 Hello, how's it going pretty good? Yeah, yeah, but you I'm I'm doing good. I just refilled my coffee. I have a donut that I won't eat during this recording. Oh, what excited about it? What flavor? I actually don't know. So my mom is here today watching Nat because she does that a couple days a week and she gave me a donut and I was like cool. I can't eat this now but I'm excited about it. So, you know, yeah, I'm doing good. I'm excited to talk about Matomo analytics, which is our last tool in the splashing round install trying to apps series. I'm actually pretty excited. You know, I mentioned in the last session about URLs that I was kind of excited because it's very different from the type of tool you URLs, URLs, whatever. However, you say it. I know how to pronounce this one. I think Matomo. It looks like I know how to pronounce it anyway. And I'm very excited. Yeah, it's it's it's a it's a soft. Oh, that's probably not a thing, but sounds really fun. Yeah, I'm excited because it's very different from a lot of the tools we're typically talking about in C panel, right? It's not a CMS. It's not like WordPress. It's not like Omega in that those tools are designed to make a public website that people can visit and and you know, you could put content on making that easy and for whatever your purpose is. URLs is not for that. It's a link shortener. Matomo is not for that. It's a Google analytics alternative. So it's a it's a it's a sweet. Well, it's not a sweet. It is one tool. So I guess it's not a suite of tools. It's a sweet tool, though. It's a sweet tool. That's not a suite of tools that lets you get more in depth data about folks visiting websites that you maintain or own or whatever. So the big the big tool in the space is Google Analytics. There are others that I'm not very familiar with. I've used Google Analytics in the past for I used it for my own site for a little while just to like learn about it. That was years ago. And then I used it at a previous job because that's what they used. I am far, far from an expert on it. Mostly I would log into Google Analytics and be like Google Analytics and be like, well, a lot of people visited the site last month. Like that's that's kind of all I got from it. We and tried to but but I will say like, you know, for folks out there who know things about Google Analytics, you probably know that there's they power the web, right? Like that's what advertisers use to keep track of what people are clicking on and what people who are talking to advertisers use to say you should advertise on our site. It's a very big and important thing. It's a big business. And the main criticism of, you know, using something like Google Analytics is that all of that really important data about the people visiting your site is going to Google. So who is, you know, an advertising company. So a lot of reasons not to love that. And so Matoma was cool because it does a lot of the things that Google Analytics does. But you can host it yourself. So I'll pull up their website really quick here. But it, you know, they pretty straightforwardly build themselves as, hey, this is an alternative Google Analytics. And it protects your, your customer's privacy. I like to mention that that's true to an extent, right? It protects your customer's privacy because you the host, the person hosting Matomo are the only one who has visibility into that data. It is still important though that you are still tracking the data, right? Like you're still tracking that. So I just your customer's privacy from Google from other people. Yeah. Yeah. So there's that. I will say that we could easily turn this into a whole data privacy thing. And I know the two of us have lots of feelings about that. Lots of people at Reclaim have lots of feelings about that. But, you know, there is something for, hey, not putting all of this in one pool of a giant company is valuable. So very valuable, I would say. And, you know, a lot of those things we talk about with anonymizing user data means a lot more when it's not all in one giant silo. So anyway, if you're familiar with Google Analytics, this probably makes sense to you. If you're not, you know, it's a high powered tool that that keeps track of what people are visiting what pages, right? And you can do some of this in cPanel just out of the box. There's some very basic tools and cPanel in I think it's called the stats section. Yeah, something like that. Yeah. Or it might be stats and analytics. Yeah. That just gives you like, Hey, this is how many people visited this page. And this goes a lot farther than that. So it'll tell you things like this person seemed or this it's not person, but this device really visited this page and then went to this one next. So it keeps track of that kind of stuff, which is sort of interesting. It's also worth pointing out that none of these analytics tools are perfect, including the one in cPanel, like they're all going to give you different numbers because of a lot of factors, like, some of them keep track of, you know, every time a web, like the Google search indexer comes by, and that's a visit, right? And some of