 רגע שעד שנציבור את התוארים להתחיל ישר באינטרדקטי שאני תביאו, שאני חכה לך שתיים של סמולטוק הזה שמצוברים את תוארפיק כן, אנחנו יכולים להתחיל עם סמולטוק כנראה לנסות את זה, כדי להתחיל את התוארים אנחנו יכולים להתחיל על את התוארים כאן בישראל, ככה כשמתנו בבקשה, כדי להתחיל את התוארים כן, אני כנראה, אני כנראה את התואר. אני ע será 40 קundילים של תואר vaya, ואני כפרדה תואר התוארים וביסטים אבל אני לא מולט orbital, זה לא את המזכאים נראה, זה הרבה תוארים, אני לא יאיש, אני כבר הייתי איפה לזריט ואני לא חאה כי זה 40 קטשה 40 פעם, אבל זה היה אוקיי, אז בואו נראה, 1 מיליאנס פסר אהרס, על שלמנגל סטריט, שאתה ירסה בו על שלמנגל סטריט, ראשון ובאוטו פתניס, ראשון, תודה אוקיי, אז אני חושב שאנחנו יכולים להתחיל, בבקשה אוקיי תודה נראה כמה אנחנו עודים אוקיי, רייטיול, כמה אתה עודים? אני חושב שאנחנו נראה איך עודים כמה היה הלך, שאתי נראה אני חושב שזה 2019, אני רוצה לך, אבל אולי 2018, אולי 2019 אני חושב שזה 2019, אתם ודניאל ואתם קראתי את ארסות היטקורטריים ותאוקיי את אישראל, כמה היה לך אתם? זה באמת, זה מאוד ובלב, אנחנו נעתים בלב, קשתנו אל תפקישים, אז קצתנו אל נות, אז תתפקישים נראה שזה הרבה אופסים, נראה כמה שרוצים בלב, נראה כמה שאני חושב ככה יוטוב סטשן עם ראייאל גלאטה אם אתם לא יודעים למה ראייאל היא, היא איזה איזה פתאוגרפור, פילמקר, פיטנס אינסטרקטר היא ואתה חוץ, דניאל רואה 3 יוטוב סטייאלים, הנה המקום, הם רואו ביחד כאלה מנגו סטריט, עם עוד 1 מיליון ספריבורים, שזה מוסכה על פתאוגרפי ופילמקי ובאנגות וכל כאלה, ולעמוד, את ודניאל רואו 2 יוטוב סטייאלים, דניאל רואה על הספריבורים ואת רואה את סטייאלים ואת שוב, שאת שוב 100 אלכים ספריבורים ודניאל את התמיד אני אחריך את השירה שלך כשהייתי מבקש מטעים שאתה יכול להתראה, זה??????? אנחנו יתגיד אחד ואחר חלגת אולי צריך להפוך סטייאל מרחבי אז אתה זוכרת את סטייאל אני חושב שאני זוכרת את הסטייאל home So I don't know who really lost שמרחבי אוקיי, אז שם ראית So that's Rachel. So Rachel thank you for joining us and you know Thank you for giving us the opportunity to talk to you. About filmmaking, about YouTube, all for the sake of a woman's day Where we want to spotlight women creators. So I think we're going to jump right into the first question. I think we got warmed up a little bit.So when did you start your filmmaking career?Sure, so we started the YouTube channel in 2017. Before that, we were doing mostly wedding photography and making videos for that. And that started, I did my first wedding in 2012 and then started my business the next year in 2013.And so since I've been doing things in the photo video world since 2013, but in the YouTube world since 2017.Cool. What drew you into the photo and filmmaking world in 2012-13?I think it has a lot to do with my personality. I like making things, but I'm also very introverted, so I really like the idea of being behind the camera. Telling stories without having to talk, which I know is kind of counterintuitive in terms of being on YouTube mostly now. Because we're in front of the camera a lot more. But I still think even though we're doing YouTube videos, it's still a lot more behind the camera than in front of the camera compared to other people. So yeah, that's kind of what drew me in. Being able to tell stories without having to do stuff like this. Talk about this. Awesome, but in the end you found yourself doing YouTube, but you say like, you feel like you're doing more work behind the camera basically. That's what you feel like. I do, yeah. We'll do short intros and actresses, but for the most part we're just going behind the scenes of our shoots so we're giving tips as we show B-roll and we do voiceovers. It's not a lot of turning the camera and talking to it. It's not my favorite thing. Not daily vlogging stuff. No. Just vlogging. Cool. Do you have any influences? Who influenced you regarding photography, filmmaking? Sure. So in terms of photography, I guess and filmmaking, I really don't like looking to other photographers in our niche because I feel like it's really hard to, I don't know, be creative when you're just only being influenced by the people who are making the same things over and over around you. So I always try to look to find inspiration outside of photography, so whether it be movies or music or books, anything that sparks an emotion or a feeling or an idea in me and taking that and then making photos out of it I feel like is one of the things that helps us, I don't know, not just fall into trends that you can see on Instagram over and over again, just kind of like doing our own thing but inspired, you know, it's not our own thing because we're being inspired by other things but it's not just, you know, taking photos that already exist and then recreating those photos over and over again. Well, it's a lie to say that you came up with something. Like everybody gets inspired from something. Either it's from, like you said, like music or pictures. But the main source of your inspiration is what music, photos, paintings. Yeah, so we've done some videos where we've actually done that. Like we did a photoshoot inspired by Eternal Sunshine of the Spotless Mind, which is one of my favorite movies. And so you kind of grab your favorite still frames from that movie and then like apply that to photography. We did a whole shoot based on that. We've done where like we'll take a song and then we'll break down some of the parts of the songs, some of the like feelings that are, you know, that you get from a song or some of the ideas that like the lyrics may be