 Turn up, turn up, turn up, hey. Boy, I got a Q. Check it, check it, check it. This is a unique hustle. It's your boy, E-C-E-O, and I'm here with the official, this Jamaica. You don't know. What's going on, man? Damn. So, man, this is the show I like, man. This is the one I love, actually. When we set out to do things, man, we set out to be different in every way, you know? We definitely want to show people love while we got them here. People who deserve it, people who've been grinding for many, many years, man, and very deserving of what we do. So, we say we're going to give people roses while they're here. Right? Yes, sir. Check it, man. Old Boy Prince is here, man, for the award ceremony portion that we give. What's up, brother? I'm blessed, man. I appreciate you having me back. Man, come on, man. How could we not have you back? You know, it's crazy I came in here. We shot a video. Yeah. Yeah. I didn't even know you... This is before the podcast. How did you know all that? We didn't stumble up on it yet. And then the phone call come in and you got a whole podcast with the wife. We pull back up. Now I'm on Boss Tower. Say, man, listen, man, it go that fast. They got your boy up on the screen. It's the Black Hood Grammys right here, man. No, man, we just love hard, man. We always have, you know what I mean? Like the people that God put in our life, we love hard, bro. And I think that's... You have to. Yeah. I mean, I think... You want to get somewhere? Yeah. And it's from the heart. It ain't just like we doing it for... No, we doing it because that's what we do. Right. And like I said, you've been in the game so long, like for many years, reinvent yourself, re-creating the whole dynamic of... Like from being with the GS boys, you know what I'm saying? From being with... From doing the solo-dolo thing. You know, you've mastered that. Now you hear you come again. What's the song with you and Lil' Ronnie? I keep hearing you told me about it. Wait a minute. You told me about it last time. Yeah. And then I start looking and I'm like, everywhere I look this song, just keep popping up, keep popping up. I'm like, how the hell is they doing this? Yeah, right. I'm being honest with you. Ronnie doing this motherfucking thing and it's a blessing that he even, you know, hit me and put me on the record because how I am when I jump on records with people, I push it like it's my single as well. So it's up on my platforms. I repost the videos. I've seen him post. So it's going to help it spread even more. But he doing this motherfucking thing. Man. Like the song got almost already like 500,000 streams on Spotify. Yeah, yeah. Across the shit. So it's going up. You're planning to do the video soon. I'm waiting on it. I just see K-Stylist, my new record. Yeah. That K-Stylist and Ronnie is going to jump on. So I got to look out for that. It's called The Hands On Your Needs. We doing the 2.0. So you guys just, y'all just working, man. That's the only way to keep moving. That's crazy, man. The only way to pay the bills is work. So the thing I say about you, man, even last time I was here, I got so many different people that were asking me about, yeah, man, we didn't know what happened to him. They don't even know that that's you that's doing Ron Rock. Because the thing is, I'm telling you, they don't know that. My songs is bigger than me. You know what I'm saying? That's when you know you got a record. That's how it's supposed to be. That's how it's supposed to be. That's how it's supposed to be. I used to let it bother me, but then it don't. Because that's how Stankyleg was. Stankyleg was bigger than us. Yeah, it was. Way bigger. And then that booty dude, it came because of Stankyleg, I was a Stankyleg like the way y'all pushed that out. So that whole movement was crazy. And a lot of people have never done that. You know, especially not in this area. Right, right, right. So that's the reason why we say we got to recognize him because at the end of the day, that's him. Right. He hero. Appreciate it. And we may not never get this chance again, so we doing it. And that's how it comes, you know. Love the way you move. Appreciate it. Go ahead, baby, because I know already you got to ask him something. You got to give him something today. She come with a question. Yeah, yeah. No, I heard y'all talking about the R&B. Right. That y'all coming with. Yeah. So tell me a little bit about it. Well, um, I got, I don't know how many R&B singers I got. I got a lot. Y'all done brought back. Y'all think we in 1990. But it's missing. I love R&B. Yeah, it's missing. So you thinking y'all ready for that? Bro, y'all for the, y'all, this could be a baby boom in situation, bro. I got it. Do you now understand what happened in the 90s, nigga? Man, I got it. You put the right song on and it's a problem, nigga. Y'all niggas gonna stop all that, all that dancing, how