them are susceptible to being blocked by ad blockers. Right. My I use an ad blocker, and it blocks the analytics on my own website. So you're not doing your own data then. Yeah, that's that's good. But it's kind of interesting because you might think, Oh, well, you know, maybe because you're hosting it yourself, it won't get blocked because it doesn't have the domain name, Google.com attached to it. But no, a lot of these ad blockers are sophisticated enough to know what a JavaScript tracking tag looks like and what it does. And it as soon as it does that it says shut it down. I'm not loading that. So that's kind of interesting to me. But yeah, anyway, so that's what Matomo is. And I I'm mostly interested in it as I started using it a few months ago, just because it came up around a lot of our discussions around WordPress multi site, and how people were getting data about how many people were visiting particular sub sites in a multi site. And out of the box, WordPress does not have anything like that built in. There are some plugins that can do that. But every statistics or analytics plugin I've ever used is really heavy on the web server, including this one, by the way, Matomo. And so I really hesitate to recommend to people to put a tracking or analytics plugin right on their WordPress multi site, because I worry that it may actually slow the WordPress multi site down as that project gets larger, right? I feel like I was just going to say people write in and be like, Why is my site so slow? And if you go in and there's an analytics plugin and a bunch of other stuff. But the analytics plugin is going to be one of the heavier hitters on that list. Yeah, I've never personally had to help someone remove that from a WordPress multi site. I'm not saying we haven't as a company, I'm saying Taylor hasn't, but I have helped people remove it from a single word that was slow. And so to me to extrapolate that out to a multi site, your problems just get bigger, basically, as the site scales out. So the cool thing about doing this with Matomo is this would be separate from your WordPress multi site. In fact, it doesn't even have to live on the same server or service even like it can live somewhere completely separate. We'll show what that looks like. So you can basically punt that problem out to someplace that you don't care if it's slow, right? Like if it takes 10 seconds for me to log into Matomo analytics, who cares, right? Like once a week, once a month. In my case, once every few months when I remember that it exists, right? And way not, you know, not a big deal because you're not slowing down your WordPress dashboard for editing pages or the maybe the site itself. So that's I think the advantage of this kind of third party solution for that. So so using Matomo or I should say installing it pretty easy so we can install it via install Trump. So I'm in my seat, my seat panel on shared hosting here. I'll go to all applications to get to that browser tab. Matomo, theoretically, is somewhere in this list. I'm just going to search for it though. There you go. I'll install it. I already have an installation. So I'm going to I'm just going to put this one on a little sub domain I have for testing stuff called demo. We'll keep it at statistics. That's fine. I'll set a password. So that's all it is to install it. From here out, we're going to use my existing install because there's actually data in it because I've been of course using it. So my real one is on a sub domain called analytics.jdn.me. So I'm going to go there. I should probably log out of it, I suppose. It's worth pointing out that. So let me let me log out of it. It's worth pointing out that. Oh, I guess I did not log out correctly. That in case I probably brought this up before but in case you didn't know, oh, I logged out of C panel instead. Amazing. That's fine, I guess. The only place that magic login link works is WordPress. Other tools, it's not integrated like it is for WordPress. So you will have to know whatever password you set up. So that's important. You can always change it from install try, but you know, it's worth pointing that out. So I'm logging into my Metomo install here. And this is what it looks like. So again, if you've ever looked at Google Analytics, this sidebar is going to look real familiar, including even the words they use to describe it. There's like a behavior tab and an acquisition tab and stuff like that. This is the analytics for just a couple of my own sites. So I have this setup on my blog, my peer tube, and one other domain that I really just used for link shortening that I mentioned in the last one on URLs. That's a third way I've said it today. That's amazing. So anyway, URLs, URLs. So I have it on those three sites, they're not particularly traffic sites. My blog is not the hottest blog in the blogosphere. But I wanted to show my actual data here. So we had something to look at, right? Like if we were looking at a blank one, it would be pretty boring because there'd be literally nothing. So there's this dashboard tab that gets you like real time statistics. So this, this is things that happened