you have a page set up for given may um so once you're registered and your registration has been submitted and approved you need to plan a fundraising campaign which is what we were talking about in the first part of the presentation um and then promote that campaign through social media email um digital events or in person events I don't recommend those at that at this point um but depending on where you are maybe you want to have a small event not going to say anything but um yeah just promote your campaign get out and talk to your people about given may and what you're doing and raise money um so that is part of the uh you know important agreement that you make with given may is that you're going to participate and you're going to fundraise um and then as we just talked about invite peer to peer fund raisers to participate um you don't need to do that it's not a requirement but we definitely recommend it um especially if you are in your second year and then you just need to raise money so um those are really all the things that you need to do to participate in given may next slide so um one thing that you'll want to get very familiar with because you're going to be spending a lot of time there is your dashboard so this is sort of the hub of your nonprofit profile and all your nonprofits presence on mighty cause and in given may so I was referencing referencing this screen earlier um the overview screen is at the top of your dashboard and it's very important um basically what it does is it gives you an overview of your fundraising effort since you last logged in and there's actually some really cool things that you can now do with your overview screen um so you can add some metrics that you want to track so for instance if you want to track donor retention because you participated in given may last year you can set those dates and you can track your donor retention and see if that rate goes up as you um as you complete your campaign um and you can do a lot of great things like looking at your year over year fundraising so there's a neat chart you can adjust to uh you know whatever dates you want so take a look at your overview screen there's some really cool stuff there it's also where you can find out basic things like has your registration been approved um it will tell you if your registration is pending or approved so if you're not sure just go ahead and check your overview screen um and that's also where you'll find your to-do list for the event um fundraising is the on your menu as basically everywhere you're going to find the tools that you'll use to run a campaign and manage a campaign um so if you want to access your organization profile and edit it and custom customize it you can do that um on your on the fundraising sub menu um you can check customize your checkout flow which we're going to talk about more in a minute um and you can see your campaigns there's basically if it's a fundraising tool you're looking for you're going to find it under the fundraising sub menu um and reports is pretty self-explanatory we have a variety of report reports available to you and any reporting that you're looking for is going to be under reports um and settings is basically um all of the stuff that doesn't fit into any of the other categories um like adding and removing administrators um now is a really great time to do some spring cleaning so if there are people who are no longer with your nonprofit and don't need access it's a great time to remove them and if there's somebody new that you would like to add and give access to you can do that through your settings if any legal information has changed if your address has changed um you can update that information there and then you can set up EFT through your um disbursement settings if you have already if you have not already set that up um that's our direct deposit option and that will make sure that you get your funds quicker and more frequently throughout the given may campaign next slide um so the first thing that you'll want to do to get ready for given may is customize your profile um this is basically the face of your nonprofit during the given may campaign um so there's a couple of key things that you'll want to do um uploading your logo is pretty much the first thing you want to do um you may want to refresh it if um you have a seasonal logo that you'd like to use um but that logo is going to represent you on the leader boards it's going to represent you on the given may site in the search and it's going to be the face of your organization throughout the site um so it's really important to upload a logo and if you you know have a logo that is for the given may campaign specifically you can refresh that to give it a new look um but that's a really key part of your profile on mighty cause um number two is adding a banner image so um that is the image that sits right behind your logo your nonprofit's logo um and it really just helps uh you know pull your page together it makes it more personalized and eye catching when people get to your page um we do recommend sort of sticking to things that are background um related um and I do see a chat coming in that I just wanted to answer real quick um is there a specific dimension size this is a common question there is no specific dimension size because mighty cause as a platform is mobile responsive which means that it changes based on the um dimensions of the device that it's being used on so for instance if you have a phone you're going to be holding it like this if you have a desktop computer you're holding it your screen looks like this so mighty cause is built to adjust to those different sizes so for that reason um there is a cropping tool that you can use so if you have a an image that you think you want to use you can go ahead and plug it into that tool try to crop it and see how it looks um and one thing that I recommend doing is sort of just making your browser bigger and smaller and seeing how it looks um and because it is responsive I would stay away from anything with too much text um just because some of those things might get caught off on different screens depending on the device that's being used so um there we don't have a specific dimension size but obviously it is a long banner um so anything that would make a good banner would work well in that space um number three is telling your story um in order for your story to be considered complete by the mighty cause platform you'll want to have at least 50 words which most of us can get to very easily when talking about our causes um and make sure that you put as much in there as you can in terms of hyperlinks images um you can embed videos in there so you can really make your story a space where you really are presenting your case for why your nonprofit is important to support and why you're working your community is so important to support um and there are more