 Welcome everyone to A Day in the Life of Data with HPE Ezmeral Data Fabric. The session is being recorded and will be available for replay at a later time when you want to come back and view it again. Feel free to add any questions that you have into the chat and Chad and I, Joanne Stark, will be more than willing to answer your questions. And now let me turn it over to Jimmy Bates. Thanks. Let me go ahead and share my screen here and we'll get started. Hey everyone. Once again, my name is Jimmy Bates. I'm a director of solutions architecture here for HPE Ezmeral in the Americas. Today, I'd like to walk you through a journey on how our everyday life is evolving, how everything about our world continues to grow more connected about and about how here at HPE how we support the data that represents that digital evolution for our customers with the HPE Ezmeral Data Fabric. To start with, let's define that term data. The concept of data can be simplified to a record of life's events, no matter if it's personal, professional or mechanical in nature. Data is just records that represent and describe what has happened, what is happening or what we think will happen. And it turns out the more complete record we have of these events, the easier it is to figure out what comes next. I like to refer to that as the omnipotence protocol. Let's look at this from a personal perspective of two very different people. Let me introduce you to James. He's a native citizen of the digital world. He's been a citizen of this in a career professional of the IT world for years. He's always on, always connected. He loves to get all the information he needs on a smartphone. He works constantly with analytics. He predicts what his customers need, what they want, where they are, and how best to reach them. He's fully embraced the use of data in his life. This is Suska. She's a bit of an opposite to James. She's not yet immigrated to our digital world. She's been dealing with the changes that are prevalent in our times and she started a new business that allows her customers the option of expressing their personalities in the mask that they wear. She wants to make sure her customers can upload images, logos and designs in order to deliver that customized mask to brighten their interactions with others while being safe as they go about their day. But she needs a crash course in the digital journey. She's recently, as most of us have, has transitioned from an office culture to a work from home culture and she wants to continue to grow that revenue and adventure on the side. At the core of these personalities is a journey that is representative of common challenges that we're all facing today. Our world has been steadily shrinking as our ability to reach out to one another has steadily increased. We're all on that journey together to know more about what is happening, to be connected to what our business is doing, to be instantly responsive to our customer needs, and to deliver that personalized service to every individual. And at Esmeral, we see this across every industry, the challenge of providing tailored experiences to potential customers in a connected world, to provide constant information on deliveries that we requested, or provide an easier commute to our destination. To change the inventories, to the just in time arrival for our fabrications, to identify quality issues in real time, to alter the production of each product so it's tailored to the requests of the end user, to deliver energy in smarter, more efficient ways without injury while protecting the environment, and to identify those medical emerging threats and to deliver those personalized treatments safely. And at the core of all of these changes, all of these different industries is data. If you look at the major technology trends, they've been evolving down this path for some time now. We're well into our cloud journey, the mobile platform world is now just part of our core strategies. IOT is feeding constant streams of data often over those mobile platforms, and the edge is increasingly just part of our core. All of this combined with the massive amounts of data that's becoming becoming available through it is driving autonomous solutions with machine learning and AI. This is this is just one aspect of this, this data journey that we're on, but for success, it's got, sorry, for success, it's got to be paired. He's got to be paired with action. So when you look at the, if we take a look at James and Suska, right, we can start to see with the investments in those actions, how their child are realizing their goals. Services efforts, you know, focus deliver new data driven applications are done in new ways that are smaller in nature, and kind of rapidly iterate to respond to the digital needs of our new world. And containerization to deploy and manage those apps anywhere in our connected world they need to be secure real time streaming architecture from from the from the beginning to allow for continual interactions with our changing customer demands, and all of this, especially in our current environment while running cost reduction initiatives. This is just the current world that our solutions must live in with that framework in mind. So I would like to take the remainder of our time and kind of walk through some of the use cases where where we at HPE helped organizations through this journey with with with the Esmeralda data fabric software. Let's start with what's happening in the mobile world. In fact, the HPE Esmeralda data fabric is being used by a number of companies to provide infinitely personalized experiences. In this case, it could be James could be Seuss could could be anyone that opens up their smartphone in the morning, quickly checking what's transpiring in the world with a selection of curated relative, relevant articles, images and videos, provided