the last 30 minutes or last 24 hours. There's some like basic like, oh, here's some, you know, getting started tips, there's a little welcome video. Yeah, it's kind of like the WordPress dashboard page where this looks nice, I never actually go here and do anything other than go to these other tabs. But theoretically, you can customize this dashboard and make it a little bit more useful for you. So I can go to the visitor's page and look at some basic overview statistics. I can look at a visit's log, which will actually just, you know, show me just for the 15th, right? Yeah, just for the 15th. So this is the folks actually visited yesterday. Oh, yeah. Perfect. So I can change this and say like, Oh, you know what, let's look at, I don't know, the month of April. And I can look at all of the individual visits. So you can see here, it will give you an IP address, and then actually a, it'll attempt to map an IP address to a country. So that's kind of interesting. You can see from here, there's, you know, it will show you the title of the page and the URL of the page. You can also look at a visitor profile, which will try and look at, Hey, what are we, what else has this particular IP done? In general, across things. So in this case, someone visited the blog went to page two, and then never visited it again. They're like, Nope, not for me. Maybe it's because they're from Italy. You know, if that was a Firefox user, I'd say maybe it was Jim, but yeah, we know it's not him. This gym would read way more. Yeah, probably, I think so. I mean, he's commenting. So. So anyway, you know, you can, so this is kind of interesting too. So you can see like, in this case, someone visited my desk setup update video in their base in the US, I guess. And then from there, they clicked on a link to the monitor that I'm using, and another Amazon link of some kind. So that's kind of interesting. One of the things that a tool like this can accomplish that C panels can't, right? Because C panel is just recording from like the web server log, basically, it's looking at the web server log and saying, Yep, we got a hit. And this is showed up. Yeah, this is actually a JavaScript thing that's doing a little more sophisticated work and saying like, Okay, they left the page for this page now. So yeah, they went to this page, and then they clicked on this link to a monitor I mentioned and also the monitor arm. So maybe they're like curious about what I was using for that. So that's kind of interesting. You can also get this kind of information from within your site too. So if I go to, I think it's behavior, I can look at like entry pages. So these are the pages people visit when they first come to my site. And these are the pages they most often leave to basically. So interestingly, a lot of people, I suppose I have to Oh, exit pages. Sorry, I've got that backwards. So these are the pages that people leave from. So you can see that a lot of Bob people hit my blog's homepage and then immediately bounce. So that's fair. That's just how that works. So basically, it's, you know, a lot of ways to slice the same set of data and look at it and try to understand it. I'm not going to spend a lot of time going through all these reports because I'm far from an expert on them. Mostly what I've looked at is sort of basic, like the visits log kind of thing, and the overview tab, and I will adjust the, you know, time frame I'm looking at basically. And so but the it's, I think, good to know that, you know, if you're looking at this coming from Google Analytics, there is a basic comparison to what they have over there. If you're doing any fancy stuff with like, low tracking, which is sort of like, how do people move through your site? That is something Mitomo offers as a paid upgrade. It's not built into the software. So there's there's actually plugins for Mitomo, if I go to the settings here. And then leave its plugins. Yeah. So these are plugins that the whole thing is plugins to be clear, like even logging in is a plugin, but you can actually get other plugins and enable them. Installing plugins from the marketplace or uploading zip files. Yeah, I'm trying to remember where that marketplace is because I've never really I think they had a list of it. Or there you go. Yeah. Yeah. Some of them are free. Some of them are paid, right? So you can have like multiple user accounts and you can manage them. I don't have that enabled, but I could enable that you can actually get Google Analytics data into Mitomo, which is very interesting. There's a plugin for that. You can get specific integration with WooCommerce, which is the WordPress plugin for setting up a shop on WordPress. Media analytics. You know, these are these these blue ones are paid. User flow is what I was talking about. Yeah. User flow is kind of interesting. Like I had used that in the past in a past life, I administered the school I worked at LMS. And we used user flow on there to kind of prove to people what students were clicking on. Like we basically talked to students like what's most important to you when you log into Moodle. And then we kind of backed that up