 Good morning everybody. Glad to see you're all fully recovered from the party last night. Party's so good it broke the plumbing. I don't know what that means. You guys are full of it. No kidding. Just kidding. I'm very proud and honored and privileged to be in front of you this morning at the 9th Worth Camp San Francisco. Eleven years ago when WordPress started co-founded it with Mike Little. No idea that it would ever be like this. And this is I think officially the largest word camp San Francisco we've ever had with the three ticket releases selling out same day each time. So you guys were good at clicking that button really fast. All over the world this year there's gonna be, oh my name is Matt Mullenwick by the way. Nice to meet you. All over the world this year there are now gonna be 81 word camps in 2014. More than one per week. It's funny because the first word camp we tended to be a template for others that other people would sort of take it bar camp style and start making them. But in fact the first year there were zero, well just one word camp and then it really started to pick up with the second one I believe coming in Argentina. San Francisco has always held a special place in my heart though. For those of you who are word camp organizers you'll appreciate this. This was the post which started word camp. It wasn't called word camp San Francisco. It was just called word camp because there was only one. But basically a month before posted less than a month before about three and a half weeks before said we don't have a venue a schedule all we have is a date but we'll figure it out between now and then. And bar camp style is code phrase for last minute and we did. We came together in a very cute venue in San Francisco called the Swedish American Music Hall. That was it. You can see our AV system was very sophisticated then. The wire like hanging down going to a little projector. We kind of had to bring everything in including the internet. You notice the fan in the corner there. The AC system was very sophisticated. And the number one complaint though was not about the AV about the anything certainly not about the barbecue it was very good. It was about the chairs. So I hope as you sit in these comfortable chairs that you appreciate it. Over the years it's really grown. We've now been in Mission Bay for seven years and there's been lots of sunglasses. Lots more sunglasses. See that guy right there with sunglasses. What is it about? Word Camp San Francisco and sunglasses. We even had Google glasses. We've seen the rise and fall of different platforms. We've seen the growth and regression of lead developers hair. We've gathered around an eight barbecue or sometimes salad of these odd people are doing. We've got comic sands on stage. We even have had robots attend. Luckily this year we have Gary in person. I think he's downstairs actually. Hello Gary downstairs. But we got him in person. But all in all it's been a pretty incredible run. Seven years now at Mission Bay. So it's bittersweet and it's with some sadness that I tell you that this will be our last ever event here. We've outgrown it. I mean there was not an empty seat in this whole house and I expect that downstairs is similarly full. But I have something new to announce. Something we've been talking about I don't know for a few years. And much like the original Word Camp San Francisco it doesn't entirely have a name, a date or a place yet. Next year we're going to do a Word Camp. Let's call it US just as a placeholder. So taking kind of what we do in San Francisco which as the first Word Camp. The Word Camp before we put cities after the name. And sort of what was pioneered by Word Camp Europe. Try to do an event that brings people from all over the world together. And is a bit bigger. Again we're bursting at the seams here. We're literally, I'm glad there's no fire inspectors here. I think we can do something that has a bit more room for more presentations, more people, more exhibitors, more everything. So we're going to try this next year and we'll see how it goes. And like it says, name, location and date to be determined. One thing that we do every year is talk a little bit about the survey. And this year we had over 33,000 responses to the survey which kind of blew me away. Again we don't really promote it that much. We just put a link at the top of wordpress.org. One thing that won't be surprising to many of you is that it's very international. About two thirds, about actually three quarters of the survey responses were from people outside the US. And 2014 was actually a milestone year for wordpress in this regard. I think that we will look back in the decades to come as 2014, the first year, that non-English downloads surpassed English downloads for the first time. This makes sense for those of you who were at Nathan's presentation yesterday. He talked about how only 10% of the world speaks English and only 5% of the world is their first language. So over time I really hope that the usage of wordpress mirrors that and that someday when we talk about internationalization it won't just be about English being translated to other countries but figuring out how to take plugins in Chinese and Russian and Japanese and translate them back to English. It's a plan at least. One of the things we also talk about a lot is wordpress usage as a CMS. In fact who here uses wordpress as a CMS? Pretty much everyone. What you might not know is that's been declining every year. But what's taken