paint, the pictures that the lyrics paint. You take those and then you make photos from those. Cool. And that's just, I don't, I have a hard time calling it original. Like you said, like it comes from somewhere but it's just different than just like looking to other photographers in New York Mesh. It's giving it your own vision, your own take on whatever inspires you. Yeah, that's cool. So like Eternal Sunshine is one of your favorite references for creating like content. Yeah, we did a whole photoshoot based off of that movie and that photoshoot was more like, like we would try to recreate the frames from that movie. So I guess it's less like inspiring, more derivative. But yeah, but for the most part, like when I get an idea for a photoshoot it's usually because I'm like jogging and listening to a song and I'm like, oh, I love that idea. Like I picture this thing in my head and I want to recreate that. Yeah, instead of just like scrolling Instagram and seeing a photo and saying like how can I like, you know, shot for shot, recreate this thing. I like to be inspired by things outside of photography or photography. Awesome. Yeah, definitely. It makes sense. And you know, inspiration comes from all different things. I remember the last time we've talked, I've like asked you some questions regarding that. I remember you were talking about like when inspiration hits it's not when you're like looking at a video or a movie. It's actually when you're doing something completely else like jogging or shower. Yeah, I like to call it this shower theory because that's what they call it on 30 Rock. But yeah, doing something mindless that like distracts this part of your brain that lets the creative part of your brain kind of have free reign. So like jogging, doing the dishes, taking a shower, doing those like menial tasks. That's where I feel the most. For me, it's getting ready in the morning. That's like when I'm like, I remember that thing that I saw. I have a great idea that could connect to it. And then I always write it down or, you know, on a phone or something. Or just record myself saying like, what's the idea? And then I would give people to listen. It's always like weird a little bit. Anyways, yeah, that's cool. So how do you like you're doing YouTube? How do you combine that with like being an introvert like introvert? Um, I don't think that those two things normally mix. I think like one of the questions that we get a lot is like, I want to make videos. I want to do these things, but like I'm so introverted. I'm so bad at being from camera. And I think that we haven't let that stop us. I think that, and I can be wrong about this, but I think that being an introvert means being like deeply aware of who you are. You're like spending so much time inside of yourself that you know your voice. You're familiar with it because it's, you know, you were the person you spent the most time with. And so I think it was very easy for us to figure out like what our voice was. In terms of making videos because, because of that. And so if you're an introvert, I would just say like leverage, you know, the fact that you know your voice, you know your style, you know what you like and make videos that, I don't know, encapsulate that. And, you know, it's going to be different than the majority of like the vlog style, like your Logan Pauls and your whoever else is trending on YouTube right now. It's going to be different than that. And it's not going to be for everyone. But, you know, just because you're an introvert doesn't mean that you can't make YouTube videos. You can just like make it work for you. For sure. And I think like specific, the case for Mango Street, that was part of the charm. For me, I remember seeing you guys and it was like, they're not trying to be like, I don't know, something else on camera. Like that's them. That's who they are. Like they're a little bit quiet. And I really liked it. I think that's a lot of the charm. Like being yourself, being authentic is a big part of it. It's not for everyone. We're not for everyone for sure. People let us know all the time. But yeah, like we've done collabs with a lot of different kinds of YouTubers and it's very, it's always like jarring to like once the camera turns on, like a personality turns on. Like a lot of your favorite YouTubers are really like toned down normal people. But like once they turn the camera on, they can flip this like charming personality on. And I just like, I don't have access to a charming personality. Like that's never going to be me. And it doesn't like, I feel like we've kind of proven that you can still do videos without it. But yeah, again, not for everyone, but for some people it works. Well, I think the fact that you guys have more than a million subscribers is just the fact that you don't need to be eccentric. Or, you know, like all over the place, the minute you press record on the button, on the button. So it's just, it's a fact. Be authentic. Yeah, yeah. I think people crave like different things. Like they don't want everybody to be the exact same personality turned on. Like you kind of want different flavors here and there. So yeah, I do think there's a place for anyone, you know. And now how does it feel to be like on Mango Street, you and Daniel are together and sometimes he's more on camera and you're less on camera, you're