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Uploaded on Dec 4, 2013
For businesses, getting on social media can be both exciting yet challenging at the same time. Watch this video and find out from these CEOs what it was like when they first embarked on social media, as an individual/as a business leader -- Dato Rohana Rozhan, CEO of Astro Malaysia Holdings; Christopher Tock (Chris), social entrepreneur and co-founder of EYE Project; Ahmad Izham Omar (Izham), CEO of Media Prima Television Networks and Primeworks Studios; Joel Neoh, International Vice President and Head of Groupon Asia Pacific.
This video features key highlights from the in-depth interviews we conducted with the C-suite, key influencers on social media and young entrepreneurs, as part of PwC Malaysia's inaugural social media research project. Download the full report and get more insights on our research on our website www.pwc.com/my/social.