they boogin' and everything. That's fine. They'll make some babies. That's it. I can't stop this. Since she's Jamaican, they ain't never stop. They do it fast, slow, whatever. All about making babies and sex with them. So tell us about it. So, um, I got R&B singer named Shank right now. We got two singles out. Love and Affection and Don't Love Me Alive. That's out. I got AG. He's a part of Writer's Block and C4S with us. His pin game is a fool. He'll write you some crazy music, hard. He's one of the reasons why when I was younger, I started doing music because I was watching him. And he was younger than me. He was like three years younger than me. So I was maybe 15. He was 12. And he was in the studio doing this thing and I was just watching, learning. And I'm thinking you gotta pay extra and go over beyond and get in the studio. But I was going with him to certain studio sessions and seeing what he was doing. And it was over after that. I seen how he started a group and certain shit. So I was following what he was doing. And then when he got locked up, I went ahead and just expanded. Like I knew I got enough from him that I learned. And then I learned the business and it was over after that. Wow. So I learned the music side from him and he was doing straight R&B. Wow. Stanky Leg was really our first kind of rap record. Everything else was R&B records. Like GS Boys, we had twisted and a whole bunch of R&B songs that was booming way before Stanky Leg came. I never knew that. So what inspired you to move it in that direction? Stanky Leg. It was popping. It made you move right. It made you move. Actually just say, you know what? You doing this. Yeah. Because the people pretty much, it's just like the internet, like I was just telling you, Nick earlier, it's like the internet kind of tells you who you are. It don't lie to you. It put it right in your face. Ain't nothing you can say, but this is who I am. That's it. Because they telling you, this is who you put yourself out there. And they tell you what's good and what's not good. They tell you who you are. Pretty much. And if you don't like it, you can't do a damn thing about it, but change and try to get better. That's it. Am I right? No, speaking fact. But hell, they like you, because you, how many views on that damn round rock you had? A hundred million. A hundred million. And growing. Yeah, and growing. And growing. And growing. Wow. You're a beast, man. I have to sip to that. Do you ever make it, do you feel like, I'm gonna be able to get to that, back to that? Is it challenging? I ain't gonna lie you. It is. I do it. I do it. It's a grind. Like, you're like, damn, I gotta get back. I ain't gonna lie with having a manager like Black and shit and making niggas. I don't wanna say bougie, but it's damn they're bougie, because now when they call, talking about numbers, I be like, well, I'm Black, I'm like, nah, we need a bigger bag. And I be like, damn. He ain't playing. You know what I'm saying? Shows come. I be like, well, he be like, nah, we need a bigger bag. Time's different. Time's different. Time's different. But they for show calling and the numbers is for show coming in. Yeah. And you know, back then, like we said, last interview was CDs. Yeah. You got digital. Yeah. You know what I'm saying? So times is for show different is independent now. So you've seen a lot of the money, a hundred percent verse it going through the middle man. So, you know, I'm gonna ride, I'm gonna ride the wave until it's time for them to drop the boat on me. Man. I got a question. So. More like a ship? I don't need a ship. Need a ship. With Ron Rock being such a hit on Tiktok. Uh-huh. And you say you come out with another dance song. Right. What's the time limit or space you want to have in between each so you can give Ron Rock the time to grow to its maximum capacity? Uh, with today's timing, I was watching this one interviewing and had these young kids and young dudes be dropping songs. It's like this nowadays. Right. So we got to, I got to keep up with that. With Ron Rock being big, I'm sitting on a little bit more because I'm seeing money coming in, things going on, but I'm right now working on the next one. Because I'm like, if you do it back to back, you're not giving Ron Rock the time to really get where it needs to be. Like with Shake is helping it. Yeah. You know what I'm saying? Ron Rock's out. I got Shake out. Then I already got Tiktok and she going into other songs that I'm on with other people. Wow. While these other records is working and Ron Rock's still out, that gives me time to go ahead and work on my next record. Okay. So it's like people really, they think it's, they think it's just something that just you bump into, but there's really actually a strategy. Yeah, it's a method. It's a strategy. Now I ain't going to lie, some people, there's some people that