 Pupinajarika School of Mass Communication, Krishnakanta Hanticoid State Open University. Dear learner, I welcome you to the program of Bachelor of Arts in Journalism and Mass Communication. Mass Communication refers to the imparting and exchanging of information on a large scale to a wide range of people. The program of Bachelor of Arts in Journalism and Mass Communication focuses on every aspect of mass communication, like print media, electronic media, digital media, advertising, public relations and so on. So Bachelor of Arts in Journalism and Mass Communication program is a bachelor degree program. It is offered under the semester system by the university as per latest UGC norms. This BA program is offered by the university in both past and major, and it comprises of six semesters. The minimum duration of completing this program is three years and the maximum duration is eight years. Regarding the eligibility criteria for admission into this program, anybody who have completed 10 plus two or equivalent examination in any stream, including vocational stream from a council or university recognized by UGC, higher secondary or any equivalent degree examination from any recognized examination board can apply for the program. And those who have completed diploma from any polytechnics in any branch can also apply for this particular program. Now let us have a look at the courses provided under this program. The BA program has a total of 24 courses with four credits in each course. And the Bachelor of Arts in Journalism and Mass Communication in the first semester provides one course or one paper that is Introduction to Mass Communication, which is common to both major and past. In the second semester also, this program provides one course that is journalism, which is again common for both major and past learners. In the third semester, however, there are two courses or two papers, History of Media, which is common for both major and past and traditional folk media, which is exclusively for the major learners. In the fourth semester also, there are two courses, Media Laws and Ethics, which is again common for major and past learners and Indian Constitution, is only for the major learners. In the fourth semester, we have five papers or five courses of which Electronic Media Radio is for the major learners and Electronic Media is for the past learners. Then the other three papers that is Advertising, New Media and Computer Application and Writing for the Media in English and Asmese are for the major learners. In the last semester, that is the sixth semester, again there are five courses or papers of which one paper is for the past course learners, that is Advertising and Public Relations. The other four papers are for the major learners. These are Electronic Media, Television, Public Relations, English for Media Studies and Project or Production and Viva Vos. Regarding the course on Project or Production and Viva Vos, which is offered in the sixth semester, the objective of the dissertation is to help the learners acquire ability to apply multidisciplinary concepts, tools and techniques to address communication and media related problems and or to involve new and innovative theoretical framework. And in this course, 80 marks has been assigned for the project or production and another 20 marks has been assigned for the Viva Vos. Here, every learner will have to carry out either a minor project or prepare an audio or audio visual project for the program. The project guidelines in details has been provided in the university website, that is www.kkhsou.in. So, dear learners, I hope you have got a fair idea about the BA program in Journalism and Mass Communication after watching this video. Thank you and welcome once again.