 Hi, I'm Fiona Rigg, I'm the creator of the Utters & Brand Port Income, which is a holistic organic range of oat biscuits and spa treatments for dogs. My background for the last 20 years has been as a food stylist and recipe developer, and about four or five years ago I was thinking about what am I going to do next and there wasn't anything particularly healthy out there at the time for dogs, so I just thought that was a great opportunity to explore that. I've been a dog lover and I spent about a year consulting with vets and just developing a range of oat biscuits that looked at the common ailments of the canine. Brain health, joint health, skin, breath, that sort of thing. How different is cooking for humans to cooking for dogs? Well, my husband eats them. So humans can actually eat all of them? Oh, definitely, definitely. They're totally human. Yeah, they're actually very nice with some dip. I'm very grateful that I've been exporting to Japan now for over three years. I mean, the Japanese just love their dogs. So these will be my top tips for small business. I think it's really important to get your packaging right, because the last thing you want to do is you get to the post office and it's just that little bit over and it just really makes it very expensive for your customer. Just keep going. Just keep posting, keep posting. So much stuff you can post. And from that, you just do start growing and then you start that really nice connecting with your community. Sampling I think is a great way to get your product out there. Even though it can be deemed as an expensive exercise, I would strongly recommend that's something that should be definitely tried. A great way to test the market, I think, for anybody starting a business is to do pop-ups, because you get such great feedback from the people that you're dealing with. And another demonstration that I like to do when I do a pop-up is I do little porta-cures. I have never had a dog, but has not enjoyed it. A great success.