blow up overnight. No, no, no, I know that part, but you guys actually have mastered the art of understanding. There is an algorithm and as we make it through this thing, we have to go through these channels. Oh yeah. Now, I got those people out there that just out there throwing things out there and trying to make some hit and stick. But when you really, you're organizing a method through it and you've broken the algorithm. Right. You've done it not only once, but twice. Right. You know, this is the thing that I believe separates one from the next. What do you think? Yeah, for sure. Because if you know how to do it, now you can bring other people into the whole gamut of it and strategically organize people to be in a successful place. I'm like Tom Brady. There it is. There it is. Yeah, you better be like Tom. Tom is the one to be there. Everybody try to hate on him too when he first came in the league. You feel some of that too? Yeah, I felt it. I felt that there was hanging on the man there. I like Tom with him. Yeah, so the thing I can say Sorry, black. I know the KC. Oh yeah, KC, that hurt. That hurt. Don't say nothing to him. That hurt. He felt that. I know, I had to say, I apologize. Yeah, he felt that. He from Kansas. I didn't like that line. Kansas City. So it's a lot of time you live every dog has his day. How much we lost again? Two mother, they put their money, have daddy. So you know, the war ceremony is dear to us because we've only given out a few, you know, and we like to say. I think we're different because of that. I think we're doing it because we know already is deserving. And sometimes, like was it Mike Jones had never been recognized for that putting out that. That number. Here you go. Yeah, and I had to recognize him for it because I was like, hey, no, man, no, nobody, nobody, nobody. Soldier boy tried it, but it wasn't like Mike Jones. No, no, no, and that's what I'm saying. And somebody, he was like, nobody never recognized me for that. I had a DJ on here, been DJing for over 35 years and he'd never been recognized for DJing. Everybody under his old umbrella, whether it be Jay Rock or Dylan's with different ones, you know, that he's dealt with and helped in the industry, they may have been recognized, but he hadn't been recognized. That's what we do. Now, we know you a whole different level, you know, Mr. Stanky Legg himself. What did that album do? I mean, what did that? Yeah. See what I'm saying? Yeah, yeah, see, y'all different. You're different. Y'all different, you know, but still, because you came on this platform and because we try to say, you know what? We're giving everybody roads. When they come in our place, if they somebody who've been out here grinding, we rockin' with them and we're gonna make show that the world know that. That's how we feel about them. And we appreciate everything that you've done, you know, even up to the interview, but you was here before that. So this bigger than just the interview, people don't realize that everything that happened with us, the whole camp, it's so organic, whole different level. A lot of niggas ain't built like that. So go ahead, babe. You know, I was going in. Now go ahead. No, no, no. You know, your voice was a little sore and all that this morning. So I've been holding it down. Now go on and ask the man a question or something. How you doing this job? Tell me about it. I like coming on here. Tell me about it. I have to do it, man. But I know that you do editing. You do it all. What don't you do? Right now I'm trying to learn how to produce. That's it. I knew you were gonna say that. That's it. You gotta get there. Yeah, that's it. That's the last piece of the puzzle. You can do it all after that. So you wanna like stop rapping eventually and go on that side of it and just deal with that. Yeah. I need a lot to do. When you see movie, like actors, actors, they act and then all of a sudden They start shooting movies. They start doing the director. That's what they sell them. Like that. They sell them that. Yeah, that's the plan. Like with Unique, I told Unique. Unique was rapping before we met everything. And I told her, I said, trust the process. And boom, she been up ever since. Wow. Paid promos off of IG, TikTok, everything. But you different. Bring it down, pick it up. The song I dropped before was Two Dudes on there. Y'all don't even know the names of them, but that song got over a million views on YouTube, everything. It was my partners that I had. See what I'm saying? I said, hey, give me some bread. Give me some bread. I'ma write your verse since you were rapping your own verse. We gonna jump on the song. Give me some bread. Give me some bread. I'ma show you where to put it. And we blew up. Damn. And the thing I can say is you taught us so much last time you was here. You like, my niece, she can't quit talking about it. She keep