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Published on Mar 6, 2009
You've seen Second Life, right? That was the virtual world that got a lot of hype about two years ago. It was very cool, but it had some significant limitations. First it required a download so wasn't easily embeddable into a web site. Second it couldn't deal with the large numbers of people that brands would need to see decent ROI. Third, it was hard to use and hard to figure out where you were and what to do. SmallWorlds changes all that. It presents a customizeable world to you. You have your own avatar.