 What's happening guys, today I have a very special video for you, I got Jay on the channel who is somebody who just got into digital marketing about six months ago. So basically Jay bounced around to a bunch of different jobs and a lot of them he didn't like, a lot of them were dead end, tried to go to college but decided it wasn't for him. And then during the pandemic, unfortunately he ended up getting laid off. Finally he stumbled upon digital marketing and he never looked back. And he very quickly got a phenomenal job offer where he's actually working with Microsoft. And I asked Jay a bunch of questions that people actually recommended that I asked people in interviews down in the comments below. So if you have any other questions, go ahead, put them in the comments below. There's a good chance that either I will respond to them, maybe Jay will jump on to respond to them or maybe I'll just ask them in future videos. So go ahead, gently tap that like button and let's jump right into this one. What's happening guys, welcome back to the channel. Today I have another guest on the channel, very special guest, I got Jay to come on. He is a digital marketer, he lives in New York and he has a really cool story and we're gonna go over that. So I'm super excited to ask him questions. So thank you Jay for coming on the channel. I really appreciate it. Thanks for having me. All right, so let's go ahead and get into it. So you're at the beginning of your story, can you kind of just give a background of before you even knew what digital marketing was or you discovered digital marketing? Just kind of give a background of maybe your educational experience as well as like different jobs that you worked at. Yeah, so yes, I had, I think my 20s were my last year for me. Definitely I was trying to find myself and it was so many, I think trials and tribulations that I had during my 20s, trying to find something like try to find something that will well sue for me as well. And yes, I think when I started in college, definitely I was, you know, I think I had a passion for music which I was trying to do as a production. And I think I saw the competitive fitness as well. It was, you know, it was hard to get into and I think that kind of killed the art in the creativeness for me. And I think Ava was telling me, you know, I think you should just find a job that actually will pay you well. And I kind of took that with me. So ever since that, I've been really miserable with, you know, what a lot of things, you know, with the jobs that I had and also the careers that I was trying to get there from there, actually end up trying to be a medical assistant. And then I checked in a salary, how much are you gonna make? And I'm like, 30K, I'm like, that's not, you know, I don't think it's worth it for two years just to make that have that salary. I was not happy. I think I wasn't happy about the career I was taking. I think I started seeing a lot of my friends from there. Like I started seeing people already graduated the four years and I started seeing like they wasn't trying to get jobs. There was a debt. And I think that kind of sparked for me that I had, I just, I just stopped, honestly. I stopped going to college. And then that's when I started having these debt and jobs. Then also I became a dental assistant as well. That's when I knew I was not built for healthcare. I was like, no, I'm not. I didn't like healthcare at all. I had to deal with, it was so stressful as well. I had to deal with, you know, with people's mouth. Then, you know, I just looked, I'm like, no. I just had to stop. I actually stopped going. I just stopped going, honestly. I was just like, no, I can't do this no more. I remember when I discovered digital marketing during that time, I was going through Facebook. I was late at night. I mean, I'm a guy that always stays late at night. But I was going through Facebook and I stepped my feet. And it was a, I knew this girl, she was from my high school. And she posted a video saying that she was proud of her husband and this and that cause she was my high school. And I think I told Sepha, his name is Nicholas Battle. And he posted a, it was a 46 minute video. And I saw the whole thing. And he talked about digital marketing. This is me opportunity at a college degree or anything like that. And he also went to the, I actually went to the similar path as me because he worked in Metro PCS while I also worked in AT&T. So I kind of could relate. I was like, okay, I got inspired. I got really inspired by that. I really started to just, the next morning I started just researching digital art cause I never heard of digital marketing. I never heard of SEO. I never heard of PPC, social media. Like, I mean, of course social media but social media, you know, paid search as well for that email marketing. I was like, cause honestly I had a bad, how can I say this? I had a bitter taste of marketing because I always thought of marketing as like a multi-level marketing. I