 Next topic we are going to talk about the Super Bowl Which the Packers aren't in It's not even that we're not in like it's like we didn't show up right for the against Atlanta anyways Go ahead. Go ahead. I'm going like I want to there's no one on your team. I hate and to I really hate the Patriots. Yep Sorry, but that's what the pets are. It's like you either love them or everyone hates them Sorry, but not sorry Patriots fans say we hate you because of your success say we hate you because we think you cheated Yep, whatever the case may be. Oh, not you fans. Yes, yes members of the team. Yes. Anyways, so Super Bowl commercial Apparently I just found this out today. I saw the commercial yesterday Nintendo is apparently never done a commercial during a Super Bowl that now Pokemon go dib one last year But it was not Nintendo. Yep Like that like it was Niantic and the Pokemon company that pulled that off Nintendo didn't really have much say in that So this is Nintendo's first time having a Super Bowl commercial I think there's a couple reasons why this ended up being the first time And one of that being that this is one of the first times they have a console released in so close to the Super Bowl, right? They did release the 3ds in early 2011 but I don't think they thought they needed a commercial coming out the DS selling 150 3ds gonna sell a name alone and it didn't it took a price cut and a lot of Feningling to even get it to where it's at now Yeah, I think I think it's actually gonna end up being relatively successful I think it's by the end of end of life. I think that's 66 million right now. That's why we're gonna hit 70. Yeah That's not too bad. Yeah, great I think it still makes the lowest selling handheld, but it's a lot closer to the next lowest selling Yeah, then I thought it was gonna be I thought it was gonna stay around 50 million So the fact that it's gonna creep up the 70. Yeah Okay, Nintendo you turned it around so Super Bowl commercial Tendles first ever foray into it. We obviously watch Super Bowl every year. We're big again a fellow fans Look commercials are usually the best part of the Super Bowl when you don't like either the teams in the Super Bowl Or you don't have a cheering factor. It's like Yeah, but basically Whatever I get no one's it. I'm just gonna shake my head. Yeah, if Atlanta wins it I'm not really gonna celebrate anything except for it. Yeah, New England didn't win it Right It could have been anyone against Atlanta even like the Seahawks who I've started to hate. Yeah, even though I love Russell Wilson Yeah, I still like When when New England beat them in the last Super Bowl when they met up like I Was mad. Oh, I was too. I don't care if Seahawks if Seattle got a Super Bowl I cared that New England didn't get it So I don't really have a vesting interest because whatever I'm gonna be over it like a next day Because it is what it is. The Patriots have been in like seven Super Bowls in the last 12 years. Yeah, whatever This is what they do. You know, it's just like saying all the Rodgers is in the finals. I'm like, okay Yeah, this is expected to be in the finals. Oh golden state wins the wins the ring that you will the kind of expected you They got Kevin Durant. They already one of the best teams if not the best in the NBA and they added Kevin Durant They're expected to win the title So like it's not surprising it's fun to watch but then after a while. It's like all the expected outcomes keep happening It's just like Michael Jordan played. I'm sure as a bulls fan It was amazing, but everyone else just expected him to always win a ring every time so Super Bowl commercial Nintendo's first foray into it. They have two versions of it a 30 second one which they literally called the Super Bowl commercial So I think that's the one they're gonna air right and then they have an extended cut of it Which I think is one like a TV ad spot. They'll probably do post Super Bowl, right? Yeah, you know when it's not five million dollars five and a half Roughly a 30-second ad spot like because they're there next one's like a minute 47 To get that kind of ad spot. That's that would be 15 almost 20 million seven 18 Yeah, but you're calling the 47 the extra 17 seconds past 90 Yeah, it's closer. It's closer. Yeah, it's closer to 20 mil. Yeah, so they are definitely not gonna do that You know, I'm not saying because they can't afford to they can it's just they don't need to yeah, right So the 30 second ad spot we have no idea we everyone assumes it's only gonna run once because you got to pay for each time It runs so if they run it twice, it's 11 million. Yeah, so I have a feeling it's only gonna run once don't know What slot they got obviously that information ever becomes public because you know it is what it is So it could be