its place? So it's kind of interesting to see this because what has started to eat away at people using wordpress mostly is the same as. So they say they use a CMS all the time or about half the time. Blog has also been declining but people using it as an app framework is starting to take share away from that. So it is the early days still but it is starting to pick up and I'm going to talk about this more a little bit later. The other stat I was really excited about is now a full quarter of the people who answered the survey make the full-time living for wordpress. That was 7,539 people. That represents easily over a billion dollars in economic activity per year. That's really amazing. That's bigger than the employee accounts of many the larger internet giants. So this really blew me away in something that I'm currently proud of. It also sort of speaks to our responsibility as a community. That there's now, you know, something seven, eight times the size of WordCamp San Francisco, people who pay their mortgages and feed their families and send their kids to school with wordpress. The good and the bad is pretty much the same. You guys love it that it's easy. Plugins, the community, they hate the plugins, the themes, the updates. These are actually the last three years of answers. Plugins have gone a little bit better but still love community. We asked how many sites people have built and actually the survey respondents alone were responsible somewhere between half a million and a million sites with only, I think it was 6% saying that they had only built one site with wordpress. So wordpress is like the Pringles of CMSs once you pop it just can't stop. And also what I thought was cool was 91% of these sites took less than 200 hours to build. So a lot of these sites that are being built are much easier. This isn't a platform where, you know, it costs 100 grand to install it and then 100 grand to upgrade it three years later. I mean, it's really something that you can get out quickly and stay up to date easily. Now, those of you who know, we also didn't do WordCamp in October last year. We did it in July. So since the last WordCamp, I was actually, I didn't believe this when I first saw it either. We've had five major releases of wordpress. Oscar, Basie, Parker, Smith, and Benny. Five major releases. Now, granted, one was the day after WordCamp. So kind of slipped in there. But we have one more coming in 4.1. These releases had a ton of stuff. And I didn't really appreciate it. I actually went back. So I'd like to do that with y'all. We redid the revisions UI in 3.6. We introduced a better post-locking. And the 2013 theme, 3.7, we had auto updates, which is, again, one of the most significant features we've introduced in the past four or five years. May passwords better and improve global stuff. 3.8, which I actually personally led, was chock-full of things. We had the 2014 theme, color schemes for the first time, new theme browser, the MP6 redesign. And for the first time in history, we made Wordpress's admin fully responsive. So it worked on tablets and phones. I was really into that. I was like, hello, hi, Laura. We're going to get this in. 3.9. We focused a lot on the WYSIWYG. We got drag-and-drop images in there, previews of the galleries. And overall, just allowing you to edit images a lot better. And finally, with 4.0, most recent. We redid the media library, had rich embeds, the new plugin browser, which I'm a huge fan of, and the improvements to the editor, which made it, in my opinion, much easier to write long posts. I've actually been on a personal quest where I had a 39-day streak. I posted every single day. I'm on a new one now. I had like 12 days yesterday. I missed it, so I'll start again tomorrow. But it's kind of neat. And actually, if you run JetpackerWordpress.com, you now get a notification for how many days you have a posting streak for, which is kind of a fun feature. A few of you would like to try to beat my 39. I know. I saw Tony here somewhere. Tony's working on it as well. He's doing a month of blogging. There we go. I was like, oh, please, not another fire alarm. You guys are just so hot. Tore the building up. Now, besides myself, we had seven release leads. And actually, a few of them are here in the room. So, John, Aaron, Mark, Dian, Helen, Mike, Andrew, can you stand up? There we go. Got Mark there. There's Aaron. Oh, Helen, right over there. Being a release lead is very difficult, as I'm sure all of these folks can attest. And it's something that we've even had people do twice. Andy on this list did it twice in this period. We also have had a variety of new contributors to WordPress in a variety of ways. When I say your name, please stand up. Rachel and Ryan have been working on the API. Yonika on WYSIWYG. Erica on media. Mel on design. Takashi is now designing two primary themes. And then Weston on customizing. Finally, Kim on docs. If you're all here, please stand up. Round of applause for y'all. Weston, I was liking your tweets about the API, too. And the note stuff. Also, finally this year, we added five new committers. Constantine, Boone, Gary, Jeremy, and Aaron. You all here? Put your hands in the air. Wave them like you just don't care. Whoa! How do you hide them down there? I can confirm that we're going to let Gary out of the cage soon. He's been in there a few... And also, if you notice this, we have about half looking left, half looking right. And then Andy's just straight on, staring right into your soul. Kim