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TSG Techisode - Fly snowboard helmet with Elias Elhardt

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Published on Jan 13, 2011

TSG snowboard team rider Elias Elhardt present his Fly Pro Model snowboard helmet.

A helmet that is best characterized by calling it lightweight, low-key and appealing.
Elias` favorite helmet is lightweight indeed. Thanks to in-mold technology, the Fly snowboard helmet weights only 370g/0.8lbs, so it may be just a bit heavier than a chunky knit beanie.
Low-key is the term to describe the helmet design and shape as well as the illustration on the back of the helmet.
The style of realization and content of the illustration are just nice. What Elias was after was to picture the ease and flow of his life which full of good food, friends, travel, freedom, nature, music, and lots of fun. To visualize Elias flow, TSG got involved with Pirate Production's founder and art director Ludschi. Based on Elias` signature, Ludschi drew his life by combining and connecting several different designs in a one-line illustration. A simple but creative and appealing display of different elements, this design is the expression of the easy flow with which Elias is living this life.

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