saying, no, she be like, man, this dude, man. Cause a lot of the stuff that you're doing, a lot of people don't do. The things that you, the platforms you're going on, the way that you, you know, looking at them and trying to understand them. A lot of people not doing that. And you're way ahead of me. I mean, you guys are doing some totally different things. The names of all those platforms he talked about last time. I'm still not on there, you know? I'm hurt. She on there. You're on the right path. But you know, like you, you mastering the podcast side. Oh yeah. That's what I do. I got all them streams going. But when you have like, you know, when last time he was here, you had the extra people on the text for somebody to set up the other phone. Yeah. And that's another app on, set up another phone right there. That's another app. See what I'm saying? And then boom, you, you hitting our apps at the same time. See what I'm saying? See, I gotta get there. See that? That's why I got it. I'm kidnapping you. I'm bringing you back. I got you. I'm driving over your house and it goes to our place. I got you. So let me see, do you invest any other ways other than just, you know, apps and so forth? Like maybe even a stock market or anything like that. And it's do black. At first I ain't gonna lie to you. I used to like spend my money on to the casino. I like craps. Me too. Me too. Me too. But since they put me up on Dogecoin and the new one, what is it KLV and Bitcoin and all. I just been like, at first I was throwing like a little $100 here and there. Now that's the day KLV was the most recent. I threw a thousand in there. Hey, how did you feel? Man, it's up. Let me see. Let me see. Let me see right now. We're gonna look right now. You gotta check those things daily. Like almost like all the time. Some of them, some of them is daily and in some of them they say long time investment. So I'm up, I'm up $400 right now. Hey, so, so black is the mastermind behind this? I mean, he do everything man. He gotta leave on me to start mining some of this crypto and stuff. Yeah. Are you serious? He is a good manager. He's just not just music. He's telling me about crypto and investment. Okay, well let me ask you this. That's good. I'm sorry. I just wanted to ask those questions because you see about the growth. Did you see anything in this nigga last time when y'all were back in the day? You didn't see that. No, you ain't see this in there. I told you. We was trying to. You ain't see this in there. You gonna take the nigga hat off, man. Hey, remember on Fast and Furious when them guys pulled up with them set of cars and the other guy put that's how it was when he was with the other GS boys. We met at the McDonald's parking lot. He wanted to know what was going on and we all pulled up. Oh, he was like, he was big time. Yeah, he was. What did he say to you? Just to recap that. No, no, no, that's just the way he said it. He just looking. You was just like, you know, man, what we gonna do, man? Y'all are GS boys and we're the GS boys. See, I was the manager of me and South, you feel me? He was the manager of the other guys. I know, I know, but to see the thing is with that skills of them right there, that's split. Yeah. When it causes the bird, you get to see the other side of it. Yeah, I did. The side, you got to see that side. And for y'all to come back together. He didn't hold the phone to do behind the scenes with the mother guy like that. Did y'all even have phones right there? Yeah, we did. It's all love. Hey, shout out to y'all if y'all see this. Well, yeah, man, we out here working. You know what I'm saying? I just, I trip off the fact that how you was on that side, I thought about that when I left here last time. Like, you was really not rocking with him like that then, but it made you be able to see kind of what he was. And then when you seen him, you're like, I need that with me. He's cool. I need that. I got to have something like that with me, man. You stand up type of guy, man. Been great for me, man. Love this guy. He ain't just saying it because he here. I'll be telling, I'll tell this to everybody. Like, he been 100 with me. Ain't nothing else. You know what I'm saying? That's my nigga. Y'all got a hell of a team. I respect it, bro. Ain't gonna lie. He a drive too. That road, man. I see him. I'm falling. My Jesus. Yo, boy. I need security too. Man, everything. Look at your guy right now. One-stop shop. One-stop shop. Then he asked you, didn't want you to drink last time. He's like, he don't say too much. He might try to raise a percent on me. Oh. Oh. He might try to raise a percent. He might try to ask for more. Right now it's an off day. You off today, right? Close to me. So, all right. So, rappers. Right. You talked about the R&B. Right. You know and I know that you know the path and you know the way. For sure. What