is the only one looking fully forward to being there. So I think that means she's the new Andy. But here, kind of everyone's looking right at the camera. So maybe there's something. That's the trick to getting commit. Update your gravitar. All in all, we had 785 contributors over those five releases. Yeah. Including one that we bamboozled and deleted another release. John, are you here? Hi, John. John will be leading release version 4.1, which is actually coming out on December 10th. So thank you very much. The other big thing over the past few years is that the usage of WordPress has grown a ton. We now power over 23% of websites. Yeah. To put that in perspective, from 2013 to 2014, we grew the equivalent of two Drupal market shares. Activity across the board was up. Plugins were a huge boost. We had over 6,400 added for a total of 34,000 plugins in the repository. In activity, we reached 1 million commits. I actually have brought you the millionth commit here. Otto decided to make a plug-in exception. I thought that was a very clever name. We're going to have to talk about that donate link, though. But this was the millionth commit that we had, and it was a fun joke. I love our funny commits, like Helen's song and things like that. We get some good ones in there. Themes also were huge, and this is a real testament to the work of the theme review team. We had over 684 themes added. Think about that. That's two a day. And in terms of theme commits, we had over 10,000 commits. In fact, the full third of all the commits to themes in history happened within the last 12 months. So round of applause for the theme review team and folks there. We didn't slack on the mobile apps either. And especially on iOS, we went from three releases a year to eight releases in the past 12 months for a 16 total across Android and iOS. We focused a lot on these. We've improved the stability, the release cadence, and also we stopped spending so much time on some of the older platforms. There's no longer an official Nokia app or Blackberry app or Windows Phone app. Sorry. Both of the Windows Phone users. Actually, in our stats, there's 30 people still running the Nokia one. I don't know who those 30 people are, but this is a big deal. Obviously, I don't think many people would argue that there are going to be more phones in the future rather than fewer. In fact, this year, another cool milestone, there are now more mobile phones on Earth than there are human beings. Beginning of the Singularity. The attention we've put into mobile is very, very important. And that, I think, will continue to be a very strong theme. Also, finally, following up from last year on stage, on this very stage last year, we announced developer.wordpress.org, the code reference. I'm proud to say, some time between then and now, it launched. It wasn't that week like we hoped. But now, if you type in developer.wordpress.org, we'll redirect you to this, and you can now have a great code reference. But y'all didn't come to know all that. You came to know what's coming next. So here, actually, right now, here at WordCamp, we have over 100 Meetup and WordCamp organizers. Please stand up if you organize a WordCamp or a Meetup. Or ideally, both. Look around this room. Stay up, stay up, stay up. Organizing a Meetup is one of the hardest things to do in terms of contributing to WordPress. Every single month, you gotta come up with new stuff. It is, I'm sure you all can attest to that. Like, it's not the easiest job in the world, but I think it's one of the most impactful. Because these monthly things that bring the community together, as we saw on the list, community is one of the most important things. So I wanna personally thank each and every one of you. Really appreciate it. Obviously, there's 100 Meetup organizers here, over 100, rather. They're representing 21 countries here at WordCamp San Francisco. International has been a really big theme of both our previous releases and what's coming. Now, there's a lot of different ways to think about internationalization. Of course, it's language, but it's also things like the time zones, the date formats. And these settings, which right now are kind of a per-site thing. And you can set them on install. It's hard to change them later. They're gonna become a lot more personal. So I think there'll be a time in the future when some of these might even be per user. And we have to tackle all the things that Andy talked about in his presentation around internationalization about what to do. If someone leaves a comment in Japanese and then I get the comment notification, I should get that in English. So things like that are really important. One of the things that I am excited to announce is that we have been in testing with language packs for a few of our key plugins, BBPress, BodyPress, Kismet. We're gonna be expanding that in only 2015. So the promise of language packs, for those of you who aren't familiar yet, the idea that if you're a plug-in or theme author, your theme or plugin can both be translated and also have the description and everything translated in lots of different languages without you necessarily having to speak those languages or be a bottleneck for them, is finally coming to fruition. We've been doing a ton of work. This is a lot of behind-the-scenes stuff. But I think it's gonna be one of the most impactful for WordPress's growth over the next decade. Which is also why I'm excited to finally announce that we're going to have a fully localized