 Hey, what's everybody? It's coach Swift here at make money coaching sports It is just about March, which means you already need to be tackling your ref draft to boost your summer marketing programs. Okay, how do I do summer marketing? Okay first Do you look at everybody you currently train and you talk to all of them about? Interested friends and family that fit into the type of athletes that you train Okay, so if we're sports performance training, you know that everybody unless they do a summer travel probably baseball and softball league are probably Not doing any competitive sports. They might do some small summer leagues, but that's about it, right? so you start asking for referrals for one and then two you need to start creating your Your offerings, okay, if you're a sports performance coach, you have the one you currently do it's Okay, I cover speed agility strength training injury reduction all that stuff, right the total parts of an athlete and what you can do is You have your program. Let's say it's an hour a day and you offer two to three times a week to people can you Give a small upgrade add-on if somebody wants to do four times per week, but they have to pay for the whole summer up front Okay, can you also do where let's say they're coming one to two days a week and You train everything that needs to be for an athlete but what if you want them to sign up for a third day of the week, but the only focus is on Speed okay the acceleration the max velocity or vertical jump training, okay? Vertical jump horizontal jump training, okay? You do all that in your other programs, but this one is Every day that's what you're working on. Okay, it's gonna be towards that. It's gonna be towards maximizing those numbers You want to aim for an easy group of 10? Okay, we're talking about 10 one or two days a week This is something to get a bonus for so one your goal is to Get more of your current clients paying you more money To you want to find more people to train your program and as strength coaches Obviously, we want them to do the sports formats program, but this is something that you know summer is 6 to 12 weeks long you get them in one to two days a week off this one focus and Then you maximize results maximize service and then you Compare their results. Okay, which will be positive because you're a great trainer like that and you compare it to those who also did at least one day a week of sports formance coaching the whole well-rounded side of an athlete and You show them by hey if you go into the sports forms program these numbers can be even higher You can become a more well-rounded athlete. All right You're converting them over like we've said in other Videos on here. Let's say like, you know when the soccer coaches they run like a weekend soccer clinic and You find new people and you convert them into your regular Ongoing program. Okay, so you're trying to get more money out of those who are already paying you and then you're also trying to get those You are new to pay you and then you try to convert them into your regular program Both them bring referrals word of mouth all that stuff and you make more money, okay? So that's the very basis of it. It's almost March. You need to start getting that a rough drive by April 1st You need to start posting about that. You need to have your payments system set up April early first early bird special. Let's say it's a big one. It's like 40% if you pay June and July and half of August off upfront, okay? If they go in March, it's 30% Okay, and then if it's June and July they haven't signed up yet then, you know, June and if you want to pay June and July starting You know June 1st unless they the camp starts June 5th because it's an off week. Let's say Okay, maybe you do 15% off. Okay, so the there's always a discount, but it's just not as big Okay, you get more people and the more you do more people up front the more you can look at Can I create more classes with this? Okay? Is it only? One group or can I do multiple groups? Okay, and then you Charge obviously a higher rate if they miss all the discounts available give discounts for referrals credits for this the fall Okay market anyway, you can but you got start marketing now your current program and then You got a micro niche within your program. What do people want to focus on? What about just one day a week where we go extra hard on? vertical and horizontal jump training one day a week where it's Saturday speed school acceleration max velocity. Okay, maybe you have a change in direction and agility focus day. Okay You start with one of them I would say speed kill speed or vertically probably get the most and then you work from there In a following video, I will show you who you need to team up with in order to get more leads and more sign ups And make more money this summer. Okay