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Slider - Sliding Banner Ads

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Published on Oct 6, 2015

Slider ads (also called floating ads or catfish ads) are banner ads that slide in or fade in at the bottom of a page.

The slider ad moves along with the page as the user scrolls up or down and stays visible unless the user closes it through the closing button. The slider ad delivers a click-through rate that significantly exceeds the average for static display banners.

This dramatically increases target audience engagement and give publishers extra inventory without impacting on existing ad spaces.

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