with data from user flow, which was kind of cool. We're like, yeah, you know, students are logging in, they want they care about what's due next. So, you know, there's there's some kind of cool uses for those tools, I think. I have a question and maybe a difference differs by plugin, but are the blue plugins subscriptions or one offs? I think it differs. I think it differs by plugin, but I'm yeah, I okay. So these are all per year. So maybe these are truly all per year or some type of subscriptions. Yeah. Yep. So it's important to note that everything in this marketplace. Oh, that's not true. Okay, I wasn't saying everything in the marketplace is developed by Matomo, but that's not actually true. There are some there are some exceptions in here. But all of the paid plugins that I've seen anyway, are developed by Matomo. So there are yeah, there are subscriptions. I believe they also offer like a package kind of like gravity forms where most what most people do is they sign up for a plan that includes many of the plugins. So I think for most people to be honest with you, you're not going to need these. But it's worth pointing out that they exist. Bandwidth one looks very useful. It's down like two rows or maybe one out. Yeah. Just I every once in a while we get again people going. Why is my side so slow though? But why is it so slow? And speaking of just analytics, one of the places that I'll go is one of the sets that you can track and see panel is bandwidth and how much is being used overall per month and then see panel has some really just very brightly colored inaccessible. Let's say. Some statistics. Yeah. Yeah. So you know, activating these is pretty simple. In some cases though, it requires some database updates and things like that. So I'm going to do that here. And it took like one second. But you know, obviously I only have a certain type of data in mind. I haven't used this plugin. So I don't really know where it lives and but but yeah, it's live troubleshoot. The cool thing about Matomo plugins though is they are like WordPress plugins and that there's a marketplace for them and you can install them right in there and they will also let you know that their updates exist. So it's it's not like a Mecca where you have to manually upload and unzip and go check for updates yourself. A lot of that can happen in the marketplace of Matomo, which is super cool. So I want to I kind of want to move on to kind of show like, OK, so this is what this thing does. But how do I actually use it? Right? Like how do I set it up? If I've got a clean install, maybe you just followed along installing it and install Tron. But there won't be any data there until you integrate it with your existing websites that you want to integrate it with. So there's a couple things here. I will mention right at the top there's this tag manager thing. I have not used this, but this lets you do really advance like make multiple different tracking codes and stuff like that. I think most people don't need that. So the way the way you're going to use it and it will actually lead you in this direction when you first install it to is there is a single tracking code that's just a snippet of JavaScript that's you know in a script tag. So it's HTML and you can just paste it in whatever websites it could be WordPress, it could be Omega, it could be like my blog is a static site generator called Hugo. It works with almost anything that lets you get at the HTML of the thing. So if I go to the administration button here and then websites and then tracking code, this will give me my tracking code again. So this is the basic one for it's just just JavaScript. You can manually make other sites here, but I use the same one across everything basically. And there are also ways you can do image tracking that's I think used more commonly for like email stuff. But this JavaScript code is kind of the standard. There are also, interesting, has Cloudflare. I wonder what that is. If your site is closed. Okay, so I'll host it on Cloudflare. So there's a lot of different ways to use it, but this is the bread and butter of all these things is this JavaScript tracking code. Oh, and they have right there installation guides for WordPress. Oh cool. Spaceswix, SharePoint. Yeah, so and it's for for Mitomo, they're probably gonna suggest you use the Mitomo plugin, which you can totally use. I have not used this, but you totally can. But I'll also say there's also kind of more basic ways of doing this too. So for instance, for my blog, I literally just edited the template of my blog and put it in the footer of every page. Not manually. I put it in the footer so that it shows up on every page. Yeah. And what I would suggest people do for WordPress is the same thing. So I've got here a recipe site that is don't visit this. There's nothing here. But eventually I want to make this a site. It's like busting in vibrant though. Yeah, you can tell I put a lot of work into the design of it. So what I want eventually is to make a little recipe site that I can like easily post on using like a form, like gravity forms, and then I can convince my family