plugin and theme directory on all of the language subdomains and on December 10th in WordPress 4.1 in the dashboard. What this means is that you'll be able to go to your dashboard, let's say you installed in Spanish, you'll be able to type whatever you're looking for. You'll be able to type anti-spam in Spanish. I don't know how to say that. Does anyone Spanish? Anti-spamo? I don't think so. We'll work on that one. And you'll be able to get a list of all the plugins that have that available. And all the descriptions will be translated. There'll be local reviews, there'll be local support forms, basically everything that you've come to expect from the English WordPress.org will be available. This is actually really fascinating to me because if you look at it, one of the amazing reasons that people adopt WordPress today is the 34,000 plugins and thousands of themes. But these don't exist if English is not your primary language for the most part. There's, for example, the plugin directory doesn't translate descriptions. So you have to, maybe you can find it and then it'll include a language so it'll work in your locale, but even the discovery process is hugely prohibitive to people. And if WordPress is gonna be truly global, truly inclusive, that means it's not just available to people in English. It means that the other 95% of the world who, for whom English is not their first language, is just as important to have in a magazine experience. So keep an eye out for that. I think that it will, well, it's kind of interesting now that we're having sort of these anchor word camps. There'll be one in Europe, one in America. I imagine there'll be ones in Asia and Africa in the future, sort of pan continental. And we'll have these three or four events per year and each one, I could see having kind of its own thing. Meaning like its own set of contributors, own set of core committers, own set of plugin developers. We have the potential, I mean, thanks to the web for WordPress to be a truly global experience. Related to all the work we've been doing on plugins and themes, I know we have a few plugin and theme authors here in the audience. We are finally going to be adding better stats for y'all. Don't, don't, don't. Maybe not. Okay, there it is. Like maybe we're not. This is actually actively being worked on right now. So it's not just a find this guy thing. We've been doing a cleanup of our entire stat system and actually we've been finding some pretty interesting data about it which brings us to what I'd like to highlight as one of the biggest challenges in the WordPress world today and going forward. This is a pie chart of the different versions of WordPress. And as you can see, only about 25% is on our latest release, 4.0. Now, I should say that this is infinitely better than it was before. It used to be we'd basically only get new installs and a very small percentage of old installs upgrading. People would basically do a one click and be stuck on it forever. But still, as you can see there's, I mean there's a full third of this that doesn't even have the MP6 redesign yet. I feel bad for those people. So working on this is one of the most important things we're gonna be able to do. And actually we have a lot of partners. There are also sponsors of WorkCamp San Francisco here that we're gonna be working with to help us with this. And that's the web post. As you know, a lot of major web posts have introduced auto major version upgrades. So meaning that you can be on the beach in Jamaica and if a new major release of WordPress comes out, it will be upgraded when you get back. This is really, really important because when you think about it, even the whole concept of version numbers that we have is a little bit archaic. It kind of goes back to the days of shrink-wrapped software. When you log into Facebook or Twitter, or for that matter, when you log into Squarespace or Weebly or Wix, you don't think what version you're using. Actually I take that back with Squarespace you do, but with others you don't. They don't really even talk about versions. You just get that day's version. You get October 26th is version of whatever software you're using. And that is our goal for WordPress as well. As you saw, updates is one of the things people weren't happy about. Our vision is to have it work kind of like Chrome. Where just you log in and just in the background it's silently auto updated, all your plugins work, everything works, nothing breaks. And the host have been kind of pioneers of this. So already I know for a fact, GoDaddy, Bluehost and a few others have been auto upgrading people. We're gonna start, now that we have better stats, start working with lists with these folks. And so saying here are the sites that are on older versions. Can you use your support resources or direct contact you have with these customers to help them get on the latest and greatest? Benefits everyone. Benefits WordPress because they're seeing all the cool new stuff we've been working on. Benefits the platform because they're not comparing a four year old version of WordPress to today's versions of Squarespace. Benefits the host because those old versions are ticking time bombs. You don't update software on the internet pretty soon something will happen to it. It will get hacked, a plugin will be out of date, something like that. And so these hosts being on the latest and greatest versions is that I think in the long term lower their support and things overall because as anyone know, who