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Mobile Marketing with Keith Lovgren | SDSU College of Extended Studies

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Published on Oct 29, 2018

For more info, visit http://neverstoplearning.net/marketing

With mobile devices within arms' reach of 91% of US citizens (Source: Morgan Stanley), mobile marketing is quickly becoming the most powerful tool for marketing a business. In this course, you will learn how to effectively use mobile platforms, such as smartphones, tablets, and iPads, as key tools in optimizing your mobile marketing strategy. Learn how to integrate social and traditional marketing into your mobile efforts and effectively increase audience engagement. Key topics addressed in this course will be "What is Mobile Marketing?," "Reaching a Mobile Audience," "Planning a Mobile Marketing Strategy," and "Mobile Integration."

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