more voice overing the video. But with your fitness channel, it's you constantly on camera. So how is that for you? It's probably new. Yeah. So even on my fitness channel, like you can tell an intro where it makes those videos. I don't look at the camera. There's no talking. Like most fitness channels are like instructors just like yelling at you or like shouting platitudes. And that's not me. Yeah. It's just the text on the screen and every once in a while a voice over, but never me talking to the camera. And so yeah, it's not that different from Mango Street for me on the fitness channel either. Even though I am in front of the camera 100% of the time, I'm not like interacting with it. Cool. And like that's a sigh that I haven't knew about you even when I met you face to face and we've talked, we've got to talk a lot, but I didn't know you're that into fitness. Like what drew you into opening a fitness channel? Yeah. So just around the time that the pandemic came to Los Angeles last year, our gyms closed. And so I turned to YouTube for, you know, the same way that most people did. And I just didn't see, it was like when we started our photography channel, there were so many photography channels that weren't, they didn't have what we were looking for. There were a lot of like long winded talking. They just focused on the tech. They didn't focus on our style. And so we're like, there's like a gap here that like we could fill with like what we like about photography or what we like about our favorite kind of tutorials, like short, succinct tutorials. And I felt the same way about fitness videos. There's a lot of them that are like loud, EDM music, people, you know, yelling at you to do, there wasn't a lot of like calming. Like I like my workouts, not necessarily so hard, but I just like them to make like my brain feel good. Like that's my goal when I work out and I wasn't seeing that on YouTube. So I was like, there's a little gap here. Maybe I can try to fill it. And so that's what I've been doing since the last July is when I started. Cool. Did you see, so last July, it means like in the middle of COVID, right? Did you see, I remember it was a trend. I remember like a lot of fitness instructors were doing like zoom live sessions and you probably saw like the opportunity there. Did you see like an increase with COVID cases going up and then like maybe a little bit of a decrease in your traffic or like did you see it? The main boost, which I found out later was in April, which is when I should have started my channel if I really wanted that boost. I got a boost around October, but it wasn't, it didn't seem to correlate with any numbers. It just, I put out a 30 day workout program in October and I think that just made people start watching my videos more. Yeah, I don't think I've really, I wasn't very strategic, I guess. In my timing. Well, you did do that eventually and it's pretty successful right now. So, but yeah, that's, so you did like a 30 day program where every day you put out a video and that what really gave you the boost. Yeah, I have a 30 day program where people can sign up for it and then they get sent a daily playlist of my videos to watch. And so that's like, that got a lot of people watching the same videos over and over, which I think helps the algorithm, like make, it makes the algorithm think that people like your channel, so they'll recommend videos more, which just adds to both. I think nobody knows how the algorithm actually works. Mysterious algorithm. Cool. Let's see. How is it managing two separate YouTube channels? Like, because I saw you guys are now publishing a little bit less on Mango Street, so is that like a conscious decision? Yes, so we've wanted to, for a long time, we wanted to go down to like one video per month. That's just like a big video, like a big photo shoot, something like really, that like really excites us because it's a lot to do a video every week. It feels like a hamster wheel. And yeah, we're finally getting the place we're doing about like two videos a week. If we have to do like ad spots in our videos, we're just trying to keep it so that we still have extra videos that don't have ad spots because we don't want to just make a video whenever we have to do an ad. That feels really depressing to me. But yeah, we're finally able to like cut back on those a little bit, but we're at the same time putting out more videos a week than we ever happy for. Like on my channel, I do three a week. Daniel and his channel does two a week. And then Mango is like one every two weeks now, so it's still so much work. Well, taking care, are you helping Daniel with his channel, by the way? Or are you like completely separate? But you know, they're completely separate, but we do help each other when needed. Like I'll help take his thumbnails. He bounces feedback off of me. I don't, I'm not interested by the topics in his channel. And so if I can understand a video, then he knows that it's like a broad audience can understand it. But yeah, it's mostly separate. Nice. So, you've created three YouTube channels now. You, you know, all of them are around teaching, giving people tips, advice, and they're all successful YouTube channels. And you probably learned a lot along the way. You probably learned from your mistakes. So maybe we can make it a little bit easier for