has ever had a WordPress site hacked here? Yeah. It's a pain, isn't it? And in fact, to be honest, if you're not pretty savvy, you're not gonna be able to clean it up in a way that you won't get reinfected. I mean, these guys, these hackers, they sneak in or crackers, they sneak in back doors, they put things in hidden files. They're very sneaky about how they put things there. So you might think that you've updated major sites here and there's still a problem there. You really need systems level access and maybe even a little command line to do that right. The other thing that's been pretty notable about WordPress in the past is our relationship with PHP. Some might call it controversial at times. Most notably, we decided not, there was a go PHP thing that happened. And we said that if so many of our users are on old versions of PHP, we're gonna keep supporting those. In fact, to this day, we support back to 5.2 and core WordPress. And when we look at the stats, we still have millions of sites on these older versions of PHP. But in thinking, what can we do with the WordPress, with the broader PHP community to help make this situation better? Cause I'm sure just like us not being happy about people being on old versions, they aren't happy about it either. We're gonna start using our relationships with host to help get everyone on PHP 5.5 or above. The update system for WordPress sends what PHP and MySQL version using. So we're able to use this to, again, provide hosts with lists. Maybe they don't even remember that there's a server someplace or things like that. I actually had a dream host account that was still on PHP 5.2 for one of my installs. These sorts of things, you know, people just forget about it or they don't notice or something doesn't get upgraded or you're locked to a version of PHP because you used a setting in the control panel that you forgot about. Lots of people who would be perfectly happy, I mean WordPress works perfectly, obviously, with the new versions. And there's also lots of performance increases in the last few major releases of PHP. I think we can have a big impact there. I mean, certainly on 23% of the web, we can start to work with our partners and the folks who are part of the WordPress ecosystem to make this better. So, excited about this and hopefully this will bring us a bit closer to the broader PHP world that I know some of you are in. Well, the other cool things coming this year is 2015 theme. Have you all seen this yet? It is gorgeous. It's a little low contrast. There's actually two colors on there. This isn't the best screen for showing these things. One of the exciting things about 2015 is that it's actually our fifth year in a row releasing a new default theme every year, which is the number of years that Kubrick was in core. We said we were gonna fix that, we did. And I think the new default theme program has actually been pretty successful. Again, our guidelines aren't to create a theme for everyone, it's not to create something that's a perfect teaching theme or perfect base theme. There's things like underscores for that. But it's to create something that shows off what WordPress can do and is different from the year before. So this year we're focusing almost on like a book-like typography and a book-like feel. So it has kind of a left menu, you can have a big hierarchical navigation there. Who knows, we might even use it for a WordPress book that we put out there. One of the other things that's been kind of interesting in the past, call it year or so, is the experiments that WordPress has been doing with Git and GitHub. In fact, moving some things like all of the mobile apps are now developed entirely on GitHub. Who here uses GitHub, by the way? Well, that's all the hands. Little thing to announce, not a huge thing, but we're gonna start doing something experimental, which is looking at the pull requests that come to the official WordPress repository on GitHub and trying to integrate this with our normal workflows. So now, as of today, you'll be able to submit a pull request to the WordPress repository and that will not go into a black hole. Today, plus a few days. It does say by the end of the year there, sorry, I got a little excited. Well, these next things I'm really excited about, sorry. You might remember last year when I was on stage, I talked about MP6 and how one of the things that made the MP6 program successful, and in fact, we tried to use it as a model for other plugin first release development we've been doing was that the team very tightly communicated and we used Skype to do that. Skype was fantastic because it allowed the team to have a fast, asynchronous channel with which they could kind of keep up with each other but had a ton of downsides too, which I talked about but are still true. Skype kind of sucks on mobile, let's be perfectly honest. This was before that latest redesign they did that didn't make anything better. It wasn't archived or publicly accessible. Like the logs weren't really searchable, they just exist on a few people's hard drives and then they might be gone forever. So a decade from now when Siobhan's working on the next version of the WordPress book, we're gonna have trouble finding that stuff. That's okay, I'll save them for you. We actually, we had this problem with IRC too, but one of the other things I'm excited to announce, and this is happening as of today, is that for the first time we're gonna experiment in 11 years with not using IRC as our primary