 And I'm back again. It's been a while. I've been MIA for a minute because I've been busy working on my new start-up block geeks.com Go check that out right now. But in today's video, we're gonna be talking about my top five favorite books I get this question every single day. A mere what book should I read? A mere what marketing book should I read? Business book, mindset book, etc, etc, etc. There's so many to choose from. So In no particular order, I will pick you my five favorite and these, you know, they switch from time to time It's not like these are my five favorite for my whole life However, in my particular moment in my life, these five are the most applicable to me. So I hope this helps. Yeah, okay Number one, the man, the myth, the legend himself, the one and only Joseph Campbell. If you don't know who Joseph Campbell is, you gotta. If you're familiar with the movie Star Wars or any of these You know galaxy movies He's the man behind this. He was one of George Lucas's best friends. I would say Joseph Campbell Was probably the most influential person in the last 100 years when it comes to culture myth and religion He passed away in the 80s. You know, he's famous for the hero's myth So if you're here about that the hero's myth the hero's journey going through, you know Or deals and conquering your fears or conquering your demons. That is Joseph Campbell This book the hero with a thousand faces is a very heavy read. I've gone through it numerous times And it's not a book that you read from top to cover. It's not a book that you just read for the sake of reading It's a book that you enjoy. You have to be the connoisseur of information in this However, if this is too much for people, I would suggest going on audible and getting two of the audios with Joseph Campbell One is with Bill Moyers the power of myth Fantastic interview series. There's five parts to that and the other one is wisdom of Joseph Campbell with Tom I forget the guys last thing but those two Series on audible. I have personally listened to more than 20 times each and every single time that I listen to I get a Piece of wisdom this did something just take away that I didn't take away from before so in my humble opinion I think it should be mandatory for kids to learn about Joseph Campbell I I really believe that it should be mandatory for everybody to learn about Joseph Campbell because this man This man right here has done so much for this world and not too many people know about him He has a single handedly Steered my my life in a different direction for the good. Okay, so that's number one Joseph Campbell Okay, moving on to number two number two is one of the only Edward Bernan's the nephew of Freud this book propaganda Should be sitting on your shelf right now if you are familiar with Hollywood, which obviously you are Well, boom this man right here is the inventor of it. He's also the inventor of Manipulating the mass public to support war so World War one World War two Vietnam War You name it this guy single handedly this guy's brain was behind all that media that marketing the manipulation And if you really want to get into the mind of a mass media manipulator like this guy's a Jedi mind I'm gonna come select hypnotizing people and convincing people that they have free will which is obviously a joke People don't have free will people are triggered by cognitive biases and people are morphed into certain directions that Certain puppet masters want want people to take so please read propaganda and once again these books I'm about I'm mentioning to you they're not about just reading for the sake of reading that that's pointless You want to become a connoisseur of wisdom and knowledge in these books? So basically what you want to do is take your time, you know Maybe read a chapter a day right to yourself about what you'll learn in that chapter take notes within this book and become a Master of the book. Don't just read for the sake of reading Learn from the books mind out wisdom from the book become, you know a master of this certain topic And I highly recommend that you get propaganda by Edward Bernan's put on your shelf and reread It and reread it and reread it. Okay, so this book will land underneath I would say marketing and mindset book and Joseph Campbell's book for number one would be spiritual and personal self-development. Okay, number three Jay Abraham the man the myth the business connoisseur the coach of all coaches Jay Abraham if you don't know who he is Stop this video right now go to YouTube and type in Jay Abraham that man Single-handedly has transformed the lives of Thousands if not millions of entrepreneurs around the world this book alone is like the Holy Bible of business right here It has strategy. It has tactics. It has mindset and he knows what he's talking about So I don't want to do Jay Abraham any disservice But I highly recommend you get your hands on everything and anything from Jay Abraham and reread it and reread it and reread it You see the commonality There's a theme among all these books that I mentioned You don't read these books for the sake of reading them you absorb them you internalize into you I have gone through this book a dozen if not a million times I'm gonna keep on going over and over again and there's always something you know There's always something new I learned when I reread it Number three Number four this one is pretty brand new when it comes to books all those books that I mentioned already They're pretty old so they've been around but I Would say this one is fantastic and that is zero to one from Peter teal And why I like this book is it really makes you think differently It makes you think very contrarian as opposed to everyone thinking in a linear model Everyone following the line what everybody else is doing and what really stood out to me over here when it comes to Peter teal Is he doesn't just talk about his personal beliefs. He's also talking about Mathematics he talks about statistics. He talks about human behavior. He talks about history and he wraps everything up together So if you're looking for a competitive edge when it comes to thinking differently in your business if you're looking to Figuring out ways how you can stand above from everybody else If you're looking ways to kind of like just break free from the standardization Model that everybody else is kind of manipulated to think like getting zero to one this once again is not a book This is a resource guide You got to go through a highlight pages extract pages bunny ear pages like I've gone through this book numerous times For example one section I really like is let me pull up over your one bunny ears is for example in this far A lot of people think having competition is good. However Peter teal says no, it's not good having competition He's like either your number one and you control everything or or you're not you know It's plummets to go into that industry and he breaks down like I said mathematics charts theories and it's all here for you It's everything is here for you. Okay? number four and Finally the creme de la creme a Book that fuses history with stoic philosophy with business case studies with personal Experience that is seeking wisdom by Peter Bevelin and Charlie Munger Charlie Munger is the business partner to Warren Buffett This book right here. I would say single-handedly is the best business book of all time I have ever ever ever read period like I said before it combines stoic philosophy With history with case studies of businesses with cognitive biases like human psychology With personal stories of business all into one beautifully eloquently produced Book and I'm gonna tell you right now. You know his book is hard to get you're gonna be probably paying a couple hundred bucks But after reading this book a million times internalizing parts of it I would gladly pay $5,000 for this book. That's how much knowledge is in this book So get this book. Don't let money be an obstacle in the way of getting this book Like I said, it's worth every single penny. So let's recap seeking wisdom zero to one Jay Abraham Propaganda ever Bernanis and Joseph Campbell, that's that get those books do it now. Don't procrastinate. Don't waste time You know the same or you learn the more you earn. Okay, peace out. Oh, okay One more thing. I want to know what books have transformed your life So leave a comment below this video and I'll get back to you. Peace