elements there are in your story um the better your page will be at keeping people there so keep embedding a video is a great way to make your story more dynamic and to keep people on your page longer um because what we know as you know the people who run mighty cause is the longer they spend on your profile the more likely they are to actually complete their donation so um add bullet points add lists add hyperlinks add videos um you can really do a lot there there's an easy inline toolkit so um you know fully fill out your story and tell people who are visiting your page exactly who your nonprofit is and what you do in the world um and then lastly add some images you do um have the ability to connect your facebook galleries your instagram account to your profile so that people can get the uh you know the full scope of what you do um and that way if you're posting something on instagram it we just automatically feed it over so you don't have to add that separately there's also a media gallery that you can use so if you wanted to share some specific pictures you can also add those to sort of add to the story of what your nonprofit does um and again it's all about making that page more dynamic making it catch people's eyes and capture their attention so that they complete their donation next slide please so this is really important especially for organizations that were participating in 2020 this does not happen automatically you will need to reset your metrics which is very easy to do I promise and we are working on a way to make this automated but we're not quite there yet so you'll have to go into your profile and make sure that you're in edit mode um and then just find the amount that you raise it's usually like five thousand dollars raised by 83 donors or whatever your amount last year was um and then just click the edit button that's a little circle icon with a pencil in it um that's kind of the universal edit button on mighty cause um and then you can adjust the statistics so um what you'll want to do is change the dates from which you are calculating to May 1st 2021 at midnight um because that's when the event starts starts and all of those donations will count towards your given May totals um most often if there is a discrepancy between what you're seeing on your profile and what you're seeing in a leaderboard it's often this particular thing you started calculating um you know in April and so you're you've got some donations looped in there that don't actually count for the event so you just want to make sure that you start calculating your metrics at five one 2021 at midnight pacific time um and then if you want to reset your goal which I certainly recommend just click on the editing button near your goal that's the progress bar that tells us how much you've raised and how close you are to your goal and then just enter a new goal there um so that's very simple and easy to do um but you'll just definitely want to refresh this if you participated in 2020 next slide so I mentioned this earlier um your campaign screen so you do have a screen where you can view not only your campaigns the ones that you've started at your nonprofit but peer to peer campaigns it's just a toggle you go over to um you know you press peer to peer and you'll be able to see all of the campaigns that have been created for your organization um and why this is important is because um pretty much every campaign that has ever been created will show up in the search unless you hide it so as an administrator you have the ability to um hide those old campaigns so that nobody gets confused and the only campaigns that are showing in the search are your current ones um and the peer to peer view is also really helpful um at keeping an eye on who's started a campaign how much they've raised whether or not they've published um so that's a really helpful place to sort of get an overview of all of the campaign activity that's happening for your nonprofit um and again any campaigns that you haven't hidden just take a minute to hide those if they're out of date so that you don't see them in the search your donors don't see them in the search and you only have current campaigns in the given may search next slide so your checkout flow is something that you have a lot of control over with mighty cause which i think is one of the coolest things about the platform um so your checkout flow is basically just the process that donors go through when they click donate and until they complete the transaction so um you have a lot of um options here you can choose what donor you what donor data you collect from people who are making their donation so if having a phone number is very important to your nonprofit because you have volunteers who are standing by to call people on the phone and thank them for making a donation to your campaign you can collect that there so just make sure that you are collecting the information that's most important we will by default i believe collect email address um obviously their name the amount of their donation and i believe their address but if you need anything in addition to that um you can go ahead and add that into your checkout flow um and one thing that's very important in your checkout flow is your custom donation suggest suggestions and descriptions um and the the reason they're so important is because they hit donors at a really key moment when they're actually deciding how much money to give um so you can use these to tie into your campaign and reinforce your impact so um what a lot of nonprofits will do and it's very effective is find out what $30 buys for your nonprofit so if you are operating a food bank and $30 helps you feed a family of five for a week that can be a really powerful amount to suggest to them along with that description and it also reinforces that all of the money that you collect is going to be used to do good in your community so make sure that these are customized by default it'll just be 25 50 75 and 100 with no description but that is a lost opportunity to really reinforce your impact and boost people up to the next level of making a donation they really do make a difference so show show those sections some love and you can also preview your checkout so you don't have to make a test donation and spend your own money you can actually preview the checkout process from beginning to end and see exactly what your donors see um and we will be here to help your donors during given may um we are available to your donors your peer to peer fundraisers and to you that a lot of times donors will just contact you because they know you and they were trying to make a donation so you can sort of see what things look like for them and maybe help them out um and it'll also help you edit so sometimes when we're just sort of checking things on a screen uh we don't realize that when we're doing those things one on top of the other it