 Welcome to the marketing committee meeting or August. You probably already have this info if you're here but it's the same zoom link every single month. We're really happy everybody made it in. The next thing is this called you recorded. So, we're going to be starting the recording right now, or Christie, can you start the recording. This is just so. People that can attend can wash afterwards also the slide decks are always online to so feel free to do that so meeting is now being recorded so anything you do or say will be used against you and accorded. No, I'm kidding. So our next call is Wednesday, September 1, the first Wednesday of every single month at 8am Pacific, five o'clock, century European time. This is a open meeting. Please don't violate anti trust laws we don't want to have lawyers coming into this meeting. We want to keep it fun and you know, talk about the marketing things. The next thing we'll probably jump right into the agenda. So, off with announcements. I will hand it over to Charlie to talk about the updates on the end user stories program. Charlie, are you here. Oh no, there we go. Now you can hit me. Okay. Oh my God I was like I think people nodding I was like is that nodding to agree on nodding going our girl. Yeah, I was just actually chatting away saying I love that happy hour chat it's 5pm here in Berlin and I am so ready to go and crack a cold beer. But beforehand, I wanted to update you all on the cloud native computing foundation end user stories so for folks who are here for the last meeting in July or for anyone who watched it. So we proposed a couple of ideas around expanding the reach of our case studies. And this is the result of that. And I'm really excited to present it to you today. Please like use the chat or even hop in with any questions and feedback you might have or we can also have a little chat later. What we've been doing for for, you know, years since 2017 only launched our case studies program is working with end users to tell stories. Tell stories about the real world use cases and the impacts that you know CNCF projects are having on businesses were using specific narratives but what we want to start doing is really showcasing participating organizations as leaders in their field as well. And if you can move to the next slide please bill. And that's why we want to build on the success of the case studies. Another big reason of this is, I think as we all know the community has grown. We are such a large community now and on one hand that's fantastic and I love being able to meet people from all over the world but on the other hand, we're getting to the stage where we can't manage all the requested case studies end to end that are coming in. And one of my biggest fears is, you know, working content site at CNCF is that folks start to lose out. And that's one thing I do not want to happen. So we know you've got these amazing stories to tell we know that you're telling them every day to your customers to your communities. And we want to expand the opportunity for you to share these stories through CNCF. We want you to be able to use different mediums. And we can talk about this a little bit more on the next slide bill. Oh, this is a nice thought I said earlier we heard you we really did. Last time in the marketing committee meeting we actually asked you know do folks want to do and use a case studies. Most of you said yes which was really heartening to me. But what was even more heartening to me was over 90% of you said you were completely open to new storytelling formats so for example, submitting YouTube videos and participating in webinars like the online programs. And you're also open to submitting your own case studies of course like with editorial support that we can provide you. Next slide please. So that's why we are expanding things for you and the old sort of case studies program as it work is expanding to the end user stories program. And we've got a ton of different elements that you can take advantage of. So first of all, of course you can still publish a written case study with us and I will actually talk a little bit more about this later because we've slightly changed process there. One of the most interesting things to note here is that we're opening the case studies to any end user organization, working with graduated or incubating projects, you don't have to be a member. And we also just want to point out as well that members of vendor members who are building and selling technical solutions. We're still not accepting case studies because we want to be vendor neutral, but you can write about your end users. And we will obviously ensure that you know you're well represented in the case study of course you did all the hard work. But it's another opportunity for you to be to be featured and leverage that for your promotion cycles. We're also going to be, pardon me, going to be introduced some exciting called the end user journey report now we're working on the very first iteration spotify. And what we want to do is really demonstrate how organizations have grown as technology leaders through the use of cloud native technologies. Right now it's open to platinum and gold end user members. Obviously this is the beta version we're going to see how it goes for three to six months, and potentially we can expand that at later dates. There's also the opportunity to participate in the end user lounge live stream. So this is of course open to all end user