right it could be in the pregame it could be in the first quarter second quarter Maybe it's not half time. We have no idea when this course is gonna air I'm gonna be watching the whole time. So I'm probably gonna spot it unless my kids. Yeah, yeah So the first number Super Bowl commercial We love Super Bowl commercials Been a lot of lame ones lately, but there's always still about one or two that stands out over here Is this one that stands out to you? Yes, and no well, it's not funny restarters people love funny Super Bowl commercial, right? This is a very serious commercial, right? And I think that's where the no comes in Yes, because I'm excited by the switch but No, because it it it doesn't in a way. It doesn't really draw you in You know, it doesn't I don't know. I don't know how to explain it I just I've seen Super Bowl commercials and this just doesn't feel like a memorable feel like a memorable one Yeah, exactly. Um So a few thought processes because Pokemon go had a commercial last Super Bowl. I didn't even remember it after the Yeah, I really did I Mean, I know it was like Pokemon on the fight at the stadium and there's like yeah I'm on out in the real world the street like whatever like it was a cool commercial but it didn't really stand out make me want it like oh, but Pokemon go went off to explode and I think that commercial in the Super Bowl is the first time the general public became aware of Pokemon Go. Yeah, so I think it helped It's hard to know maybe Pokemon go would have been the biggest it was without that commercial I have no idea, but I don't remember even seeing much advertising Pokemon go until it came out outside of that Super Bowl commercial And it can come up to six months later Whereas the switch is gonna be coming out less than four weeks from the Super Bowl, right? Super Bowls this weekend. Yeah, and no, I know well Super Bowl will have already happened by the way by the time you watch this It's under yeah, it's under a month two days under a month. Yeah, so it'll be less than a month away You know when I compared to the Pokemon go on, you know What what am I looking for out of the switches first-ever commercial in the United States that's gonna air on TV? And it's one that you don't confuse anyone We you confuse people don't confuse people don't just have it in tablet mode the whole time and don't show off TV Don't show off the switches between both they do in this commercial It does two things one. It shows up the most popular game. They have come in at lunch Yeah, it does not show up one to switch on your throat in the 30 second It just is breath of the wild that has the largest appeal Yeah, that most of the target audience that watches the Super Bowl are more likely to recognize They're not gonna recognize like once you switch what is this we think right? But Zelda a lot of those 30 40 year olds that are watching it. I'm a 30 year old 40 watch the Super Bowl We played Zelda. We've heard of Zelda. We know what Zelda is maybe we haven't played it in a while But we know what it is. So it's gonna be more recognizable That's where the counter I mean comes in about him Tunic because maybe they won't think it's all right, but anyways That's that's so that's totally besides the point traditionalist people at the same point. Oh, he is wearing The classic tunic. Yeah, really? No, no, no, no Heck it's some of the games. He doesn't even wear pants So let's just I'm just it's not actually classic like he's not wearing it. That's a classic look. No at all So I'm gonna have a bad memory. I mean, yeah, technically he's worn a blue shirt before in the Wind Waker pajama style, but anyways so Switch online pricing. I'm sorry. I'm sorry the Super Bowl commercials getting confused. I think that it is It advertises their best game really well, I mean speaking of advertising the game This is the first time we see names of two bosses confirmed. Yeah Spoiler warning The the giant What is it Boca Blan Goblin looking guy is high knocks, which is an enemy from a priors of the game a boss from a priors of the game and then the Other thing comes up out of the ground and kind of looked like some people kind of said it was Mulgara Well, it's not Mulgara. It's mole good or something. Yeah, I can't remember the exact It starts with the M. But it's not Mulgara, but it clearly is it looked like a name that was related to Mulgara So maybe a similar type of enemy as Mulgara Anyway, so and that's the giant thing that comes out of the sand and looked crazy in the trailer Now we know what it's called and there was like some subtext. I didn't get a good look at yeah Oh, I don't know if it's something so there was above the name. Yeah, so I don't even know what it said Yeah, super sure. Yeah, so that mean that's really cool for me as a zelva