communication method. We're gonna try out a little tool from a company here in San Francisco called Slack. Some of you might not have used Slack before, this is what it looks like. In fact it supports color schemes. I've got an MP6 looking color scheme on here. Comes with kind of a funny looking eggplant by default. But how Slack works is that you can have channels, prefixed with hashes, kind of like IRC, except these will all be our channels. So kind of everyone that's part of the WordPress community will come in there. So instead of having to do WordPress stash there, we can just do the things on the left. Sorry, we have a naming scheme, I didn't wanna mess it up by saying anything wrong. Teams can now use this to communicate with each other and this will all be searchable and part of the normal thing. We're doing integrations, like as you can see, WordPress.org commits are coming into the meta channel. There'll also be things like if a ticket is mentioned in Slack, we'll link that from track. So there'll be integration between the two. They'll basically have kind of like a two way communication mechanism going between them. This will be available to every single user of WordPress.org. Normally Slack, you have to be part of a company or have a company email address. We've made it so every single person will be able to sign up. And one of my favorite things about it is that it works on every device. So yes, I'm excited about that too. You'll be able to keep up with WordPress chats no matter where you are in the world. Has anyone ever tried to run IRC on their phone? The core contributors. You had to, right? So starting right now, oh wait after the talk, but you can go to chat.wordpress.org. It'll redirect you to a page. It tells you a little bit about the benefits. I've decided to do this first non-IRC experiment with Slack as opposed to any of the other number of systems out there. And some of the things we're excited about using. So actually, Automatic's been using Slack internally for a few months and it's been transformative for the company. Just that ability to have the pings, the mobile apps, the channels, the search is actually killer. It includes animated GIFs. We need to animate a GIF for me going. It turned off the GIFs? We'll turn that back on. We should turn off GIFI though. So it also has a number of commands. One of which is the GIFI command. So you can type GIFI and then search string and it'll pull in whatever comes. It's like I'm feeling lucky for GIFs, which aren't always community appropriate. So I agree we shouldn't have GIFI. But the ability to have curated bespoke chosen GIFs I think is important. So check this out. Please, when you go back to contributor today or things like that, login. I think that you'll be pleasantly surprised. You can use it on the web. So it runs just in a web browser. They have a desktop client that you can download that runs it locally. There's a beta coming out that allows you to be signed into multiple teams and again, run on your phone and it doesn't kill your battery. So hope to see all of you on Slack very soon. I'm glad you all are so happy. I'm drinking water. This state of the word brought you by hints. Just kidding. Although they would be great to have a sponsor. One of the other things I ended up talking about a few weeks ago at WordCamp Europe that became a little bit surprisingly controversial was this five for the future idea. Some of you might have seen the blog post. But basically the gist of it is that for WordPress to remain a sustainable enterprise, a sustainable thing going forward. Five, 10, 20 years from now. I have no doubt that the project will survive. You can still go download PHP Nuke. Open source projects never go away. Only one person knew what PHP Nuke was. But very few thrive even as long as the 11 years that WordPress has already. And one of the reasons that we have been able to and I think that will be key for the future is that all the participants in the ecosystem put a little bit back into it. So we talked about this five for the future thing and basically saying that, again, totally optional. We're not coercing one. We're not guilting anyone. We're not saying anyone has to do anything. But for organizations who feel like they benefit from the growth of WordPress, are they sort of a part of the ecosystem in a way that they grow alongside it to take 5% of their WordPress resources, whatever they sort of normally spend on that and put it towards core or community or meetups or organizing or WordCamps or things like that. Organizing WordCamps. This has been pretty exciting. And actually already three companies have publicly, well two companies have publicly announced gravity and one I wouldn't think I'd see on stage, WPMU Dev have announced they're gonna start putting 5% of their resources towards core. And also today I'm proud to announce that automatic now has 14 people which is 5% working full time on WordPress core and community. So this slide is too small. There are probably other companies already doing this that we don't have, haven't done a blog post yet or not on this list. And I hope that many, many more will consider it going forward. You can ask any of the folks who currently contribute a lot to WordPress. It's one of those things that not just in karma but you get back so much more than you put in. And the growth of the, you know, it's about also the members of the ecosystem not just growing their slice of the pie but growing the entire pie. This is what