by data driven algorithm workloads. All that data, the logs, the recommendations and the delivery of those recommendations are done through a variety of companies using HPE Esmeral software that provides a very personalized experience for our users. In addition, other companies monitor the service quality of those mobile devices to ensure optimized connectivity as they move throughout their day. The same is true for digital communication for that video communication. What we're doing right now, especially in these days where it's our primary method of connecting as we deal with limited physical engagements. With a clear spike in the usage of these types of services. HPE Esmeral is helping a number of these companies deliver on real time telemetry analysis, predicting demand latency, monitoring user experience, and analyzing in real time, responding with autonomous adjustments to maintain pleasant experiences for all participants involved. Another area where HPE Esmeral data fabric is playing a crucial role is in the daily experience inside our automobiles. We invest a lot of ourselves in our cars. We expect tailored experiences that help us stay safe and connected as we move from one destination to another. In the areas of autonomous driving connected car, a number of major car companies in the world are using our data fabric to take autonomous driving to the next level where it should be. Effectively collecting all data from sensors and cameras and then feeding that back into a global data fabric so that engineers that develop cars can train next generation future driving algorithms that make our driving experience safer and more autonomous going forward. Now let's take a look at a different mode of travel. The airline industry is being impaired very is being impacted very differently today from from the car companies with our software. We help airlines travel agencies and even us as consumers deal with pricing calculations and challenges with air traffic services we deal with delivering services around route predictions on time arrivals, weather patterns and tagging and tracking luggage. We help people with flight connections and finding out what the figure out what the best seating options are for your for your travel. We collect mountains of data, secure it in a global data fabric so it can provide be provided back in an analyzed form with it this stressed industry can can gain some very interesting insights provide competitive offerings and better services to us as travelers. This is also true for powering biometrics at scale. We work with the biggest biometrics databases in the world providing the back end for their enormous biometric authentication pursuit. Just to kind of give you a rough idea, a biometric authentication is done with a number of different data points from fingerprints iris scans numerous facial features. All of these data points are captured for every individual uploaded into the database, such that when the user is requesting services their biometric metrics can be pulled and validated in seconds. From a scale perspective, they're onboarding 1 million people a day, more than 200 million a year with 100% business continuity and the options do multi master and a global data fabric as needed, ensuring that users will have no issues and securely accessing their pension payouts medical services or what other types of services they may be guaranteed pivoting to a very different industry, even agriculture is being impacted in digital ways, using HP as more data fabric we help farmers become more digital. We help them predict weather patterns, optimize seed production, we even help seed producers create custom seeds for very specific weather and ground conditions. We combine all of these things to help optimize production and ensure we can feed future generations. In some cases, all of these data sources collected at the edge can be provided back to insurance companies to help farmers issue claims when micro patterns affect farmers in negative ways. We all benefit from optimized farming and in the HP as no data fabric is there to assist in that journey. We provide the framework and the workload guidance to collect relevant data analyze it and optimize food production. Our customers demonstrate the agricultural industry is most definitely my immigrating to our digital world. Now that we've got the food. We need to ship it along with everything else all over the world as most software can be found in action in many of the largest logistics companies in the world. I mean, just tracking things with greater efficiency can lead to astounding insights, what flights and ships to the package take, what hands held it along its journey, what weather conditions did it encounter, what what customs office did it go through, and how much of it is requested and being delivered. This, along with hundreds of other telemetry points can be used to provide very accurate trade and economic predictions around what's going on with trade in the world. These data sets are being used very intensively to understand economy conditions and plan for future event consequences. We also help answer questions for shipping containers that are that are more basic like where is my container located at is my container still on the correct ship. Surprisingly, this helps cut down on those pescule events like lost containers. It's not just the amount of data that's in DNA, and it's not just the pairs. It's it's the never ending patterns found with other patterns that none of it can be fully understood, unless the micro is maintained in context to the macro. You can't really understand these small patterns unless you maintain that overall understanding of the entire DNA structure. The HPE Esmeral data fabric can be found across every aspect of the medical field. Most recently, HPE Esmeral was there, providing