 ICTs are making an increasingly valuable contribution to all aspects of development, not least in the field of human health. Kenneth is one of many Costa Rican smokers who managed to quit with the help of a mobile health application developed in collaboration with ITUD. The program is very helpful, giving you tips and reminding you to stay clean. It was great. It worked. Our experience has been a good one. It's a low cost but highly effective system. ICTs are an invaluable tool in ensuring good health in the future. To spread the word about the program, the government has launched an advertising campaign featuring some of Costa Rica's best-known soccer stars. Costa Rica is full of avid football followers. We have lots of fans, there are lots of kids, lots of young people that follow us, and I think that it's good to be able to give them advice. I feel totally different. I can notice the change. Everybody should quit.