 Hello to everyone, the first time I found this kind of reaction of me that is going to be about the archaeology in the archive of regional newspaper in Switzerland. I met my master thesis about the presence of archaeology in the regional press during the 20th century. In this context, I collect and analyze more than 1,000 articles. And I observe sometimes these quotes and also present the reaction of the audience. My thesis was related to the advent of relative archaeology. In the 1960s, Switzerland as a country in Europe experienced the development of expensive engineering projects. It is said to the organization of archaeology by state and the beginning of the preventive technology by law. Contrary to the program of archaeology, it was necessary to quickly to collect as much data as possible before the remuneration. I looked in the press archive if you could observe an indicator of these changes of primitive archaeology. I'll show you a few examples of my thesis where I at least inclined each topic where I covered my article. I observed that before the 1960s there was not a lot of excavation as an organized excavation. But many fortuitous discovery is important in the development. But after it's mostly excavation, organized excavation by all the scientific archaeologists. I have construed that as a testimony that archaeology has been formalized and organized during this period. And that's the archaeological project I've been carrying out. I also observed that press starts to indicate often the status of archaeologists as professional or amateur students. It's a testimony for me of the professionalization and the proof of the need of archaeologists to affirm the professionalization. We noticed also the appearance of an archaeology to talk about archaeology. This expression is in French for systematic or systematic excavation. It's not a lot of mainly in this expression, but it's apparent a lot. You can see in the decade since the 1960s. And it's about the archaeology. We suppose that it's because archaeology uses it a lot for speaking from the job. And that's generally what it's often about. And an example I want to share with you is about the picture that illustrates the press. We observe that archaeology is often shown in the context of the construction site. The link with the wall of the construction, specifically with the philosophy of archaeology, is very close. We have the impression, for example in this picture, that there is no border between archaeological work, archaeological excavation and the construction site. So why this misunderstanding? Why are we observing the reaction of this misunderstanding of scientific archaeology? The change of preventive archaeology about the practice of the discipline has been shown in the local press in various ways. So why did the public not understand the new component of archaeology? And in fact, the concept of preventive archaeology never occurred in the article of the local press site. We never found any explanation about the nature or the goal of preventive archaeology. In the regional press, the goal of archaeology is always presented as discover, protect and preserve remains of archaeology. The main goal is that it was an amount to collect data from the planning description of the agreement. So we didn't find a distinction between programming archaeology and archaeology. So the local press transmits the advent of new metal processes and organization of archaeology. But fundamentally what transformed the archaeological practice and work, the paradigm and change of preventive archaeology was never presented in understanding the national newspaper in the 20th century. The public has not been sanctitized in the press about the event of the scientific archaeological practice in which remains the transcription sequence. So we suggest that this absence of explanation is mainly due to an embarrassment of the archaeology itself with their new goal. They stay silent with the journalists about that. So in this session I would like to emphasize this and conclude by saying that the way in which we as archaeologists see and consider our discipline is crucial in communicating with the public. Look at this of the kind of media, whether it's traditional, like newspaper or new, like the media we're going to talk about in the presentation. So thank you for your attention and have a nice study.