members. And this is a really nice option so perhaps if you don't have a lot of time to be investing in writing investing in filming organizing webinars. This is a really great opportunity to sort of talk about the technical side of implementation. One on one with Katie Kananji. Of course, who works on the. Oh my gosh, what is Katie's position in CNCF I always wonder that she's a technical advocate. So you often see her on stage at various conferences around the world and the end user lounge is quite new. It's around four months old, but we've had some fantastic conversations on their side far so that's another thing you can leverage. Of course there is the online programs. You've all been introduced to this already this is run by Christie and Bill. But there are a number of elements in this that you can definitely kind of think of in terms of case studies particularly if you want to submit videos to our YouTube channel. You're really welcome to do that you can also submit videos perhaps you've recorded it for something else. But you think hey actually this is it's vendor neutral it's talking about cloud native technologies, we can upload it to the CNCF channel. And all the guidelines are on GitHub and there is a link here as you can see so please feel free to like click through read a little bit more or reach out to me for any further information. Oh my god Katie thank you so much for jumping in your ecosystem. Sometimes I forget what everyone doesn't see and see. Could you go to the next slide please Bill. I won't spend too long on this slide but it's just to kind of give folks an idea of the eligibility requirements of course written case studies. Open to all end user members and all end users who maybe aren't end user members yet. What's just platinum and gold members or end user members for the moment potentially will expand that in the future. The end user lounge of course is is open to end users but do you have a chat. If you're an ambassador project members and just to repeat again members are thought of us as vendors so you are using cloud native tools to build technical solutions that you then sell to to other companies. We still want to keep things vendor neutral but you can write case studies and you can spit about your end users. And the next one Bill. I won't spend long on this slide you've already probably will see this before this is the online programs eligibility. There's just a couple of things to note around the number of live activities that you can take advantage of in each quarter but that's all there for you guys to have a look at later. So of course, how do you start actually taking advantage of any of these elements. We've got little proposal form set up for case studies and end user journey reports so if you'd like to be involved in either of those. Use the lovely forms that we've set up for you. And of course you can go to the online programs repo on GitHub, and that will give you all the information about what you need to do to take advantage of that. And of course there's any questions any feedback, reach out to us that case studies at cncf.io and you can of course get me on Slack as well and Charlie man on the CNCF channels. And with that I was going to talk a little bit more about case studies after I've had a drink. Okay, so I mentioned earlier that we were talking about self service case studies. We've had really good feedback actually anecdotally, I've been talking with about five or six different end user members who are really interested in doing this so we've actually started working with a couple of them already so again this is a beta version of the process of being able to iterate on it, you know with the input and feedback from all of you but we're excited to, you know, be expanding this option for everyone I'm just seeing a couple of things in the chat. Ah, from Stephanie. So, basically, we as CNCF are trying to move away from doing all of the writing. And I think I explained a little bit more here on this slide is that we have so many members now. We literally cannot manage end to end writing, managing the approvals process, particularly for larger companies, as well as we all know in marketing the second you get the legal team involved, you know things tend to move really slowly. And my biggest fear, working on the content side of things is that folks are going to miss out and that's the one thing I really don't want to happen. I don't know if you can use the next slide Bill. So as this, this lovely Oprah, mean says, we want everybody to get case studies, we want to empower you to be able to leverage this option. We want to expedite the sign off process. We're asking folks, work with us in a partnership on this. If you can be writing the case study, we can be supporting you in the promotion we can be supporting you in terms of getting this in front of a very large audience through our website through our social media channels. So if you partner with us in, please, you know, cross post things on your social link to things in your newsletter to your followers. You know, leverage your company blog, and I can talk a little bit more about the process in the next coming slides. Earlier, we are opening the eligibility criteria. So it's any organization who's working with incubating or graduating projects, you don't necessarily have to be a paid member. But you do need to be an end user, or if you're a vendor member, you can write about your end users. So our new process