rapper? What guy? Are you looking at a younger guy, somebody that you feel like you could put in a spot to where they could be successful? Right now it's my team. You need music. But do you? I mean, I know you got it. I heard that. I ain't even talking about that. Yeah. I'm talking about any other rapper, guy. Oh. Not yet. There might be an open lane for somebody to get in there. Oh. Is there somebody black? No. Not that I know of right now. Yeah, yeah, yeah, yeah. Because we had somebody put him on probation right now. What they used to do? That's the rapper. That's how they do it. They're going to be on probation. No, he on label probation. We put him on probation. Y'all put him on probation. True story. Really? Yeah. And he was good. Yeah, man. Hurt you to put him on probation. Yeah, man. Wow. But you got to do it. Yeah. That's a part of who you are. I see that in you. I know that you're a leader. And I know that you guys are leaders. Thanks. See, the thing is, like, when you doing these platforms and certain different things that we got going. What it is, man. It's your boy, Old Boy Prince, man. Boss Talk 101, presenting me with this award, man. Last award I had presented was when we was at the BET award, the best group. Now I'm solo. And you know, it's real right here. Y'all see it? Old Boy Prince, man. Appreciate y'all. Yeah, man. I know how it goes. You something special, bro. I ain't mad. Ever since you broke up the GS boys. You hear that? You hear that? Shout out to them. Yeah. Ever since you started getting greedy with the money. Hey, the ice cube. Boy, I go right back in. Hey, you hear that? You drive right back in. Hold this to this, man. Everybody make sure you subscribe to Boss Talk 101. Go stream Round Rock, man. Say it, man. I mean, you know, you looking real fresh out here now. Man, chill out. Chill out. Boss Talk 101. You looking good. Round Rock. Round Rock. Say it, man. I mean, I love your energy, bro. I mean, in your humbleness, it's not denied, man. You humble and approachable. And you ain't tripping. Like, I could see why you basically don't see the numbers you don't see. Like I said, the thing I say is, man, hey, you got your son now. Right. Now, you got to go hard. I have to. Boy, I went there and in. My son didn't get on there. It's a whole other level. Now, for real. Yeah, yeah, yeah. There ain't no games now. Now, for real. I have to. You can't just be him looking at you twos and say, daddy, what happened? No. Black. I'm going to be honest with you. Black said, man. Hey, man, he ain't going to leave his child. He's going to let his child be with nobody. I say, are you serious? That nigga gone, huh? He don't play. Now, for real. And that's what a father does, bro. Do you want any more cats? No. No? Why? Just one? Why? Hell no. So we're traveling and everything about to open back up the way it's doing. Y'all already been going. I seen y'all going somewhere. Always. And then I seen Chinggy. No, last time I was talking about Way Before. You niggas, y'all will get out there. So with you being in the business and, you know, with things being centered around your son, how you going to work that algorithm? Man, we got Baby Sittas. Got Baby Sittas? For sure. Granny. Gonita. You got the man boob in case she ain't around? He offer that. I'm over with. Some days I'm over with. So, I mean, the thing I can say about you, bro, like I said, I've not met nobody. I interviewed a lot of people, but anybody that really... All around it. All around but know how to deal with all these social media platforms like you do. That's the extraordinary thing that I see in you for me. Like, I'm going to use you up. And you be like, oh, yeah, you can do this and do that. And you monetize my TikTok when you was here last time. I'm like, I got 24,000 people on there. I don't even look at it like that. And you like, no, you could do this. Yeah, make money. Yeah, stuff like that that a lot of people don't know. You see, the thing is, bro, I try to say this. And some people don't rock with it when I say it, but it's just the truth. When GS Boyz first came out, we was doing a stanky leg. We was around all the rappers because our song was hot. So we was doing shows and being around everybody. Nobody never big broed us and say, hey, don't do this, do that. Look out for this, look out for that. Everybody just was just like, get your money. They ain't never gave us no game. Nigga like me, if I give somebody some game and bring them under my wing at the same time, that's what I'm going to do because I'm a game more from the situation. They are part of the situation and they doing their own thing and they learning at the same time. They want to break apart in the long run and shit when your contract's over, you can go. You know what I'm saying? You're just going to make your straight business. That's what I felt like a lot of these