all the up and coming YouTubers or people that want to open a YouTube channel. Like what would you, what tips would you give them for starting a YouTube channel? Yeah, I think that just like actually doing it, doing, making videos over and over, taking photos over and over, that's the way that you get better. But if you want to learn from my mistakes or like learn from what works for us, what we've found is the main thing is just consistency. So pick a schedule that works for you and upload schedule for us for a very long time, for like four years, it was once a week. That's what we commit to, to make our best video the most frequently that we could. And we post it at the same time every day. So everybody who followed us knows Monday, mango street video. So that's, that's big, being consistent. Kind of knowing your voice, I think is really important, like I was talking about earlier. There's a lot of people who see a YouTuber that they really like, and then they just want to completely emulate that. And then what they end up doing is just making like a less good version of that channel that already exists. And there's just not going to be an audience that cares about you as much as they care about that first channel. Like that's just the reality of it. So kind of knowing your voice. And you can, you can borrow ideas from other people and you can kind of like twist things and make them your own. But when you just try to, like people always try to rip off like Sam Kolder, Keithy and I, those are like the big ones. Sam Kolder forever. Yeah, and you can always tell. And yeah, if you want your own audience, you have to be your own Sam Kolder, Keithy and I said. Or Mango Street, your own Mango Street. For me, you guys are on the top of that list, by the way. Like I really love your content and it's unique. You're teaching so many people like basic and complicated, you know, educational content about photography and filmmaking and it's, for me, I remember watching you guys was super inspiring and helpful. And you know, it was fun watching you guys. You were entertaining as well, which we talked about where, you know, introverted how do you do that or you come across the camera, but you were entertaining for me at least. So good job on that. And those are really good tips. Everybody that are watching right now, if you just joined, I'm talking to Rachel Gulotta. She is a part of the Mango Street Channel with her husband Daniel and she has another channel called Rachel Gulotta Fitness where she instructs and teaches you all about fitness and fitness exercises. So she's a real YouTuber, successful one, I have to say. So listen to what she has to say. Are you guys, do you have like different creative processes for your channels? Like do you go into that channel with a different creative process and opposed to a different one? So for both channels, for all three channels, we have like a formula for how to make our videos that requires like little to no creative thought. I would say that like the creativity on the workout channel just comes in like writing the workouts and then the creativity on the Mango Street Channel comes in like the ideas like what we're going to shoot what we're going to talk about. And then here and there like how are we going to like transition this shot? How are we going to like little things like that? But for the most part in order to put out a video every week or three videos a week you kind of have to have like your main process like when you turn on the camera what you need to do do you know what I mean? You kind of have to just have the same process every time, yeah. So you turned along the way like how to you know make that process better and more efficient. Yeah, we've kind of the first video that we did on Mango Street it took us like all weekend to edit it and then we've kind of stuck to that format this entire time every once in a while we'll get a video where it has to be longer or we'll get a video where we're like I don't know we have to put certain ad spots in we have to adjust our main formula but truly from the very beginning we knew we wanted like succinct videos we knew we wanted to give like quick tips do a recap we knew that like we're super awkward like you were saying so that like there has to be like humor incorporated in some ways to like make people forgive us for our compliment Yeah, we've kind of been doing even on the fitness channel like the first video I did was like that set the tone for the rest of the videos that I'm making and on Daniel's channel they're all the same too so I think we kind of like walked into the process like from the get go which having a background in video I think was helpful for that Daniel and I both do so Yeah, that was my next question you probably like watched different fitness channels and in the back of your mind you probably thought about like how can I make it look better I have the experience I've done this for years now and I know that I can take the visuals for that channel or maybe like the look and feel for that for my channel to a different place I did, yeah, yeah so I would watch videos and I would pick out what I liked and what I didn't like so like when I watch a video that there's no talking I'm like I want to have no talking videos and then I also really wanted to bring something new to the table so even just like