think people pitch me, like people always, people actually, you know, I don't know what, you know, on Facebook to say like, hey, how are you doing? Let's meet up. And but when I go over there, it's like a multi, you know, marketing scheme, whatever that they try to put me in there. So I had a bitter taste of marketing. And when I heard, you know what I'm like, oh no, I don't know. But let me just, is that like a scheme? Is that like a pyramid scheme or something like that? Or a scam? So I was really iffy about it at first because I had a sour taste of marketing. But once I started researching and reading the books, looking on YouTube as well. And then I started looking at his sets testimonials as well. And I'm like, honestly, I was like that for three months. For three months, just looking at the testimonial, just looking at it, researching, trying to make sure that I'm not gonna get scammed. That's my biggest thing. Hey, that is good. That is good. I always tell everyone and I mentioned it. It's good to be skeptical, right? It's good, you know, there's lots of claims out there on the internet. The thing about Seth's course and the reason that I partnered with him is because if you look on his LinkedIn, Facebook, YouTube and Instagram, he literally has thousands of reviews and testimonials, right? And a lot of these people, you could watch their video testimonials, you can watch their full YouTube videos. A lot of the people you can just look up on LinkedIn, right? That's their full name right there. You can look them up, you can add them, you can ask them questions, right? So it's just an abundance of evidence that he's getting people these amazing results that he is. Like it's overwhelming evidence, there's literally no argument even that he's not getting the results. But absolutely, you should be skeptical when you hear this. You should go and look this up and look into that information for sure. Now, one thing I wanted to really quickly ask you before we go on is you mentioned that you did a little bit of liberal arts, you went to college. So I think you also mentioned that it didn't end up costing you very much, but you decided against that route. But what would you just say overall when it comes to like a college degree in terms of like how much they typically cost, how much people are going into debt and whether they're worth it or not? Honestly, I always tell this to people, you have to research what the career you're in again. Because I think for me, you know, okay, it's really, if you're gonna become a doctor or any of that, of course you need to go to college. But I always tell them, I feel like you should go to another country for that. You know, for being a doctor because honestly it's a hundred K that you're gonna be in debt. I have so many friends of mine that are just 60, 70 to 80 K. And that's sad, honestly, because mind you, a lot of my friends are came by house or anything like that because they're covered in debt. And I don't know, but I think for me it just, I think I kind of dodged a bullet for me to go to a four year college because I was thinking about going to a four year college. And I don't know, I think that stopped me. I just basically, I just, I had, I think I kind of let go especially my parents were thinking of me. So I just like, no, I don't care what they think about me no more. I'm trying to do what I'm gonna do, but I had, I knew I was gonna find something that was gonna cross in my path and make myself because I was like, I'm not gonna make 30 K a year or 25. I can't do that. And on top of that, I had a son with me. So, you know, yeah, I had a son with me. And so it was really challenging for me as well for that. You know, I always tell people honestly, we have a free university university, which is YouTube. And, you know, you and me or any other different platforms that we have out there. If you're gonna go for, you know, all the, you know, like a dog or anything, you know, I usually, I mean, I mean, it depends on the circumstance that you are, you're going through right now. Honestly, you know, there's a lot of people, especially here in New York, a lot of people don't, you know, have that financials, you know, especially to buy a plane ticket or anything like that. I mean, you can't go to the country and they may be a what, but I mean, at the same time, it's not fair, you know, like there's a lot of people that just, you know, they're stuck, so they don't know what to do. But I always, I tell everybody honestly, I think you should be in the tech war right now because it's a booming industry, you know, I don't think you need a college degree at the moment right now, because a lot of these tech industries don't, you don't need them. A lot of careers you don't, yeah. So many careers you don't need a college degree. You can definitely get into them with just a portfolio of experience and you can create your own experience like Seth teaches in his course. Exactly. So it took you like three months or so