the software framework to collect genomic sequencing, landing it in the data fabric empowering connected availability for analysis to predict and find patterns of significance to shorten the effort it takes to identify those potential triggers and make things like vaccines become becoming available in record time. Data is about people at HPE Esmeral. We keep people connected all around the world. We do this in a variety of ways. We've already looked at several of the ways that that happens. We help you find data you need. We help you get from point A to point B. We help make sure those birthday gifts show up on time. Some other interesting ways we connect people is via recipes through social platforms and online services we help people connect to that new recipe that is unexpected, but may just be the kind of thing you need for gender tonight. At HPE Esmeral we provide our customers with the power to deliver services that are tailored to the individual from edge to core, from containers to cloud, many of the services you encounter every day are delivered to you through an HPE Esmeral global data fabric. You may not see it, but we're there in the morning in the morning when you get up and we're there in the evening when you wind down. At HPE Esmeral, we make data globally available across everywhere that your business needs to go. I'd like to thank everyone for the time that you've given us today and I'd like to turn it back over and open up the floor for questions at this time. Here's a question. What are the ways consumers can get started with HPE's data fabric? Well, there's several ways to get started, right? We first off we have software available that you can download. There's extensive documentation and use cases posted on our website. We have services that we offer like assessment services that can come in and help you assess the data challenges that you're having, whether you're just dealing with a scale issue, a security issue, or trying to migrate to a more containerized approach. We have services that help you come and assess that aspect. We have getting started bundles and we have, so there's all kinds of services that help you get started on your journey. So what does a typical first deployment look like? Well, that's a very, very interesting question. A typical first deployment, it really kind of varies depending on where you're at in the maturity. Are you James? Are you Cisco? Right? It really depends on where you're at in your journey. But a typical deployment is involved. We like to come in, we like to do workshops, really understand your specific challenges and problems so that we can determine what solutions are best for you to take a look at. When we kind of settle on that, the first deployment is, there's typically a deployment of a service offering with the software to kind of get you started along the way. We kind of bundle that aspect as you move forward. If you're more mature and you already have existing container solutions, you already have existing large scale data aspects of it. It's really about the specific use case of your current problem that you're dealing with. Every solution is tailored towards the individual challenges and problems that each one of us are facing. Data fabric they mentioned is part of the Esmeral family. So how does data fabric pair with the other solutions within Esmeral? Well, so I like to say there's three main areas from a software standpoint for when you count some of our offerings with the Green Lake solution. So there are really four main areas with Esmeral. There's the data fabric offering which is really focused on delivering that data at scale for AIML workloads, for big data workloads, for containerized workloads. There is the Esmeral container platform, which really solves a lot of some of the same problems, but really focused more on a compute delivery and 100% Kubernetes environment. We also have security offerings, which which help you take in this containerized world that help you take the different aspects of securing those applications. So that when the application, the containerized applications move from one framework or one infrastructure from one to the other, it really helps the security go with those applications so that they can operate in a zero trust environment. And of course, all of this options are being available to you or everything as a service, including the hardware through some of our Green Lake offerings. So those are kind of the areas that that pair with the HPE data fabric when you look at the entire Esmeral portfolio. Well, thanks, Jimmy, really appreciate it. That's all the questions we have right now. So is there anything you'd like to close with? You know, I find I'm very honored to be here at HPE. I really find it's amazing as we work with our customers solving some really challenging problems that are core to their business. It's always an interesting, interesting day in the office because every problem is different because every problem is tailored to the specific challenges that our customers face. While they're all, what we went over today is a lot of the general areas and the general concepts that we're all on together in a journey, but the devil's always in the details. It's about understanding the specific challenges in the organization and Esmeral software is designed to help adapt and empower your growth in your company. So that you're focused on your business and the complexity of delivering services across this connected world. That's what Esmeral takes off your plate so that you don't have to worry about that. It just works and you can focus on the things that impact your business more directly. Okay, well, we really thank everyone for coming today and hope you learned an idea about how data fabric can begin to help your business with all of its analytics. Thank you for coming. Thanks.