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H∆SHTAG$ - Don't Call It #BlogPop - Episode 6

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Published on Mar 13, 2013

Get the scoop on all things music here: http://win.gs/1eOOcVz
For the sixth and final episode of H∆SHTAG$ -- our web series chronicling Internet-based music -- we explore the idea of blog pop with UK duo AlunaGeorge, rising UK songstress Charli XCX, Brooklyn's Teengirl Fantasy, Grimes affiliates Blood Diamond and Red Bull Music Academy class of '10 Katy B.

The web has given the opportunity for producers to make more adventurous music than ever before, while levelling the industry's playing field for a whole new generation of unlikely pop stars. No longer the domain of multi-million dollar conglomerates, pop music has come to the bedroom and seen artists as varied as rise to prominence in short amounts of time. So what will happen to the old concept of pop in the digital era?

H∆SHTAG$ is a new series of mini-documentaries from the Red Bull Music Academy, chronicling some of the most fascinating themes emerging from the web in recent times, from #cloudrap to #tumblrwave, #postdubstep to #blogpop.

For more episodes and info, go to http://redbullmusicacademy.com
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Experience the world of Red Bull like you have never seen it before. Music, dance, and culture collide to form the Red Bull Music channel.

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