More details. Yeah, right Every detail counts. Yeah, but the It's weird in a way That I didn't think it was going to be weird. I think it's effective. I think it's a nice commercial I think it's a good music choice because I know some people are critically music choice imagine dragons They're popular. Yeah Yep, it is what it is You got to use a pop over at the time when you're advertising like oh use a classic or use this Gotta use with popular at the time That's all that matters. Yeah So I think the music fits. I think everything looks good. I think it's a sleek commercial I also think it's basically a breath of the wild commercial that throws a switch on at the end yeah, and It's okay like that's not as I must say it's bad to advertise right man breath of the wild skin Super Bowl commercial That's awesome. Like it's not it feels like this is a breath of wild Super Bowl commercial not a switch It's more like let's advertise breath of the wild and then we mentioned it's on switch and it's like but no one knows what which is yet Yeah Not no one but most people watching the Super Bowl have no idea what switches But I will say it's 30 seconds So they have to sell the game right ultimately the game is gonna be why you buy the system So they have to sell the game, but they also have to explain what the system is And I think the commercial effectively does that in 30 seconds. I think it does do I just hope that people don't revert their eyes Yeah, because if you do then you'll miss maybe with some of the magic of the switch Yeah, the magic of the switch that they're going from this to into TV mode like like You know, are you gonna understand? You know when it does that double-click thing charge Yeah, you know where it clicks the console down and the controllers. Yeah, by the way That was really cool. Yeah, because we've only ever seen the controller click and how it does both the same like yeah Yeah, yeah switch switch So I Think it's gonna be effective How effective I don't know this is the first time a general public finds out I basically want to see is Nintendo switch trending on social media after this. Yeah, yeah, I Would say my opinion of it. It's not a memorable commercial, but it is an effective So beyond that Because that that's the actual Super Bowl commercial They released an extended version of it, which I can't neither one of those things gonna actually be shown in Super Bowl Could be a long-form TV ad it could be an ad that we see on YouTube videos So in this ad they had all the same breath of wild footage spread out throughout the whole thing Right the same switch footage spread out throughout the whole thing. It's the same song just more of it and Think did they show up anything in it besides want to switch Yeah, they had a splatoon two. Oh, yes Yeah arms. Oh, yes. Yeah, like Well, the arm the other foot is awesome. Yeah, or not. It looks awesome to the general public. I have no idea. Yeah, to me It looked awesome. Yeah, yeah, but the One-two switch stuff Very interesting. It's obviously a launch game. So they have to I mean, kind of average great. Yeah, advertise it exists Some of the scenarios were a little weird, yeah, but I think that's like some of the charm of the switch is that it's a weird system Yeah Here's why it's weird. We are in an age where everything is online Yeah, everything just the way it is and here we have a bunch of friends getting together Basically having a lamb party everywhere. Yeah In their classroom on the bus and a park bench at their house at a party like lamb parties They're not dead. They still exist especially for a PC gaming lamb parties are still a thing But there's been console lamb parties. Oh, yeah So it's 2003 right Xbox. Yeah, you know Like one of we people gotten together with a bunch of systems and some TVs and done something And the thing is you don't have to have TVs, but you're still getting your systems together Oh, yeah, like I showed the one guy, you know that lucky bastard who gets to play on the big screen or everyone else's Yeah, it's great. It's technically a better experience for everyone because there's not split screens So your eyes aren't averted right so it actually is a better experience for everyone It's just that lucky bastard. Yeah, right. Yeah big TV. Yeah must be his TV. Yeah That's really how it works. Yeah, my door. What's it? Who in the spittoon match? I have a feeling that's our word for us like when we're playing spittoon against each other smash I feel like you want to you get the big, you know, yeah Yeah, you just and the thing is what's nice is take my system. I'll put yours on. Yeah It's like yeah, right. It's actually really easy to do that like make betting games between who gets to use the big screen Start off as me or whoever won the last time, right, right