goes something like this. And of course, this is just the beta version. So we can change this we can iterate on in the future. First, we'd love you to submit a proposal for a case study you'd like to do. We will come back to you within 20 days to either say yes, please go ahead, or we might need further information. The further information I've been requesting so far just anecdotally from the last month in doing this has been more around vendors talking a little bit too heavily about the products and what they're selling, rather than what the benefit of the use cases have been at the end user companies. The creation stage is obviously the I say the end user here drafts the case study it doesn't necessarily have to be the end user it can be someone in your marketing team someone in your PR team. If you're a vendor member obviously you're not the end user, but you're still writing it on their behalf. Of course, in this stage like we do give you full support we make sure that you have all of the content that you need all the requirements you need and we are here to to support you. And with the editing stage so once you've got your draft ready and submit it to us. All we want to do is edit to ensure community standards, vendor neutrality and alignment with the style guide which we've got on GitHub. We're not in the business of telling you how to write and telling you how to tell your stories. And then at the end, it's published. And of course, as for anyone who was here the other week we are now publishing case studies on the homepage of a website so they become the big hero image that you see when you land on the CNCF.io. It's driving around 500 extra views a week to the case studies feature there so we found this to be a really positive boost. And of course, we promote things through our social media we often promote things through our blogs. Occasionally, if you've actually used one project quite heavily, and your case study will be replicated as well on the particular projects blog. And if you go to the next slide bill, and I just wanted to give you a quick example of how this can look in practice so this was a very kind of early version that we worked with the absolutely lovely team buoyant. They actually completely off throwing backs wrote a fantastic case study, all about a linkity based solution at Elk Yop, which is one of the, the biggest retail supermarkets in the Nordics. So we did a really quick editing process with them again just to ensure vendor neutrality that we're using the same language. Less than a month later Elk Yop of course the end user in this case had approved the case study and it was published and on our homepage the next day. Again, I think this this worked so well is because there was a really good partnership there with buoyant they were obviously really invested in the process and worked very closely with Elk Yop to make this happen so quickly. Again, this is a it's a beat a process we can all iterate on this together but I wanted to show you how quickly this can happen compared to, you know, how slowly sometimes case studies can can work in the traditional sense. And the next slide please Bill is again how to to leverage it if you would like to submit a case study. Just fill in the form send us a proposal, and we'll get back to you within 20 working days. And if you have absolutely any questions or feedback again please feel free to email the case studies email address, you can email me on Charlie dot man. cncf.io and of course you can reach me on slack as well at any time. I'm just having a quick look through the chat questions to see if anything came through. Rob, Rob, actually, I have an answer for you that we're going to be showing slightly later in this presentation that was based on feedback from the last meeting we were in as well so we will move on to that shortly. Did anyone like have any questions at all just off the top of their heads I'm really happy to to answer before we move on to the next section. So, Charlie, just to give a little bit of context on my question about metrics. I've, I've got a, you know, to work with our team of writers to get resources. I've got to make the quantitative justification of if we publish our case study on cncf. It's good for the community, but be, it's going to have a substantially more reach or promotion than if we were to just publish it on our own company homepage. I'll look forward to those metrics and thanks in advance for pulling those together. Yeah, it's, it's no problem. We haven't got things quite ready yet that you can actually go and click on them live yourself. But they're very much in the final draft stage and I can show you the one that we prepared for the blogs now we've also got a case study one of the works. So, yeah, I completely understand. And also in terms of cross posting between, you know, cncf homepage and also your own company homepage we heartily encourage that. And I'm also happy as well if you want to publish something on your homepage first, and you want us to wait some days and send us a canonical link to make sure that it's driving traffic to you. So that's absolutely fine. Like this is it's a partnership with both people are putting in the work we want to make sure that we're all benefiting from it. And with that, shall I pass back to Bill. Thanks for that Charlie. I'm really excited to see the case study program really grow out of this. So we have Vanessa to talk about like the health and safety