the branding of the video I this is like embarrassing for me to say but I looked around on Instagram to like all these there's like a certain like a micro influencer I think is like maybe the best term for it there's a certain kind of influencers yeah up and coming like influencers where you see they have their own unique they have their own yes they all shoot the same like places the same kind of poses the same kind of editing it's like a very strong niche and like I was like that's my target demographic so I want to like I kind of have to set like a target demographic to like know what you're yeah so I knew my color palette I knew like my text I knew everything that I wanted to have based on that and what was the question that you probably saw that you probably saw like different fitness channels and you set yourself I could do that I can make it look better like I have the skills yeah so there's a lot of like like nobody was like reaching out to those people who are like there's a lot of people who you know like that sort of aesthetic and that's people comment all the time that they like the aesthetic of it and I also wanted to do like really calming stretch breaks and so like I use our list don't tell anybody who's taking my stretch break ideas but I use are not art list but art grid I use art grid to get like really beautiful footage so during stretch breaks I play like a lot of like nature scenes and add like some fully to make it feel like really relaxing and I have not yet seen that on any other channel and I feel like that's something that like makes it also stand apart and helps like my goal is to make people feel good and I feel like that adds to it makes your brain feel good cool so but I really liked first of all that's really cool because you saw like a a gap in the visual and the visuals and that you also wanted to fill in but also planning your demographic and then like understanding your demographic and planning your color palettes and your fonts and the the tone of voice and everything according to that is so smart I'm not sure that a lot of people start off like that and that only comes with experience yeah yeah I think that's true yeah a lot of them that's that's why I see and that's what I feel is that a lot of them just like look at what the other person is doing and they all use the same like kind of standard fonts the same timers the same and they they're not really making making it their own or making it unique or you know making it for a certain group of people I guess cool so let's see we just talked about how to build like your own style but if you want to give tips to like other youtubers or other up and coming youtubers is there anything else that like you could take into consideration or when building your style I can say that when I was before the channel existed the first thing that I did was go to Pinterest and then like build like like I had a color palette I had like what kind of fonts I wanted I had like different like icons and stuff that I wanted to like see everything all in one place and you don't have to do that on Pinterest but it's just like an easy way to do it you know you can do it in Photoshop or you know there's a lot of tools for that but that's that's what helped me visualize what I wanted the channel to look like like all in one place awesome and that's a good tip because I have to say like with everything not only creating YouTube channels but any creative project that you're going into it's really helpful here at Artlist we also do that for every project we do there's references there's color palettes there's like a lot of them are from Pinterest as well different paintings, different photos, songs that all convey the mood and feel that you're trying to achieve so everything that you do especially when you're building a YouTube channel definitely try to do that even if you don't have a client or whatever it's for yourself to understand like where are you going with that project yeah awesome so it's women's day how is it for you like what's your feelings of being a woman creator in 2021 society has gone we've been through sort of a mind shift but do you feel that like how is that for you I would say that it's not something that I think about a lot but it is something that I'm affected by from time to time especially on the mango street channel when we started the channel I never really and even still I don't really consider photography or making videos filmmaking to be tech based I approach it more if you're like the lens of art and like that's how I appreciate photography those are the kind of photographers I like aren't people who are just trying to sell you a camera they're like the people who are creating meaningful I don't know works of art and so I did not think that we were starting a tech channel I didn't think I was going to be a woman in tech and so but I am I feel like a little bit uh like a representative of my gender in this space even though I don't consider myself a tech person um and so how that's affected me is um even though I'm not necessarily always interested in tech uh I always feel like I need to be I like uh like say we're making a video about drone photography I think it's always like important to have shots of me actually operating the drone um me speaking about what I like about the drone just to like um kind of let