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"Cash is King, Service is Sacred" - Managing in a recession - Professor Richard Wilding

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Published on May 11, 2009

Professor Richard Wilding, Full Professor of Supply Chain Risk Management, Cranfield School of Management briefly introduces the importance of the supply chain in managing during a recession. Cash to Cash cycles are influenced by supply chain professionals compressing time and reviewing inventory policies, service is influenced and needs to be analysed with respect to the cost to serve particular products to individual customer groups.
www.richardwilding.info
www.cranfield.ac.uk/som
www.supplychainpodcast.info

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