to kind of get into, to make the decision to buy the course. You looked at a bunch of testimonials. You looked at all the evidence. You decided to buy the course. And let me know how, how was the course exactly? Like just give your kind of like maybe a little overview of what the course entails and how what your experience was like with it. Yes, of course. So I bought my, I bought the course, right? I think around 2019, around there, I'm not mistaken. That's when I started, you know, I think there's a time when I was working in AT&T, I was still in AT&T here. And I think, you know, I kind of was, you know, started like, you know, studying, you know, what I was doing, I was looking, I was actually checking the whole video and I also had a notebook with me that I still have to this day right now with me. Actually, I have it here. That I still have it with me to this day since 2019. And these are all my notes that I've been having here. Oh, that's awesome. Yeah, I still have it with me, regardless. I think it's useless up because school is always updating. But yeah, but yeah. So yeah, honestly, I've been studying, I've been hitting the, I've been hitting the books. I've been looking at these videos. I've been just repeating the videos all over and over again. I also checked on YouTube. And then this is the time when there was a new management in AT&T coming along. And they fired basically everybody there, including myself. I couldn't stay focused on what I had to do. So I had to look for another job. So I took that, you know, I had to put that away for now for a bit just to find another job because I think that took like a three, four months hiatus, you know, because I had to find a job. And that's why I lined into Amazon. When the pandemic came, I was like, that's it. I'm not coming back. I'm not doing these jobs no more. Not doing this and I have time because we're in the pandemic and that's when I went all in on digital marketing. And that's when I took an internship actually and internship helped me out tremendously. Yeah. Okay, got it. So you, from when you started really taking it seriously to when you got the internship, was it a paid internship? No. Okay, okay. Got it. So when you started taking it seriously to when you landed your first job offer, how long was that? It took me 10 months. 10 months, okay. Got you, okay. 10 months, yeah, definitely. That's pretty good, especially since at the time like everybody was getting laid off, like there was a huge issues in the economy and stuff. So that's actually really good. And then, yeah, I think like in three days they called me and there was, I was accepted, they gave me an offer letter for 60K. And- Whoa, 60K, your first job. 60K. Holy cow. First job, 60K. I couldn't believe it. When I sold the offer letter, 60K, yeah. You know, that definitely changed my life in, you know, with that type of, you know, salary and also remote, you know, and also I was working with Microsoft. You know, I'm like, wow, like everything started coming into me, you know. So like, it was just so overwhelming for me. I was like, wow, like, you know, I have a work with Microsoft, you know, as my client and then on top of getting paid as much. And they saw, you know, they was really welcoming me as well too. They, it was a, I have an awesome team. And I think from there, that's when I started learning a lot more. I started learning about billing, I started learning about planning, learning how to talk to clients, learning how to write reports. Because I mean, I was, I'm used to doing the optimization for different campaigns and, you know, these like that, but, and they gave me like a budget of 200K just for that budget too. They gave me two accounts. And to me, it was crazy because I was working in Microsoft teams, you know, so I had to like actually, you know, play with that account as well. So yeah, honestly, it was so much. Everything was all coming at me and I was just like, okay. So, so just to kind of clarify things a little bit. So one of your main complaints with the former jobs that you had was basically like the work-life balance and just kind of like your job satisfaction in general. Like you weren't very satisfied with the jobs. And then so you get this new job that not only pays really well, but talk a little bit more about like what, did it have much better work-life balance and job satisfaction compared to the past jobs that you had? Definitely a hundred percent. A hundred percent, my work-life balance got way better. It's not like the other jobs that is really cutthroat and everything, you know, it's really the other jobs that I had, they want to hit your quotas, they want to do this. But if for me and my team and then so honestly, it was completely different. A lot of the people here, they care about your career. They want to see you develop. They want you to be knowledgeable in this sense. And they also open for you to expand different careers. Like if you want to be an SEO, sure, of course, we'll