can kind of create a cumbersome process so if you go through your checkout process and it's a little long um you might want to edit some things that are not essential out of that process and then you can also enable dedications and designations so for instance if you want to give people the opportunity to make a donation in memory of someone because you include those in your newsletter you'll want to enable dedications um and you'll be able to see that in your full donation report um and if you have any particular funds that you would like to allow people to designate their donation for you can enable that and just to be perfectly clear if you enable designations you list uh the different designations and your donors choose from that so people cannot designate make they can't create their own designations so um if you enable that you just want to put in the funds or the uh particular purposes that you would like to allow people to designate their donation for um and they would choose from that list so um some really great options for you know checking out and getting information that you need and getting everything you need from the donors while they're making their donation um so just take a look at your checkout flow um next slide please so your post checkout um most often when people have old information it's hidden in this post checkout section of your checkout flow um so definitely if this is your first year you'll want to fill these out because these are really helpful tools um but even if you participated in 2020 and you have these filled out just look them over um because this is this is kind of where all the old information tends to live when somebody contacts us during event and goes oh my gosh my donors got this thank you message with all this old information it's usually here um so when you go to checkout flow you can just toggle over to uh post checkout and that's where you'll find these options um and this is where your thank you pages so after somebody completes a donation um you have a page that they can go to where they where you basically thank them and uh that way you've acknowledged them and they've gotten a thank you from your nonprofit you can even add a cta link um so that is something that you'll definitely want to fill out so that you can say thank you to everybody who completes a donation and then you can also add a custom message into your donation receipt so when somebody makes a donation on mighty cause um we send them a receipt from the mighty cause charitable foundation which is our donor advice fund um and it has all of their tax information but you can add a little message in there um from your nonprofit that says thank you for donating to our campaign or whatever you would like it's just a text box you can I think provide some links but because of email providers you can't like embed a video you would put that on your thank you page but that way you sort of buy yourself a little bit of time so that you can enact your overall thank you plan and reach out to those donors and fully personally acknowledge them so that's what that is for and then you can also preview that experience um I believe at least the page you can preview in in order to see what that looks like for your donors next slide please so these are going to be really important to you they're this is sort of dry and technical and I apologize but your donation report and your disbursement report are extremely important one thing that I would suggest um is setting up EFT I've made that suggestion before but I'm just going to reiterate because it'll help you get your donations more more quickly if you've been um you know following the news the mail is a little bit slow right now I definitely got some holiday cards into the middle of January and we don't want that to happen with your disbursement checks we want you to have that money as soon as possible that so that you can put it to use at your nonprofit and EFT sends them twice per month and you'll get them directly in your bank account so it basically eases some administrative burden and it makes sure that you get that that money those funds that you raised as quickly as possible and admins will receive email notifications every time a donation is made if you want to on in the month of may if you're getting a lot of donations you can certainly send those to a special folder in your email inbox and I what I would not recommend doing is trying to use your email notifications to reconcile the disbursement or create a donation report because we do all of that for you but everybody will be notified when you get a donation during given May and you can access donor data in real time through your donation report so your donation report is where you'll see the information about everybody who's completed a donation you have some filters so if you wanted to find people who've made recurring donations you can do that as well but one thing I do want to mention is that on the donation report screen it's actually a limited view so you'll be able to see the donor their email address how much they donated but if you want the full story of their donation including their address the breakdown of whether they covered fees any information that you were collecting you can export your donation report as a CSV and the data there is much more rich we just can't put all of that information onto one screen so if you're like I don't know where this information is it's in the CSV just export it from your donation report and then you have a separate disbursement report that I would recommend using to reconcile your deposits because you'll be getting two per month sometimes the cutoff dates can get a little bit funny and you might not know like what's included in that disbursement or it might seem like a big donation is missing it's usually just down to the date that the disbursement was processed but your disbursement reports which you're under the reports submenu will help you understand exactly what was in that disbursement you'll see every donor how much they gave you'll be able to see any fees that were taken out so the credit card fees that we were talking about earlier those will be accounted for on your donation report or your disbursement report rather so you can see exactly how much that was and if there's any edge case like somebody requested a refund which we typically don't offer but sometimes people like press a button twice and we give them a refund for that you'll see that reflected on your donation or your disbursement report as well next slide okay I think this is our last slide the last thing I wanted to mention is that we are here to support you at Lady Cause this is part of our role as the technology providers for Given May is being available to help you so we have a whole team of support professionals who are available to answer any questions you might have along the way whether they're getting