protocol. In case people are wondering this schedule will also be coming out today for cube con, called native con North America. And in case you've forgotten it's October in LA and virtually to social your last chance to sponsor cncf hosted or cncf events. So, with that, Vanessa, do you want to talk about the health and safety. Sure. Good morning, everyone. And the schedule is live so few. We didn't have a chance to update it on the deck yet but if you want to go to the website you'll be able to see it. Super excited to announce that today. As I said, we also have some new health and safety protocols that we announced and we have a blog going out about it later this afternoon or later today. As you all are aware, we are requiring backs fully backs, requiring you to be fully vaccinated to come onsite and attend the event in person. We've been updating the vaccines that are that are approved by the World Health Organization you can see those here. And we just recommend that you continue to check back because a couple of new ones have been added recently and we'll do that as they get approved. The new health and safety protocol is that we will be enforcing a mass mandate this is in accordance with LA County as well. And we feel that this is the best way to protect everybody's health. In addition to requiring the vaccines exceptions will be for in outdoor spaces which we have actually quite a bit of ample outdoor space in LA so we're excited to be able to have that space and offer a place to take a mass break. Take your lunch, have a snack, drink your coffee outside. So that will be a great place. Some other social distancing and limited room capacities some of these things we went over on the last call so I won't go through everything here. But we are reducing our conference room capacities and including wider aisles and distance seating. You can go to the next one. And we are also going to require daily temperature checks. When you enter the event zone for the first time each day you'll be given a sticker to put on your badge indicating that you've gone through that check, and then you won't have to go through it again. We will also be providing wristbands. Sorry, I've got something in my throat give me just one second. But as I said we will providing be providing wristbands green yellow or red, which will indicate an attendees comfort level with their was social distancing. And next slide please. Again, these are some of the things we went through on the last call but we will have hand sanitizer cleaning wipes readily available. We will be cleaning microphones in between speakers, reducing our touch points wherever possible. We'll have staff monitoring booth traffic and lines in the sponsor showcase. And again I think these are a couple things are redundant their apologies. And I think that's the last slide. That's the last one bill. Yep. Cool. I think there's some questions coming through here so let me take a look. Yeah, here I can read them to you. The first one is how meals be handled. So the meals will be grabbing, grabbing go it's not going to be buffet style. All of the catering staff will be required to have masks and wear gloves. We will have outdoor seating for lunches and meals. And there will be very specific designated food and beverage zones. Cool. The next one is for a fax card as proof ahead of time. I think as a fax card, like they all like what are like how to I think the question is how do you prove that you're vaccinated. We will have some information coming about the verification app very soon I don't have all the details to share today, but you can expect that about a month out. Okay. Cool. The next one from Lexi, will you still hold social events. Yes, we are still planning to hold social events and those will be incorporating the same, the same protocols for the all attendee party we don't, we haven't announced the location yet. But it is a venue with lots of outdoor space and, you know, that's, that's key there. Cool. Yeah, yeah, I'm super excited to see that's always one of my favorite parts of mine too. I have lots of good memories and meeting lots of nice people. Do you have the current live registration numbers or can you share them. We're not sharing them right now but let me see if I can get, let me check in with the fighter team to see what we're comfortable with sharing at the moment. Okay, maybe you can give us. Yeah, registrations are there. They're looking pretty good the schedule announcement goes out today and we see a typically see a big jump in registration after the schedule is announced. Okay, thanks. This sounds like great news for public health and safety will these policies apply to all Linux Foundation hybrid events including open source summit in Seattle at the end of September. Yes, they will. Absolutely. Will there be any guidelines or restrictions on capacities for sponsor hosted events like receptions parties related to cube calm but not, but hosted by sponsors instead of CNCF. We have been sharing our guidelines there aren't any restrictions. It is up to the sponsor to, you know, to set what their, what their guidelines and what their parameters are going to be. But we've, you know, recommend taking similar, if not the same precautions that we're taking, but we aren't enforcing those because those are not run by CNCF. And how will the official cube con be party be handled with mass and enhance social distancing. Yeah, so the same protocols will be will be