Low-income people without reliable access to Internet and technology do not enter into the job search through the modern tools. The solution is to bring complete functionality of a job portal on mobile by using SMS service. This m-Employment platform will connect more than 1 billion opportunity seekers (skilled, semi skilled workforce) in the South Asian and African countries with the opportunity providers (jobs, work). Short profiles built using SMS will connect opportunity seekers with all the opportunities advertised in their context. The opportunity providers will post work job opportunities and will be able to search and connect with the workforce matching their requirements. The platform will support local regional languages with strong spam and abuse control system.
"We are working in this job search domain for last eight years, in the Internet space, and we are always thinking how we can improve the job search phenomenon for people and we have found out that we can't reach to everyone through Internet out there. The Internet penetration is like 10% of the population, and the mobile penetration is 60-70%. So you have a huge, huge population that you can target through mobiles out there.
The mobiles are the best way to reach people, not only in normal conditions but even in some situations, [un]like in European countries, there is shortage of power, there is shortage of broadband connectivity, computers are not available. The mobile is the only thing that you can connect to the people."