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Published on Mar 11, 2013
Cheryl Kollin is the founding principal of Full Plate Ventures, a consulting business that leverages the symbiotic relationship between business and social mission. She works with entrepreneurs, new businesses, and non-profits creating social enterprises that address interconnected issues of local food systems, environmental sustainability, and economic development. Cheryl is a founding member of the Montgomery County, Maryland Food Council and co-chairs the Food Access Working Group.
In 2012 she launched Farm to Freezer in partnership with Bethesda Cares, to address surplus fresh produce, hunger, and food waste. This social enterprise preserves surplus fresh, local food; provides more nutritious food for those who are food-insecure; supports local farmers; reduces food surplus; provides cooking skills' training and community service opportunities; and raises local awareness about homelessness, nutrition, and locally-grown food.
In her TEDxManhattan presentation, Cheryl tells us how a "wonderful problem" inspired the launch of Farm to Freezer and how community synergies are tackling the twin problems of surplus fresh produce and food insecurity. She shares four insights on how this fledging project plans to grow into a self-supporting, social enterprise.
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)