artists should have deal with us and we could have grew together. You know what I'm saying? Gucci wasn't on that at first. He wasn't even signing. He was kind of not signing and he was pretty much letting everybody kind of fly the way they wanted to fly. So much so that people get on the breakfast club and say, you know, I ain't with him or because they could say that because they hadn't signed anything. But now this new Gucci is so much more professional. So much more about about. Because he's learned so much. He learned so much over the years. Shout out to Gucci for growing, man. You know what I'm saying? For growing, it's something else in growth. And so you come in the game and you say, you know what? I'm just going to automatic. I'm doing this. One thing that stuck out for me last time, you ain't trying to live no gangsterism in this. You straight. I ain't never been in trouble before. People need to hear that side too. You know what I mean? Everybody think you got to be a gangster to be successful and rap. For sure. I ain't going to lie, nigga. Don't be into some shit. Oh, no, no. You didn't get caught, nigga. That's it. You got to play like the chance to rap with all of them. You're a good dude, man. Damn, all that. Leave that alone. Facts, facts, facts, facts. No, for real. No, because I'll be real. Like somebody can use that to try to, you can help somebody to be positive about, hey, you ain't got to show this side to be all that. You know? But if you get real, nigga, we can go there. You know what I'm saying? But I ain't trying to go there. Nigga got more to lose than you do, you know? For real. So I like that last time, you know? You got your gun lights? Yeah. No. I don't. I don't. I need to. You're in Texas, nigga. You're in Texas, nigga. Get your guns. What's the right thing to do when they pull you over? Oh, don't tell them. You got to tell them. All right. That's a serious matter. You got to be separated though, right? Yeah. One in the glove compartment, one in the arm rest. The clip and arm rest and the gun. Yeah. Yeah. All right. So you got that thing in there clipped up right now. For real? But I'm just saying, I'm just saying I'm making sure I got it how I need to be though. Yeah, yeah, yeah. That's all that matters. But I used to hate that though. I used to hate that because like if somebody is going to come Jackie or whatever, you trying to hurry up and, you know. Well, I only do that when the cops pull up behind me. Other than that. It's already ready. It's ready. So I mean, you got a lot of people that I know you have to look out for your family. Yeah. So that's why I asked that question. A show? No biggie, man. A lot of show. We're getting ready to present you with this award, man. We love you. We appreciate you, man. And like I said, you didn't have to come on our platform, but you did. I came. And that's why I come. Even if I knew already that you was going to be here because we were already linked, of course. And a lot of people don't be knowing how this stuff be happening. Right. But it's so organic. Am I right? No, that's the only way it works. Yeah. It's so real. It's just supposed to be here. So let's give an award, man. I know you like to do it over there, man. Thank you for coming on the show, man. Show me anytime, bro. Boss Talk 101. Okay. Oh, boy, Prince. A show. We here at Boss Talk 101 would like to present you with this award. Tell you how much we appreciate your grind. All the music I've been seeing and hearing, and I didn't even know it was you. No, we didn't. But as you said, you know, your music has to be bigger than you. Right. And I love the fact the way how you have grasped that aspect of it and how you are an all-round entrepreneur, I should say. That's for sure. I love it. So we'd like to present you with this award to say thank you for your service. Man. Yeah. Yeah. Matthew O-Boy Prince presented in recognition of your contribution to the music industry, successfully reinventing the name O-Boy Prince while releasing hit after hit. And that's what you were doing. For real. That's love. Man, how about your boy, man? You're awesome, bro. Boss Talk 101. Man, appreciate you, man. For real. You know, my first one, we ain't win. That was with the group. Really? It was at the BT World's Best Group, day 26-1. Really? I came to Boss Talk and I won. Man, you the man anyway now. You deserve it. Hey, man, the thing I can say, O-Boy, is the thing I look at is your grind, man. For sure. And we ain't helping us, man. No, for sure. You've been helping us, bro. It's live. It's going next to the plaque. For real. Yeah, man. That's what I'm talking about, man. We got to get it popping, man, at all times. You got to come back to every new project. You got to be here. I'm going to bring my oldest back. For sure. The whole C4S, the whole gang. I'm going to bring everybody. Appreciate it, man.