implemented at the all attendee party. Again, we do have quite a bit of outdoor space for the all attendee party so, you know, mass can be taken off outdoors we will be incorporating. So, you know, socially distance tables so people can spread out. Does that answer that question. We will have more details on the all attendee party once think the venue is finalized and we announced that location. Yep. If you're 100% virtual when do you expect the notice to be to provide the sponsors. We are not planning to pivot to 100% virtual with this is where we're going to be in LA. So our decision isn't changing unless unless we're forced to. The next one. My company is starting to block it going to live events. Any recommendations. My company is starting to what bulk. Yeah, yeah, like, Not be excited about. Yeah, not going. I would share our health and safety. Page with them so they can see, you know, everything that we're doing to provide a safe of environment as we can. What is worth on that last one. My company has a no live events policy we had to get executive vice president approval to attend the event. We did that and if you want some help with the justification. I'd be glad to help. This is one of those events that I think is so important that we're able to get our CMO to approve attendance. We were Rob we were in the same boat. It's Cisco. It's a no live event policy through the end of the year, but we made the business case to be a cube car and we are looking forward to it. And hey, you only live once right. I really appreciate the work that the team is doing the health and safety. As I'm not just a Yolo, but a, you know, someone who's got three kids who can't get the vaccine yet y'all are really doing great work to make sure that we're all going to be, if we participate, we're going to be maximizing our safety. We're going to be maximizing our safety. Thanks Rob. And Vanessa you said I just to clarify, you said it'd be about another month before you have the, like the official process for the proof of vaccination. Yes. Correct. You know, I went through the registration process and I know I knew that the vaccination proof was going to be required. And I was actually kind of surprised that it wasn't part of the actual registration process but knowing it's going to be. I'm sure we'll see it in the sponsor portal and all the stuff that you guys send out but okay yeah okay great thanks. And thanks for that. We're glad to hear that you value the event so much and coming to it and we're excited to see both of you in LA. So, I just miss people bill I just want to see people and I just want to see people in 3D. I mean that is literally my thing right here. I just want to find out how tall you are. I've only ever seen you sitting down. And I'll be lying down. Okay, next question from Lisa. Will the virtual expo hall be open during day zero events again. So Monday for virtual expo. So, yes it will. And you can check the spot sponsor portal portal for those hours. Okay. And I think it's a bill during both because there's two day zeros now right. So, negative one whatever you want to call Monday. So it's open Monday all the way through Friday. Correct. Okay, cool. Thanks. What is the current split between in person and virtual registrations. I actually don't know off the top of my head. Well, it was has been trending ahead. But again, as I said before, we are expecting a big jump in registration numbers, including in person after the schedule announcement going out today. And then also with our health and safety updates and this blog coming out, you know, help to people will feel comfortable and confident coming on site. And we will share more information as we get closer to the event because I'm sure everybody's trying to, you know, plan for their in person booth as well as their virtual booth. Yep. Just going back to the numbers that we have in the, the sponsorship perspectives we are planning for 6000 attendees on site and 15,000 virtual. So are still the numbers that we're planning for. Cool. Thanks, Vanessa. Next one from Lori which vaccines are acceptable. It's all the ones from WHO as you can find it on this slide. Diane, how much time should we tell people to allocate for testing, checking vaccination records prior to coming to co located events. That's a great question Diane, we are still working through that process. So let me get back to you on that. Yeah, let me get back to you on that. Yeah, because I'm thinking we can start our event at 9am which is what we were hoping to do because of we want to broadcast it for folks in Europe to. But if we have to start it at 10 because it's going to take an hour to get through the liner. That's, we'd like some heads up on that. Yep. Again, we're working through this check in process. So we'll share more information soon. Cool. So the next one is from, Hey, this is TV from digital ocean we're sponsoring cube con and we're planning to attend in person but decided this week to only attend participate virtually. We have a small team in person team as we have an accepted speaker, but we'll decide later in August or September just sharing for those that are interested. Yeah, just wanted to share that because it seemed like some folks are curious about like what are other companies doing right now and I just wanted to be transparent, you know with what we're doing. One thing I would say is this really it is really helpful to hear that there are other companies that are making