members to use, which that probably won't be successful. But yeah, I want a unified place to collect our recipes. So anyway, I'm going to put the tracking code in here. I don't actually want it here, but it's a good example website. So and it doesn't hurt anything for it to live here. So I'm going to log back in. I accidentally like logged myself of all my sites here. Yeah, what did you do? I clicked a button that clears cookies and site data and everything that was jaden.me. So let me actually log. I don't remember my actual recipe website wordpress account. I always use cpanel log into that one. So let me just get back in here. Cool. So here's my site. It has really nothing on it right now. In fact, I think yeah, it just has the generic plugins installed. So what we're going to do, we could use a metomal plugin, but actually I kind of like just putting it in the footer of the site just like I did for my own blog site. So in this case, there's a few different things you can do. So really, we just need a way to get custom HTML onto every page of our wordpress site. I'm using a full site editing theme. So that's actually really easy for me to do. So I'm going to use that. I'll also mention though that if you're not using a full site editing theme, you're using whatever they call non classic, I don't know. If you're not using a full site editing theme, which you know most people aren't, there are plugins that let you do this. You could also use the metomal plugin. You could also use a widget. You could put it in the footer of your theme as a custom HTML widget. That would also work. But I've also used plugins like this before, this insert headers and footers plugin. So this lets you just put something in the header of the footer of your site. But I will say if you're going to install a plugin, you might as well just go ahead and install the metomal plugin, right? But all your possibilities are possibilities. I like to mention them. So in my case, I'm just going to edit the theme a little bit. So I'm going to go to appearance and then editor. I'm not edit the theme, but you know use full site editing. And I'm going to just put it in the footer, but it doesn't really matter where it goes honestly. So if I just go to template parts here and then footer. Oh, you can see that I tested this out before. Let me remove that. There we go. So now that I'm editing the footer, I can add a new block and I'll add a custom HTML block. It doesn't actually matter where it goes because you're not going to see anything. And then I'm going to paste in that tag that I had copied from metomal. And this is what the HTML looks like. If I click preview, this is what it will actually look like, which is nothing. And I can just hit save. And that's it. The tracking code is now on my recipe site. So if I go here, I mentioned that my ad blocker blocks it. So I like to use that to check so I can go in here and say yep analytics.jd.me was blocked. I could also refresh the page here and disable my ad blocker. I'm on your site right now. So now if I go back to my metomo. Maybe my ad blocker. I have no idea. Well and I should have a couple from mine. Go back to the visits log here. It didn't show up yet. Oh, this is yesterday. I have to look at it today. So here we go. This is the visit. There's Firefox and that's probably your IP, I imagine. Maybe not. I was using Chrome. Oh, okay. So interesting. It got my IP wrong. Wait, two actions? Two actions? What are those actions? Oh, it's just saying that they refresh the page twice, which I definitely just did. Oh, yeah, no, I went through your number of times. That's you because I went through your posts instead to add more. Oh, gotcha. So, yeah, I think your ad blocker is probably blocking it, which is interesting. Which is interesting. Oh, maybe not. Oh, no, yeah. So, yeah, it's important to keep in mind too that if the person is running an ad blocker, it will block these JavaScript tracking cookies and, you know, that's how the web works. So it's not, it's not, this is no more or less really resilient in my experience than Google Analytics. Google Analytics will also get blocked by those same extensions. Actually give it a refresh now. Here we go. There we go. That's me. So, you know, that's as easy as it is and now you might go like, okay, well, this is in with all the other data. Like, so this is where you, all the other data from my blog and PeerTube and in the other places I have this tracking code, right? This is where you can use segments to break this out. So, if I click on all visits, I've made a few already. So, I made ones for the main places I've linked this tracking code. So, I've got just my blog here. These are the visitors to my blog today theoretically. This is my PeerTube. Apparently someone watched a PeerTube video today or it looks like they went to my blog page on customizing the look of PeerTube and then looked to see if I actually did the thing I blogged about, which is kind of interesting. But you can see these patterns, right? Like, someone read a blog post about how I customized my PeerTube and then I looked at it. Cool. That makes