Loading...

THE LAB: IMAGINATION - An unusual brief from an unexpected client

110,559 views

Loading...

Loading...

Transcript

The interactive transcript could not be loaded.

Loading...

Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Dec 1, 2016

So much of our creativity and inspiration is limited by what we think will make a "good" image, by thoughts we think others will appreciate and ideas that we can already see in our head.

So what happens when we ask six photographers to take on a brief that's well outside these boundaries, from a client who has none of these preconceptions?

‘Imagination’ is one of six experiments from The Lab, designed to shift creative thinking behind the lens.

Want to be part of future The Lab experiments? Register your interest here: http://bit.ly/1MrOBh8

Check out the full story with final images here: https://www.canon.com.au/explore/the-...

Loading...

When autoplay is enabled, a suggested video will automatically play next.

Up next


to add this to Watch Later

Add to

Loading playlists...