the business case for attending in person we all really want to be in person I mean everyone is so excited about being back to in person but digital ocean has just decided this week to not sponsor or attend events through the remainder of 2021 so as the new policy. So we can already embarked on our sponsorship of digital ocean. I mean, I'm, I'm Q con before we, before this decision was made so we're kind of flipping it a little bit so like before we plan to be in person and we have a contingency plan for just scaling back to virtual if things didn't work out that well. Now we're kind of flipping that and you know we're planning to attend virtually but we have a contingency plan of sending a small in person team since we have an accepted speaker and maybe doing a social event so just wanted to share that with other folks who are trying to decide what to do to that. Well, thank you. Yeah, another shout out from Connie the health and safety protocols have been communicated and outlined clearly throughout the whole process. Very much appreciated from the sponsor side so. Yeah, once again the events team is has everything good hands. Another question. Vanessa, will you be doing on site rapid tests. No, we will not be doing that. If someone to a local health care provider if someone was, you know, showing symptoms or not feeling well, we would direct them outside of the events but we won't be doing it ourselves. Yeah, love the bands that indicate comfort we're social distancing. Maybe I missed the part but what is the overall capacity for the onsite. Kristen, do you mean the capacity of the venue. Yeah, I think that's the question. Yeah, the overall capacity of the LA Convention Center is over 20,000 attendees. But we are planning for about a third of that in order to be able to allow for social distancing, you know, set our breakout sessions and keynote rooms to give that space, providing extra wide aisles and allow some social distancing between chairs. Vanessa, if, if the numbers for, I mean not bad numbers, good numbers like people registering for the event. Grow, will you actually consider capping it at some point to keep that ability to social distancing. We may have to, we may can, we probably will consider that we'll work with the LA Convention Center and the LA Department of Health. We are an active communication with them about, you know, what is the safest and the best thing to do. So we're just continuing to monitor the situation and and make adjustments as we need to. So, yes, that will be a consideration. Another question, how will you handle contact tracing. This was just updated in our health and safety. Give me just a minute and let me find that so I can answer that question. And I do want to point out also on the health and safety page that was just updated we do have an FAQ section. That has a lot of really good information there as well so if we didn't get to something on today's call. There is a lot of information. We, let me get back to you on that we can share that information. It's be it will be dictated by, you know, third parties to the extent that it's required by local health requirements and regulations. So let me let me get you the exact answer there. Thank you, Vanessa. If anybody else has any other questions just raise your hand or ask them in the chat and we can follow up and also thanks again for the events team for like really putting together another great event but also hopefully a very safe and yeah, I think that's where everybody can feel safe and enjoy hopefully meeting each other once again. So, with that, we have 15 minutes left so it's in the test of how fast I can speak. So, yeah, thanks Vanessa. Once again, obviously, thank you to all of our sponsors this event wouldn't be possible without you. I don't have time to read every single one but I would like to thank our diamond sponsors Cisco Google Cloud cast and by beam Microsoft is your red hat and VMware. We are doing the sprint through the co located not day zero events. So there's cognitive ebp f day. There's on like on both on Monday. There's production identity, spiffy inspire, calm calm, North America, and supply chain security con all on Monday, and then jumping over to Monday. There's cognitive security conference North America, get ops con North America in cloud native dev x day cloud native wasm day. Fluent con North America creates a I day North America and service mesh con so if you haven't added at least one co located event to your registration yet, which I strongly consider doing it like I'm having a hard time choosing between all different awesome events to go The other thing is the CFP for open source summit China is still open you missed it for cube con cognitive con China but consider going that. And once again the event states are December 9 and 10 events that will be going to our grace hopper OSS conference on October fast school called next j4k conference. And that's what we're doing through the end of year and obviously cube con case you missed that one. The short update on the communities community days. The next ones that are coming up in case you're interested over there in your region is KCD Korea on September 9 and KCD UK September 15 to 16. You can always submit your event today or check out which other ones are being planned on the project board, or reach out to me on the slack or by email, give any questions about the communities community days. The next part is membership, we would like