is gonna take us from 23% to 30%, 40% and maybe even someday powering a majority of the internet. We're not gonna do that with one company. We're not gonna do that with even a handful of companies. We're gonna do it like the internet works with hundreds and thousands and hundreds of thousands of people coordinating all over the world. So if you are a part of our organization that's already doing this, let me know. And I'll put you in the blog post when we talk about this. And if you wanna do it, I'm happy to talk to y'all about sort of the ups and downs, the pluses and minuses and things to think about. Again, if you're a freelancer, you can do this. 5% would be two hours a week. Maybe that's the time it takes to organize a meetup. Now the meetup people are looking at me like, nope. 10 hours a week. Well, you could also think about it. I mean, you're awake. I mean, there's 168 hours in a week. So 5% is closer to eight and a half, nine hours. Okay, okay, okay. Let's say 40 in two hours. That's okay. There's lots of ways you can contribute. And in fact, if you'd like to know how to contribute more, there is a booth downstairs where you can go to all throughout the day. You can visit make.wordpress.org online for those of you watching from the live streams. Oh yeah, I forgot to tell you that. There's hundreds of people tuned into the live streams, including, I think, 15 or 20 other locations with rooms smaller than this, but like this, where they're doing viewing parties. So say hello to the world, everyone. But there's lots and lots of ways to contribute. And no matter what your skill is, there's something that you can do that will be helpful. Actually, my path into this whole thing was that I discovered a platform called B2, which was the code that WordPress was based on, and I just started hacking around with it, and I would ask questions in the forums. And one of the days when I was going back to ask another question in the forum, I saw something I had already asked that someone else was asking. So I figured I'd answer it, because then maybe people would help me more or something. But that sort of, ooh. That started a long downhill path to being here today. But that thrill of contributing that rush of helping other people is really one of the most rewarding experiences I've had in my entire life, and one that is still what I center my life around today. So we have a lot of contributors. Who is a WordPress contributor here? A contributor, by the way, is a title that no one can give you except yourself. That means that you're doing something that you feel like is having an altruistic impact on the WordPress community. So I hope that by this time next year, a lot more of y'all have decided to give yourselves that title, because you're welcome. It has all been one happy family, and we have cookies and barbecue. It's been a lot of talk the last few days with a REST API. Who's excited about this? Woo! Woo! Right? As you know, there's been a project on WPAPI.org. We talked about Ryan and Rachel already, but many other people involved has been doing some very exciting work around creating a JSON REST style API for a lot of WordPress. At the same time on WordPress.com there's been a REST API that's been getting a ton of adoption in terms of different partners which are integrating with WordPress for the first time, from YouTube to PATH, new internet services, which previously were so scared of our XMR or PC stuff and millions of endpoints and all sorts of different things that they just wouldn't even do WordPress integrations, even though we're by and far the largest place that Facebook likes are embedded and everything else, like pretty much every widget on the web. You look at the stats and WordPress is the number one user or they get the most distribution on WordPress. So the other things that I wanna point out is very important for us to work on this year. There's the two robots need to fall in love. In the version two of both of these APIs, I said maybe version three, but hopefully version two, we need to bring these together. There's some things that on the hosted side we figured out around sort of multiplexing things around authentication around the way certain APIs work when you try to recreate all of WP admin, the things you can do and not do, pagination that I think are really important. And there's things that WP API has been very comprehensive in doing, including marrying a lot of the things that we've done before in terms of internal APIs. Now, once we have these REST APIs, there's been a few talks on it already, but think of it almost like WordPress can become a kernel and then you can interface with it in JavaScript, Node, in Python and almost anything with easy client libraries. So the WordPress engine, this app platform usage that we've been talking about for a few years now and is rapidly picking up, I think it's on the cusp. My feeling is that when we get these REST APIs, it's important to build as many things as possible on them when they're in the plugin phase. But once we get into core, there'll be like a Cambrian explosion of things built on top of them. You can even imagine a world where the way that we think about theme setting screens or how plugins work or how services work could be totally different. Rather than trying to shoehorn a lot of things in the custom post types or something, maybe a plugin actually just interfaces using these APIs to your different WordPresses and gives you a completely bespoke interface, posting