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Published on Jul 3, 2007
Here I was with the living legends of animation, The SImpsons! As if I walked into Springfield, this Seven Eleven in Mountain View, CA (Shorline & Pear) was converted into a Kwik-E-Mart as a promotion for The Simpsons Movie. Homer, Marge, Bart & Lisa were there along with Apu, the owner of the Kwik e Mart.
Hats off to the Marketing Teams and Creatives who pulled this off ... It was like the Ultimate of Movie Tie-in Promotions.