 to exchange for media's weekly recap. This week, the advertising budgets for the festive period have increased by about 10-15% compared to last year, said Mahyam Shah, chief marketing officer Pali Prada. Nina Alaviya Jayapuriya, biocom-18's head of Hindi mass entertainment and Kids TV Network has parted ways with the company after 17-year. Private equity firm Blackstone is in talks with Walt Disney over the potential acquisition of the latter's TV and stream business in India. The Indian media and entertainment sector grew 20% in 2022 to cross more than Rs.2 lakh crore, according to a report released by MIB recently. Industrial leaders say they are hopeful of witnessing a good growth in the number of applications for auto loan, home loan, credit card and health insurance during the O&D quarter due to increased consumer sentiment this year.