 I think at this point in history we've developed a pretty huge plastic problem. Recycling is a brilliant solution, but often the innovation isn't quite ready yet. Over time we've been able to refine and improve the end materials that come out of the process. We can start looking at recycling differently now and we need to get creative and prevent it from becoming waste. We converted our entire shell line to incorporate recycled content. Those materials really need to have a home. With the polyester bottles we break it down, we clean it, and then we melt it and we start spinning brand new yarn. With the post-consumer recycled nylon we're using chemistry to break down the polymer to its original building blocks and then we have a chemically recycled nylon 6 that is as good as the original. There's all kinds of tests we run our fabrics through. If a fabric isn't passing what can we do to fix this? Changing the construction of the woven, changing the bonding pattern, altering the filament count. It's a very long process. Everything's performing as good or better. We haven't built a lesser quality material just because we've switched to recycled content. And we're working with the folks who are building our garments to make sure that they're getting paid a fair and living wage. When people are out in bad weather, you can care less if your shell's recycled. You just want to stay comfortable, make it till the next morning. But now at this point there is no compromise between the two. The quality is the same.