people know it's okay that you know girls can fly drones too um which seems silly and it's um not something that I'm very passionate about but just because of the space that I'm in has a woman I feel like that's something that I need to do what was the exact question well how is it for you to being like being a creator and these times like 2021 yeah a woman creator yeah so um things are a little bit um different for me like it's kind of interesting because Daniel and I run the tech channel together um and so it's kind of interesting to see like a lot of times um like especially when we're starting out people would call it Daniel's channel um like I was just there as a um like to model or you know to we were both writing we were both shooting um he was mostly editing but I was sitting next to him while he was editing like we were both like 50 50 part of it but um that wasn't really recognized and um so that's just something that like we've had like make a conscious effort to like like this is a two person channel like we're both adding something to this um and there are things that we do like for example last that we just but the video that we put out before this one um was about my first music video that I ever shot and um we couldn't frame it that way um because it's about all the mistakes that I made and I really felt like if we frame it as just like my mistakes my failures then one I'm doing into service to girls somehow because people are gonna like judge it differently and two people are gonna be a lot more harsh instead of like hearing the advice that we're giving the video they're gonna you know be more judgmental and so we had like Daniel had to be in the video with me we had to say like we had to use our you know like our mistakes this is like something that we would have done differently um so just stuff like that um yeah did you really like think about it where like that's not a good representation of like women creators like if you'll be alone there and talking about your mistakes like that would be yeah that's something that we do have to like consider and think about kind of like approach it as like we're photographers not like I'm a I don't know I don't know but we just it's something that we have to be mindful of that's definitely something that I can understand like the fact that there aren't like the majority of filmmakers are actually and unfortunately men I would want to have way more women in the industry you know kicking ass um yeah but the fact is I think there are I'm sorry I think there are a lot of them but they're not the big names that people care about um and I do think that there's something to that um I I don't think that you know you should just look to someone's gender as like this is the reason why I follow them but I do think that there are a lot of really awesome women filmmakers out there I think one of my favorite filmmakers and directors and just like tutorial makers is Valentina V and she's someone who should be like at the top of everybody's list when they're making their um you know they're having their uh like events and and they're inviting all these like great filmmakers and stuff and she's not people don't like I feel like she's not picked as much and yeah I think that they definitely exist and um I think they just need more recognition for sure for sure couldn't agree more even here at art list we really try to balance the amount of female workers and male workers in overall the company and also in like management roles it's super important for us to have that you know representation of female employees and the fact of the matter there are really really really good sometimes and not sometimes I mean they're awesome and it's something that should be in every place like definitely in cooperation and I really wish there were more creators there's a lot of them and they should get more recognition women creators for sure um so let's see let's see in youtube in general there is more male creators like how do you feel about that would what would you say to other female creators who are maybe not afraid but concerned of getting in front of the camera and you know being themselves and opening a youtube channel yeah um probably just the same thing that we talked about earlier just kind of like being comfortable with yourself knowing your voice I always think like if this is something like if I'm making something that I like then somebody else out there is going to like it as well so you just kind of have to like trust that you you know what people want to if it's something that you like then other people are going to like it and if you just do that then an audience will follow um yeah but I don't know like I don't know what determines like who's a big youtuber or not I think a lot of it has to do with algorithms and a lot of that has to do with like the people that youtube the platform promotes um and there are women included in that and I think that they're making like a more conscious effort to do that but I yeah I don't know what the advice is if you're a woman like how to to I don't know through that lens how you make how you stand out more I don't know what the answer to that is I think maybe um whoever writes the youtube algorithm maybe knows the answer to that I have to say that we did a film about currently Hannah um last year for women's day and she