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Generation C, X, Y, Z & Boomers definitions

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Published on Jul 12, 2009

This video is 4minutes 30 seconds long.

There is a lot of confusion over the the differences between all the different generations and how Generation C fits with that.

To start defining them, I look at the demographic/age based generations briefly, Boomers, Generation X, Generation Y and Generation Z.

Unlike Generation C, which is a psychographic generation that is ageless, the following generations are typically defined in generational studies based on common experiences in their late teens/early twenties.

A quick and useful way to check what demographic generation someone belongs to is to ask them what their formative music format was :)

Boomers Vinyl was their format 33s and 45s; Gen X - Tapes were dominant format; Gen Y - CDs for older Gen Y; Gen Y - mp3s/itunes for younger Gen Y; Gen C - like digital online formats and enjoy sharing and comparing for example to www.lastfm.com

Generation C is the global, ageless Digital Generation no accident then they love Twitter :)

Original Blog Post: http://www.jakepearce.com/2009/07/15-...

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