teach you SEO. They'll take the time to teach you that as well. The people there was, the people that worked out really awesome with me and they also pay well. I mean, in my other job, you know, of course they're not gonna pay well as well. It's a whole 360, I mean, 360 for me honestly, with the other jobs that I had honestly. And I think for me, the most important was the work-life balance. I think the work-life balance for me is important for me honestly, because now I have time for my kids. Now I take my sons to soccer practice and, you know. Would you say it's really difficult to learn or is it just something that kind of takes time? You just have to sort of get used to it? It takes time. I will say to people, it takes time, you just have to really, what I do honestly, I love the recordings. Usually when they have a training video, they record. So I will actually emulate that what they're doing and then little by little, you start getting the hang of it. Like for example, like when I, I didn't know how to do billing. Billing was completely different. I don't know if, I don't know if you're at Prisma and you know, I think those are like the billing stuff that we had to do jot down numbers. So I had to learn things like that. I also had to learn some new formulas of Excel. So I'm like, okay, you know, so I'll just, I think it takes practice, honestly. It's all about practice. And then even my manager told me like, honestly, we learned by FNF. That's it. He actually told me and he's like, and that's how I learned to as well. So he was understanding. So he told me like, look, you could mess up anytime you want, but this is how you're gonna learn regardless. Gotcha. And I was surprised, I was surprised by his approach when he told me that. And I was like, wow. And, you know, he's the type of person that actually cares about his employees. That's where you learn the most, honestly, is making mistakes really, like just about any area of life I'd say, that's where you learn the most. I just wanted to quickly ask you, just overall on the course, was it worth it? Worth it 100%. Definitely 100% worth it. I told Seth, I think Seth many times as well. I'm trying to do bigger things now, honestly. I told Seth because it was a video that he put out that he's in Thailand, you know, and I want to do that. He's traveling all over the world. He can live wherever he wants though. Yeah, I love it. I love it. He's living his life, he's living his best life. Exactly, exactly. I told Seth about that. And I told Seth, hey, look, I think my main, the next step for me is, because I'm planning to live in another country. I just wanted to point out, it's kind of rare that people want to have that lifestyle. I also love that lifestyle. I want to travel around and live all over the world. That's what I'm doing right now as well. So for the people who also like that lifestyle, one thing that is really awesome is like, if you make like, let's say 60K a year in the US, that's a good salary. But if you're making that in another country, like Thailand, Philippines, these other countries, that's like making almost, that's like making 500K a year. That's like making a million dollars a year sometimes. It is, it is, yeah. Cause your money goes so much further when you live in these other countries. So if you're open to that kind of lifestyle, if you're open to traveling, going around the world, I know a lot of people aren't because you're away from your family and stuff like that. But if you're open to that kind of lifestyle, a 60K a year job, you live like a king or a queen. Like you live like royalty, 56 a year. It's insane. So I would just want to ask you, to somebody who is on the fence, they're either, they're thinking about maybe doing digital marketing or maybe they've decided to do digital marketing, but they're not sure whether they should do Seth's course or go to college or do a bootcamp or whether Seth's course is worth it or not. What would you say to somebody who's in that situation? Honestly, like I did before, I would say to have time to research. I'm not trying to be biased here, but what I did, I was like, let me not look into Seth's videos no more. Let me just look into YouTube instead, which is not going to be biased. I will say honestly, if you want to start off, just honestly create a little website and play around with it, try to do some PPC work and if you like it or not. So dip your toes in there to see if you like it, try to do content creation with SEO. And if you don't like it, then forget it. You know what I mean? Just don't go for it. For me, I will say just talk to people, talk to a board, have testimonies as well. That is awesome, man. That is so awesome. Well, hey, thank you so much for coming on the channel and telling your story, really inspiring story. I think a ton of people are going to love to hear this and yeah, thanks so much for coming on. I really appreciate it. No, no problem, Shayna. I really appreciate your time, man. Really.