to say, welcome to our whole rash of new members were super excited. I don't remember the exact number but there is a bunch that jumped in everybody wants to be a cube con, as we found out earlier on this call to a lot of them joining and being members to especially shout out to our new end users Porter members Solonis Robin Hood and nine tech for helping us create and user driven open source member acquisition slides. This has been updated but it's been a bit slow I expect this to pick up going more into cube con so stay tuned for the rest of the year. So thanks for the training and certification. We have a really exciting update for our KTPs. You can now submit to be on the search magic show with Siam on cognitive TV. There's the form there if you're a KTP and would like to apply to be on a show and talk about the different certifications and maybe highlight some of the trainings that you can offer. KTPs are also looking to submit a session or cube con cognitive on you and the CFP will be opening for that pretty soon. Super excited to have some more talks about training and the great certification that the benefit it brings to the community so if you're interested in doing that. I encourage you to submit to more updates will be coming in our next meeting if you're interested in getting involved in training or KTPs please feel free to reach out to me. The introduction to Kubernetes course is now over 200,000 moments I think that's the biggest excitement and update from this slide. So with that, it's content marketing and I'll hand it over to Christy. Awesome. Thanks Bill. Thanks for running through this slide so quickly. I'm really glad that we had the time to talk with Vanessa and her team and also get those updates from Charlie so I too will try to go as fast as possible on these. You might have heard Charlie reference the online programs this is our webinar program here if you're new. Just a couple quick stats here on that program and how things are going. If you are interested in booking a slot or you might be new to this program that you can use the calendar link here in the slides. We also have an email area so if you have any questions, our team would be happy to help you and get you scheduled. Also make the note that we are going to be opening up the calendar for Q4 so if you click on the county and nothing fits with your schedule with the upcoming couple months stay tuned and we'll open more dates shortly. We'll go ahead and move to the next slide please. All right so you might notice this slide looks a little different than it typically does and this kind of alludes to what Charlie was talking about earlier in that we heard you you want greater transparency to see how your blogs, how your case studies, how your online programs are doing. And we are working on the functionality on the back end to be able to give you that access. So this is just kind of a sneak preview of what's to come using our blogs here. Stay tuned for more updates I don't know Charlie if there's anything I missed on this one anything you want to add. No, just that. Yeah, thank you so much for sharing yet we did hear you we're going to have these available actually on our website soon. So you can click through to them. You can also search by certain date ranges so this is all based on the Google Analytics at the back end of the CNCF website so we've got analytics set up for the blogs. We've got them set up the case studies, and we may have a couple of others coming in the future. I would really appreciate your feedback in this first couple of months if there's other things perhaps that you'd like to see or different things that you might like to have access to and again you can reach out to to me personally or anyone in the marketing team with any of those questions. I'm really excited for this to roll out. And here's just a quick update on Q weekly that is the weekly Kubernetes and cloud native newsletter that we send in conjunction with a group of editors from various companies. As you can see here, we did have a we moved from MailChimp to HubSpot back in April. So we did have a little drop as the list cleaned up as we move things over, but overall things staying pretty steady on this front. And on to the next slide. And with that, it's PRAR and Jesse or Chad, if you want to talk through some of these. Jesse, hey, go for it. I'll go pretty quickly to we just had that was really great feature coverage this last month. This in case you haven't seen it this fast company byline from Priyanka is worth looking at just talks about open source and diversity so that published I think earlier this month or last month. And then this was also this was from last month. If you recall, we came out with the Finops survey results. And so this was actually just a result of the PR team's outreach, which included some commentary from Chris. And it's also it's a pretty interesting article worth reading. And then this third one is also from the tech we last month, we pulled together a really nice podcast from the new stack on the fifth tech radar tech radar report for multi cluster management and this had Cheryl and to melt what. So great articles and then and then just like last month we had, we had linker or just, yeah, last month, had Lincority graduate and got a bunch of really great coverage it's actually still coming in so this was definitely huge interest for media. And then I'll just hand it over to Trisha who can talk through this quickly