anyway, so God imagine imagine if oh Imagine the immersion of Madden. Oh, right and how we can go through our playbooks now knowing that we can't see each other's plays anymore Right, and how different it's gonna feel well. Yes, and then oh, and then oh You have to go you have to go take a shit. Why are we stopping playing take it right? Yeah So I don't know if the commercial works to sell the system because it's it's bringing up situations I don't think anyone ever thinks of yeah ever be seeing themselves in yeah But I also think it shows just how versatile the switch is And I think it's a good thing Right, I think they need to communicate that this isn't your typical gaming devices isn't your gaming tablet This isn't your home console. This isn't one that's a home console and a gaming tablet It's one that does something that other things don't do like I've heard so many so so many people say the switch is The what's gonna call it because it basically is tech-wise The video shield Which which is basically what the switch what was the switch before the switch was a thing And then it is the you know the phones with the controllers or it is this it is that sure It is a device that hooks up to your TV the game and you can game on the go with it So in that very similar way it is that and yes in addition to that has motion controls So that's fine, but the traditional controls over you're gonna play for the most part. Yeah however It does that local gaming thing unlike any of those devices do right and I think that's Gonna end up being kind of that sleeper selling point And this this commercial is weird as it felt seeing these weird scenarios that I'd never see myself in I just talked about scenarios. I do see myself in yeah that are depicted in there Just I'm just not out or a park doing it We're not gonna you're not gonna sell some guy in the bathroom sitting there playing a switch on the toilet They did did there. Yes. Oh, I don't know if it was in this commercial the European one It might have been the European one But okay, but either this commercial the European one showed a guy with his drawers down playing on the toilet It's like everyone knows it's gonna happen. Oh, right. Right. Yeah, it's one of those We're not gonna talk about it, but reality is people try to take their Wii U tablets on the toilet Oh, yeah, I did it in the bathtub. That's probably not a suggestion But yeah, I set up my switch one time in the middle of my kitchen so I could I was taking a bath My switch see I'm already forgetting that we use a thing. Yeah, we use It's like get the range but no, it's I Think the Super Bowl commercial itself 30 second ad is fine. I don't think it's memorable Yeah, I don't think it needs to be memorable the commercial doesn't need to be memorable the branding It shows needs to be yeah, I think People are going to maybe not be talking about switch, but they're gonna know what it is So when someone casually brings a hey, do you hear the switch comes on X me hasn't that that thing is out the Super Bowl? Yeah, yeah, they're not gonna remember watching the commercial, but they'll remember the name Yeah, hopefully they'll remember the yeah, you know the clicks and not the cues and they're obviously they show Zelda enough So hopefully they know the Zelda's game on it, right? And I think the second commercial to me might be for a totally different demographic I don't know but to me like it excited me because it made me realize It kind of showed why this isn't of where all the comparisons stop between this and what other devices like it have done before You know, oh, yes, the Vita you can stream your PlayStation 4 games on it We're great. It's already not different because it's two different devices But oh whatever so you can stream your PlayStation 4 device games on your Vita's you can already take console gaming I'm gonna go over Wi-Fi. It doesn't work as well, but it is what it is. You can do it Yes, but you're not playing local multiplayer between eight Vitas, right? Yeah, you still have well you and then again, you still have to have internet connection granted I mean you have eight friends who have eight switches, but still if it becomes a phenomenon like we You will find people that have switches out there You'll be out at the park and you will commonly see other people walking their dogs playing switch. Yeah Like that's crazy to me So I think the commercials work are going to work. Hope I'm right. Yeah, I do too I'm almost glad they didn't go the funny rocks I think the funny route might only work with products that people already know that's yeah, Budweiser Yeah, etc. Like you already know it You don't need to you're not gonna learn any branding from this you just want people to share the commercial social media, right? Yeah