sense, right? So, I can make a segment for my recipe site. So, I can just go add new segment and I'll call it recipes.jg.me. And if I change these, all these conditions. So, I can change this actions and visit. There's a million things you can look at here, but I'm just going to use the URL. So, I'll type page URL. And I'm going to go starts with, right? Not is, because skizz would be an exact match for only the home page. Yeah, exactly. But it starts with, if I go in here and go HTTPS, colon slash slash recipe, it's cool that it has an autocomplete. I really like that, because you can make sure you didn't put a typo in, right? So, anybody that goes to any URL starting with this, it will get added to this segment. And then I hit save and apply. And there we go. Now, I've got just the visitors to my recipe site. So, if I break this out and go like, okay, let's look at entirety of 2023, it should only have these two things, because we only put the tracking code on there just now, right? Yeah. Whereas, if I switch this out to my blog for 2023, it'll have more data. But if you put the tracking code on there two months ago, it would have two months. But if, yeah, even though you only set up the view. Oh, yeah, the segment. Yes, that's important. Yeah, because the data exists, we're just filtering it, right? So, maybe I'm trying to think of another place, like this is kind of a bad example, but like what if I wanted to find out how many people visited a particular page. Now, there is actually reports for this, but let's say I was really interested in a very particular like archive or something. Yeah, I could make a segment for that, right? So, I couldn't go in here right now and make a new segment. And in this case, I'll do page URL still, but I could go with is actually. Is that the only thing? It's the only page I'm concerned with, right? You can name this whatever you want. I just like to go by URL that works with my brain better. And I'll see. I bet you probably not let people go into the archive page, but because it has this data available to it, I can get all of the mentions of that. So, and the people who do go in there go nuts because it's an archive. Yeah, good point. I suppose this is probably, oh, this is interesting. So, this is what it thought was my IP earlier, but I don't know that I would have clicked on that. Oh, you know what this is? This is when I'm site archiving. Oh, my site archiving toolkit, which I test on my own blog a lot, goes and clicks on every link on the page. Oh, that'll do it. Yeah, and that's also why it says you're running Chrome and Linux even though you're sure I don't use Chrome as my primary browser. And I usually use Mac OS as my primary OS. That's so interesting. Okay, so this thing that we said was nobody was going to be looking at it. Yeah. Wow. Okay. Well, that's really cool. But this is the kind of stuff you can figure out, right? Like, this is very obviously the work of a web crawler, right? It did 101 things in less than 15 minutes. But it is not, you know, a Google bot or anything. You're not less than 15 minutes. But yeah, well, yeah, 100 actions in 60 minutes. That's crazy, right? Yeah. And if I go to Visor profile, it'll probably, you know, it'll probably have a lot. So it's also interesting that like this desktop resolution is kind of weird. Like that's not, you know, so anyway, it's from a generic device to generic desktop 1x. Yeah. So this is the kind of stuff you can find. And this is a good example of like, hey, this is a segment I just made, right? So the cool thing is, if in the example of you are running a WordPress multi-site and you, someone says, hey, how many people have visited this website in the last two years? If you have the tag tracking across the multi-site for two years, you can filter that data now because you have it, right? And that I think is really cool and in a really kind of unique way to handle it versus saying like, okay, well, you know, we do it at the site level, sub-site level. And so you have to start tracking in now and you won't know anything until, you know, a year from now when you can look back. I was going to say that also seems really in terms of like particular use cases. I'm imagining like a project that needs grant funding, like anything that you would need to be able to say, yeah, we get a lot of visitors. Our work is obviously the work is very important, but for people who will want to be able to deliver those statistics for them to come to you and say, so, hey, were you tracking this information at any point? And if so, can I have a copy? Yeah, much nicer than being able to say I can start tracking that now. I could see it even being useful from the perspective of like backing up your project, not, sorry, not backing up, but like to talking about your project to admins or other people and saying like, no, like people visit this. This is an important thing. It holds some important sites. You know, you can get from this tracking information. You can get stuff like, oh, like tell me the most visited page title, right? So unique page views, let's say that's in my case, my home page of my blog, but