as well. Yeah, sure. I mean just just to let you all know it's Gartner hype cycle season if you haven't seen that it's all over social and LinkedIn. What Gartner does is they're creating nearly 100 hype cycles this year and they do it across various domains as a way for clients to track technology maturity and future potential. So use the hype cycles to get educated about the promise of an emerging technology within the context of their industry and the individual's appetite for risk. What's interesting this year is we did a little bit of keyword searching and cloud native shows up as a keyword in over 60% of the hype cycles. I haven't looked through all of them obviously but I did notice with the cloud compute hype cycle that cloud native is approaching the peak it's still an innovation trigger section but that's telling us that it's definitely something that Gartner is now recommending that everyone be looking at and considering in in their technology investments. TF was cited in 11 reports from Gartner and Kubernetes was cited in 25% of the hype cycles as a keyword so this again is just telling us there's a great ground swell among all the projects. And if you, you know, I encourage all of you if you want to look to see if your company is listed as a sample vendor that it's some great ways you can promote that for free. So just let your teams know or reach out to me and I'm happy to guide you through that. So other highlights just real quickly is. Again, we just curate some of the highlights because there's so much coverage. And so we've just covered some of that here and just in mind of time. Jesse we can click to the next one. You can see even more here so feel free to click down any of the blogs are free. If you have a subscription. You can click where it's are behind gated at behind gates, they're behind paywalls, but the blogs and things are free and there's lots of free webinars out there as well. So, with that, I'll hand it back. Yeah, and this is just anyone can click through this just to see the key messages that are coming through. And then on the next several slides, it's the graduate projects the incubating projects and then I also added in here the sandbox projects so you guys can see. And note to that the sandbox projects are in two different slides just because we can't put them on one slide so that's why there's a little bit of a, it's a little confusing, but we're going to come off mute. Yeah, cool. So we do have about four minutes left we ran through that pretty quickly. I'm happy to say there's a question in the chat from severe. Where do we get a list of the marketing team and what they do so we know who to email when we have a question. It's probably best to most of. Yeah, one thing is we're working on that. Another thing is most of the programs have an alias. So if you go through the stack like your case studies and I'd reach out to case studies at CNCF.io. The alias is probably the easiest way to get in contact with the right person, rather than like, and that'll get you started if you have any other questions is also info at CNCF.io or reach out to really any of the marketing team members. And if we're not the right person for the program will direct you to the right person. So, yes, we're looking to improve that. Yeah, it's all part of improving the process. And I'm sure like all the links. One thing I did want to say is there's the building your brand session with CNCF. So we're going to be doing an updated one for cube con cognitive con North America. Last time we had, I had a great partner in crime with Sheila. And if you would like to be doing this talk with me and actually Charlie to that cube con cognitive con North America, please reach out to me. And we have another member like highlighted in the building your brand with CNCF and talk about what you've been able to accomplish with CNCF. Yeah, and with that, we finished just on time. Is there any other questions that people have feel free to raise your hand, ask it in the chat. You can drop off now if you don't have any questions. We're here to help you out. So, one that we have for new members is there a way to get up to speed on all the CNCF programs I apologize and fans starting on the website or marketing portal somewhere we're just getting started. Yeah, so the first thing I would recommend checking out this session. This gives you overview of all the different programs and how to get involved with them. It's three months out of date. So not too bad. There's also the new member welcome deck. I don't know Christy, like, can you drop that in the chat, maybe. Yeah, I'm also going to drop in. We have a calendar for new members who want to talk specifically with Bill and myself about marketing programs to actually add the link to the county in the chat as well for you. Thank you Christy. Any other questions, hand raises. Comments. Would like to say. Bill, do you have a joke I feel like we didn't even have a joke today. The biggest jokes there is my time management, you know, I just had. I'm on summer vacation from jokes, you know, it's it's like barely even working. Yeah, I got to prep that material for KubeCon in North America. Oh man. Well thanks everyone for joining us today again like if you have any questions you can reach out to Bill or myself. We will take this recording and get it uploaded within the next 24 hours and then we'll have the slides available for all of you as well. Yeah, cool. Thanks everyone. See ya.