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CITIZEN CHASING HORIZONS [English Ver.]

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Published on Oct 1, 2014

http://www.betterstartsnow.com/en/

CHASING HORIZONS, CITIZEN first global brand campaign, won Gold and Silver Lion at Cannes Lions 2015.

Link to Cannes Lions 2015 List of winners at Promo and Activation category:
http://www.canneslionsarchive.com/win...

This film features CITIZEN’s 2014 flagship model, Eco-Drive SATELLITE WAVE F100 with the latest satellite-synchronized technology at BASELWORLD 2014. No matter where you are on earth, this watch adjusts to the current time zone as fast as 3 seconds. To demonstrate the watch’s unique ability, CITIZEN undertook this ambitious “race against time” which resulted in this “CHASING HORIZONS” film.

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