 Did this happen to you that you apply for thousands of jobs online, and you might get one or two interviews, and then you start to doubt yourself. Maybe your capabilities wasn't good, maybe your resume wasn't good, and you start to feel like life is tough. And then you start bills to pay, you need to get a job as soon as possible, but it's a black hole of applying for jobs online, throwing hundreds and thousands of applications and get no return. And this is a very stressful situation. When I applied for jobs in the last 2008 recessions, and I felt the exact same way, I actually hurt myself. I tripped myself and ended up going to interviews on crashes. Yes, I left my mind to cover myself, just felt very depressed, just because of very limited opportunities out there. But after I personally went through two recessions, I have a conflict in that we have invented a new strategy for you to land more interview opportunities much faster, with much higher success rate, and land much higher paying jobs as well. So that's what I said, when resume is dead, you need to use a part of portfolio as a new strategy. Make sure to stay until the end of this video, where I share with you free job referrals to TikTok and Uber, and then all those companies who are actually hiring with free referrals. This is Dr. Nancy Lee, a director product and featured in Forbes. I've helped 100 people land their dream P.A. job offer in fan companies, a unique from startup, and continue to get promoted as a product leader. If you're interested in product management course, we go to PMExcelerator.io for more. To learn the most effective way to become a product manager, you subscribe to the channel, hit the bell button to be notified every time, and turn on your video every Wednesday. If you like any free tips we provide today, or land more interviews just because you watch this video, make sure to smash like button, because this is the only way YouTube algorithm will recognize me. First of all, let's understand why resume is dead, and why you're not getting interviews at all. First of all, for fact, do you know that only 3% of the resumes in the ATS systems are being viewed by heavy managers? That explains the reasons why you apply for jobs online, and it's like throwing your resumes into a black hole and get burned. And the chance of you actually landing an interview by applying for jobs online is only 1%. And for most of you guys, you don't even hit the 1% success rate. Let me break it down regarding what happened and why you are getting less than 1% success rate. And first of all, shocking news. According to Wall Street Journal, about half of the ATS job openings are fake. They are not there to hire you, they are there to provide branding for the companies. Based on this article from Wall Street Journal, they interviewed over 1000 heavy managers, and guess what? 27% of them have a job opening longer than 4 months because they just want to increase the reputation of the companies to show that the company is still growing. In reality, they don't plan to hire anybody at all. And according to Clear Capital's report, that 50% of the heavy manager keeps their job openings open because they're always open to new people, new opportunities. This made me even more mad. And one third of the heavy managers said the following, that who said they tried to advertise the jobs they weren't trying to fill, but they keep the job listing up to placate the overworked employees. This is mind-boggling. What this means is that they work the employee to death and they want to make them less angry by showing that see we're hiring more people to join your company if you don't work well, we're gonna hire someone else to replace you. So please continue work hard. And they also showing that see we're still trying to hire more people, which takes us a while to hire the right people. So your overwork right now, it's okay, we're trying to solve the problems. But one third of them intentionally not trying to solve those problems. This just made me really sad. This is a very bad ethic for any heavy managers out there. That explains why you do not get any interview opportunities. That's also why your resume doesn't work anymore. Another reason that makes them want to do those fake job openings is that all HRs want to keep their job. So they pretend they're very busy posting fake job openings so that they're not going to get laid off easily. This is so bizarre, just so wrong. However, there is a bright side and the market is actually warming up. Based on the VP apart from Google, he mentioned that lots of companies started gradually hiring more people. And we have alumni working for Amazon have confirmed that Amazon start to open up more essential positions start hiring again. And in April, we also have seen recruiters from Google reach out to our students saying that hey, we start hiring again and let's get ready to schedule the next round of interview. Yes. And companies are starting forming up. So I want you guys feel like there's light towards the end of this tunnel. Now here's another market trend for non tech companies. And we have seen what laid off on during maternity leave. When she got back to land a job in April, 2023, she learned even higher paying job and was a better culture of the company. And actually there are more opportunities. So I want to get really low later folks on using the right methodology to land your next job. So therefore, if you still want to use the same methodology of applying for jobs online, and you have to rewrite your resume in a new way, your resume should highlight your achievement and your roles responsibilities, because you need to stand out from the competition to show other that you have a better experience compared with other candidates. And the second part of resume should be keywords focus because all the AKS system trying to search specific keywords to pick you from