set up with its issues getting set up or you have a question about your donation report we have a whole team of people who are available to answer that question for you and even walk you through any processes that you may be confused about if you need a quick answer we do have a support library that has walkthroughs with screenshots so if it's a Saturday afternoon and you're trying to figure out how to do something on your page check our support library first that's support.ladycause.com but if you'd like to talk to somebody about your question you can email us at support at ladycause.com email is the fastest way but if you are a phone person we do have people available to take your call Monday through Friday 9 a.m to 5 p.m we are an eastern time zone company so I know that for most of you there's a little bit of a time difference but you can call us at 202-800-1618 and please don't be shy any technical questions you have if anything is confusing you or if you need a little bit of extra help we are here to support you and that is part of what we're we're here to do so please reach out to us if you have anything you need help with. I believe that's it for my presentation. Okay great I think there's just a couple of questions and so we'll try to wrap this up by 12.15 to be respectful people's time but as Ban shared there'll be a recording a link to the recording that will go out to all of you as well as the slides so Linda I think both of these questions are for you if you can see them there in the Q&A plus there was one more in the chat about dimension of the banner image. Okay sure so this is a question I'll answer the question from Maria first is resetting the stats to calculate from 5.1.21 does this also adjust our fiscal year stats so it's really just a display on your profile it's it's not really adjusting anything but what is displaying so you still have all the reporting that you need on the back end and it just resets it so that when given May starts on May 1st you're only counting donations on your profile that count toward the event so it's not actually changing anything but that display so I think that's what your question is it's not actually really changing anything but just display numbers so that when donors come to your page they can see oh they don't they don't see that you've already hit your goal on May 1st because you still have last year's goal up so it'll just reset it and refresh it so that donors can see that you're starting fresh for this year's campaign and there's an anonymous question I said that very funnily but can you say again how the peer-to-peer pages should be created and saved are they supposed to all appear on the search for a cause page or should they show up under the organization for who the solicitors are raising money for and how do you move those peer-to-peer pages from last year to the right place so the solicitors can edit what they had from last year so there's about three questions in there so I'm going to go through them one by one I think so how the peer-to-peer pages should be created and saved there's actually a few different avenues through the Mighty Cause platform that they can take the easiest route is to go to your Mighty Cause or your given May profile which is just your main organization profile and click the button that says fundraise that kind of links up the fundraiser automatically and the fundraiser well it's they once they complete their page and they've completed all the required information when they publish it it will be live so that's sort of how it's saved as soon as they publish the page it becomes live and it can collect donations they may want to turn those off which they can do until May 1st or at least not promote them until May 1st and they are going to appear appear in the search so the search has a lot of filters so on the given May site when you go to search you can filter by organizations you can find specific campaigns you can search by category so let's say for instance you have an art you're an arts and culture organization and and you have some specific very specialized categories for given May but let's just say for or we'll say you're an education organization and somebody creates a campaign for your organization it will show in the general search for education fundraisers or education causes that people can support so it'll show in the general search and what I would recommend is linking them especially if it's something that you want to highlight you have a section where you can do that on your your profile you can feature certain fundraisers and link them to link to them from your profile page there's a few different places but yeah they're kind of they're going to show up as fundraisers you can see that they're different in the in the search but they will show up there unless somebody filters out fundraisers and only searches for organizations so I feel like that's a little bit more a little bit confusing but if you go to the search it should make more sense but people can search for fundraisers in the general search and they can also search for fundraisers and they can search for both and they can filter in all kinds of ways so it will show in the search if it's not hidden and make sure I'm not okay the one any that were created last year so what I would recommend for old fundraisers is actually just creating a new one create a new fundraiser because it's more work to sort of refresh a fundraiser page than to create a new one so what I would recommend is just starting a new fundraiser from scratch if you're feeling generous you can just sort of we can also help you just plug over the information from last year to this year's fundraiser but it is it's really kind of convoluted to refresh like a separate fundraiser that was you know created by somebody for the current year when it was last year's fundraiser so my advice would be to just create a new page for that person and make use of the template function so that you can pre-fill some of those parts and if it's somebody who really you know was attached to their content it can be copied and pasted over but it's just it's a little bit more convoluted to sort of rejigger an old one than just create a new one so I hope that helps and I think that's it so let me find the chat question great yeah I think that's it I've been monitoring the chat as well so I think that wraps it up thank you so much Linda and I just did want to remind everyone to please register we hope you all will be participating in this year's campaign you can register through April 23rd that's the deadline but I think the sooner you're able to kind of get started the better so you can get your page customized and be ready to go on May 1 and you can just register at givenmay.org so again thanks everyone for joining us thank you so much Linda for all the great content and information and hope everyone has a great rest of the week