after that, during the month of May, my PeerTube blog post specifically, and I'll say it's really interesting. I've seen this before. For whatever reason, my customizing PeerTube blog post is much more popular than anything else I do. This is an anomaly. I made a site that let people look at statistics for, sorry, results of a Soul Ensemble music festival that my wife runs. So there was like a lot of people visiting it on one day, but that's an anomaly. You can also see how long people spent on it. Yeah. Well, and I should say, to be fair, this, maybe this is a good example. I did this for Abbey School and we did this because we thought it was important and worthwhile, and I put the tracking code on there to say, I think it was important and worthwhile. We had 1,100 people look at this tool, and in our case, we were saying we should have a website where people can look at the results of this thing instead of just printing the paper. And my, obviously, arterial motive was like, I think eventually we shouldn't print the paper. Yeah. And, you know, maybe someday. But you can see how it was because I had this already. I had Matomo. I could just quickly add that tag to the page and then make a segment for it and determine, oh cool, like people are using this today. So, yeah, it's interesting the stuff you can figure out and I think, you know, potentially super valuable. So, and I think this is a responsible way to do it, right? Because you're not hand, you're not forklifting all this data over to some other company that's also going to use it for advertising. It stays in-house. Yeah, exactly. So, you know, I'm hosting this in C-Panel. If you were, say, using a WordPress multi-site with us that's on Reclaim Cloud, you could separately run Matomo in a C-Panel on shared hosting. You could do it on Domain of One's Own. You could do it in Reclaim Cloud if you wanted to. You could make a little environment for it and run it in there. You have a lot of different options. You could run it, you could host it someplace else if you wanted to. You could host it yourself if you've got someone who wants to do that, right? It doesn't have to live in the same place, so then it has none of the performance downsides of doing all of this inside of WordPress or whatever tool you're looking at tracking. Or in my case, you know, my blog has no capability for any of that, so my only option is to use either this or C-Panel's own tools, which honestly I'm fine with for my blog, but this is kind of neat and I've been able to learn from it by, you know, using it, so. I will say the interface is a lot nicer, in my opinion, than this blog. Yeah, it's also real time. So C-Panel's tools have to crunch through the web logs and they only do it once a day. So you can only ever look back. Usually at the earliest you'll get it is a day old stuff. Sometimes it's worse. Some of the tools are only looking at like weeks and months. Whereas this is pretty real time. It's also why it's slow. So it's not, it doesn't look that slow, but like, I guess, but like if I have logged into Matoma and it's been a long time, when you log in is when it crunches all the numbers. So it can take a second for it to load everything and by slow I mean 10 or 15 seconds, right? That's to me pretty slow. Whereas, you know, right now I'm clicking on things and they're just, you know, popping the reports up pretty quickly. But it's important to note that this isn't really like, if you know, if you've ever, you can kind of see this with WordPress too, where like if you do like an update to WordPress or it's been a while and you log in an Elementor or maybe some other plugin, they'll be like, I have to do database upgrades. Can I do that now? Kind of the same thing. You may have, if it's been a while, it can take a few seconds for the server to crunch through all of the new data that it has to go through. So, but in my experience, it's not a big deal. And again, it doesn't affect your actual sites loading time in any meaningful way. So, yeah. Anyway, that was a little crash course, I guess on, you know, why, what Mitomo can do, why you might want to use it in real quick demo of how you can set it up and integrate it with a WordPress site. But like, like I said, you know, you could throw that tracking code on anything that lets you edit the site. You could use it, you know what, should use this for Ghost. We should use this for our Roundup. Actually, right now we have no tracking on really any of our sites, which I do like. So maybe we don't, but but you know, it's cool for filling those gaps in tools. So. I periodically get emails that's like someone signed up for the Roundup. I'm like, who are you? Yeah, it would be cool to know how many people are visiting it, but we don't really know. That's fine. That's fine. It's okay. So yeah, thanks for joining me on this Mitomo journey. Thank you. This was very cool. And I'm going to go set this up now. Great. And you know, everyone watching this jump in discord, let us know if you have any more questions, but thanks for spending the time with us. Yeah. Go get that donut, Taylor. I will. I'm excited. All right.