the entire thousands of resumes database to show that you actually have a higher percentage of likely to be matched with this job. And then your resume will be reviewed. If you don't know what type of keywords to be put on your resume, you definitely check out this video where I break down 15 different keywords in highlight on your resume. Definitely going to put this video in the description of this video and make sure to download the key to partner manager resume template that have been used by 9000 partner managers that is going to immediately increase your success rate getting picked by the systems. I'm also going to link the resume template in the description of this video. Now, given the resume is that the likelihood for you to actually get it picked and reviewed by the systems only 3% usually use a very different strategy, which is part of portfolio strategy. This is a brand new concept for most of you guys. So let me describe to you what is a product portfolio. Number one thing product portfolio is a collection of past product you have done in the past to demonstrate that you have end to end product management life cycle skills and experience. And you should also use the product portfolio to highlight your achievement because as we all know each job openings have hundreds of thousands applicants already. You need to show that you are better than others. So therefore it's a better way to show your achievements through a product portfolio with different kind of MVP graphic design or PR articles about your past product. And third product portfolio is also the best proof that you are the best candidate because lots of people like to bluff on the resumes and showing all the high achievers and number like 20% revenue growth. But how would you prove you actually did it product portfolio is best way to demonstrate and prove you have done exactly what you said on the resume. So product portfolio is very impactful not only help you to get interviewed but also lend you a job offer. And there are three types of product portfolio and you should use different portfolio based on different kind of purposes. For example officer and Amy she learned a job from tiktok as a product manager and getting paid significantly higher salary. That's even higher than people currently working for Google right now. This nuts. But how she used product portfolio is demonstrate that even in her past experience was being a CPA and accounting background working on B2B accounting software to be friend very boring. But she want to join a very exciting company like tiktok work on creator economy as B2C cyber business. But how she was able to bridge the gap is by creating a product portfolio to demonstrate her knowledge and experience in the B2C side even if she never worked directly on B2C product in the past. And she does another type of product portfolio which is based on people with no experience at all. For example our student youthy she had no PM experience but she was able to use her product portfolio to land a PM position. And now she's in the process getting promoted as a product manager within her company because she was able to demonstrate her great skills using her product portfolio. Now if you are the hiring manager answer this question who would you select? Would you select someone for interview for someone who just submit a resume or would you select someone who submitted a resume that was reviewed by document cd and also submit a product portfolio which has long pages of examples of their past achievements and which one would you select for an interview? Of course the second one. Now once you have your product portfolio it's also going to help you significantly during the interview. During the interview it's extremely likely the hiring manager is going to discuss the product portfolio with you saying hey I'm very impressed by the product portfolio you have done and let's talk about how you do it and this will turn into interview questions. Now this is also going to help you significantly advance yourself to compete with other candidates because no other candidate in the same interview had a product portfolio that I can talk about I can demonstrate I can do a presentation about. So definitely this is a new way for you to land more job interviews. Of course if you want to know in details regarding how should you build your product portfolio I have a separate video where I teach you five free tools to create your own customized product portfolio that's going to lend you job offer much faster with also with screenshot of the examples of how you're able to create product portfolio just like I might ask the students as well. I'm going to put this video in the description of this video make sure to check it out. Another strategy 10 times your chance of lending the next job interviews is by getting a referral and I also understand during those crazy recessions and layoffs that lots of people do not even know which company are really hiring but guess what we have B2B side up recruiting agency we're actually recruiting on the other Uber and TikTok those kind of amazing companies and we decide to open up all of our referral network for free so you can go to this website and check out different kind of referral opportunities we have and directly submit your application we're going to pass your resume to the hiring manager and I'm also going to link the website in the description of this video. All I want from you guys is comment below what you learned a job offer or you need more referrals I would like to hear from you guys and also make sure to like comment subscribe to the channel and share this video with any aspiring front managers. Make sure to watch the playlist of front manager interview simple questions and answers and use them to prepare your next round of interview. I wish all of you guys good luck. This is Dr. Nancy Lee. I'm going to see you in my next video.