interface. Like some of the things that maybe happy tables or other folks have been trying. This will be so much more possible and I think that this is finally the time. You know, I haven't gotten the question recently but I get it sometimes where when are you gonna allow theming for WPA bin or things like that, which is tough for a bad idea for a number of reasons. But maybe what we need isn't theming for all of WPA admin. Maybe what we need is a way for a thousand different WPA admins to bloom. That anyone in the world can create this sort of version of the interface and fork each others and have these that interact with each other and that we'll be able to sort of more rapidly iterate on what it means to be WordPress. So this is, you know, I've talked before about these uses ship. Do you guys know about, it's the idea that there's this Greek ship and on its journey every single board was replaced. So at what point is it still theses ship? What is the thing that makes it sort of in a semiologic fashion like still the thing that we know as this thing we call theses ship? So what's the thing that makes WordPress WordPress? Besides you all. Is it the interface? Is the PHP code? Is it the database schema? I think that we can abstract a lot of these things away and like I said, have a real explosion of things built on top of it. And finally, one of the things I want to emphasize most is the continuing importance of responsive and mobile. Does anyone see this picture before? It's actually pretty cool. So the one at the top is, this is where they're about to announce the new Pope. And you see it once at the top there's one, like it looks like a razor in the bottom right. And one weird girl turning around. And in the future, you even have someone taking a picture with an iPad. Who does that? It's just a sea of phones. Like I said, there are now more phones on the planet than human beings. They're winning. We need to, you know, cater to them or they're just gonna replace us. My phone already has a better memory in everything. Better looking screen, more connected. It's amazing both how fundamentally the idea that we can always be connected, that we have these sensors that are with us all the time. And then also how these have been getting bigger and bigger. You know, when the very first iPhone came out, they ever seen the resolution of the screen on the first iPhone would take up about the size of my thumb on the six plus. The capacity of these to do more and more things in the richer, richer interfaces is better than ever. Who was in Luke's talk yesterday? We talked not just about being responsive in terms of the screen size, but about how far it is from your face. As ways we can think about this that I think WordPress can actually be the lead on. If you look in the mobile world, it's all about apps. Apps, apps, apps, apps, everything's an app. The mobile web still gets a ton of traffic. In fact, in all the stats we see, the mobile web has more traffic than ever. But applications aren't really being built in it. I think this is one area WordPress can not just ride the wave of, but perhaps be the lead for the next generation of what comes in mobile. In Android L and iOS 8, the web capabilities of these devices are getting better and better and better and better. Android even puts tabs on a browser at equal footing with apps and the task witcher. This is incredible. Also, the Android announcement for Android L showed 60 frames per second animation in web views. You're now able to do things as the power of these gets better and better. I think the web comes back as the dominant computing platform. Just like maybe in the Windows 3 one days when connectivity and power and everything, we all used apps, we all used things like Office, and they got supplanted by the web as computers became more and more and more powerful. I think that the same thing is gonna happen on phones. And that WordPress, both as an application platform and as an app itself, is poised perhaps to lead that. So I will encourage all of you, when you build a plugin, when you make a theme, test it on as many devices as possible, put it on the tablet, put it on the phone, put it on the old phone. Don't worry about that razor phone. It's gone. Don't worry about Blackberry. But test these things and think about it. This is one of the ways that, again, we can be truly global. A lot of people forget. Who knows what the mission of WordPress is? What is it? There you go. A lot of people forget this. I did a seven country, ten city tour in Asia earlier, and there was generally one or fewer people in the audience that knew. These are audiences of two or 300 people that knew that the mission of WordPress was to democratize publishing. That means everyone. It means everyone in every language. WordPress is a community. This is actually the gravitas of the 785 contributors. It's a community that regardless of race, religion, creed, as long as GBL, gender, everything, people can be part of it and be part of this family and be part of this thing that we're building. In the same regard, we want our software, the things that we build to be accessible to everyone. Be that from an accessibility point of view, a device point of view, a language point of view, everything. This is the vision of WordPress. It's why we'll all hand this room today. And actually, this year, more than any year in the 11 year history, I'm very excited about working on it with all of y'all. So thank you very much. I appreciate it. Thank you.