experienced like a lot of let's say not nice comments on her youtube channels and she said something that I really liked she said like you just look at the good parts of what you're doing look at the people you're influencing look at the old all the people you're inspiring go over that there's always going to be haters doesn't matter if you're a female or a male yeah um and just you know just don't let it get to you it's hard I know but keep doing what you're doing keep being true to yourself and that will definitely take you far at the end yeah I think that's great advice I think it's really hard advice follow but I think that's super hard I know it's super hard being in front of the camera getting a criticism um yeah that's tough but um there's a lot of great creators out there they're doing it improving everybody everybody's that they're wrong do you like we've talked about the part where you're you planned the youtube channel you decided like Daniel should be beside me do you feel like you're representing female creators in some way yeah I do um yeah just whenever we do anything on mango street I always have to be just as a person I'm not um like to me tech is so tech is so second to the story or you know like making something meaningful tech is just a tool that I use to do it I don't think that's because I'm a woman that I build that way I think that's just because I I don't know the way that I appreciate photography is through the lens of art um but yeah so I do feel like I have to care about the tech like interact with it talk about it um even though that's not genuinely genuinely who I am I still feel like that's something that I have to do just because I'm representing women so that when somebody is watching it in Michigan and they have their ideas about uh like who who this drone is for um then you know then maybe can open their eyes like oh you know girls women like doing this too you know cool yeah how how is it working with daniel your husband like it seems you guys have a really special relationship and you know following you over on mango street you got married while you were doing the youtube channel like how was it exposing your your relationship to other people and like working together yeah I love working with daniel I think that um we're lucky I think that's maybe not normal that like people like spending time with their significant other but um yeah I love he before we went full time with youtube he was working uh full time office job where he did motion graphics and uh since he's been home like I love it so much and we work so well together every everything that he's so good at um I don't know our strengths just like really compliment each other like the things that I um like my weak places are his strengths and vice versa um so yeah it's really it's I feel like we make a really good team uh as far as like opening our relationship up to like the internet um I don't know if I would recommend that 10 out of 10 I don't know if I'm like so stoked that we've done that um there's something and there's a lot that like you know we just keep for us um yeah I I don't know if I would recommend doing that if I could go back I don't know if I would do that like 100% again but yeah I've seen you guys answered the question I wasn't working with Daniel but I have to say I I worked I I seen you guys working together like when you came over to visit us uh in Israel and you were shooting the video it was beautiful it was amazing seeing you guys work together giving each other advice you know it was just supernatural it was great seeing it from the side and I specifically and everybody here at our list wish that you know you guys would come over again and that you guys will keep on doing things together and separately um that's awesome seeing that and it's awesome to see that you guys you know you can also separate and do your own niches and help each other which is also you know not all couples and that work together would want to do that thing like separate and try to do each their own thing like how was that going into these you know different projects that was probably you know you got the support from Daniel and Daniel got the support from you probably yeah yeah it's really natural um he had been talking about making his channel for a long time and so that got me thinking like if I did a channel like what would I want it to be and when he's working in his channel what am I going to be working on so yeah it was really natural to do that and like I said like we still like we'll bounce ideas off of each other help each other out with like thumbnails and he calls off like when I do workouts I like to make a timer and he calls off the timer as I'm filming so yeah we're still very much like in each other's steps and stuff but yeah it's it's really nice working with him awesome awesome and speaking about you guys visiting here in Artlist so I think you have a special relationship with Artlist we've been working together for three years now maybe more you guys been using Artlist even beforehand we have been using Artlist from the very beginning before we could really afford the subscription it was a big risk to take it but we did it and we're so happy that we did because yeah we super love Artlist awesome so you guys have been supporting us from you know the get go and I hope we guys could you know help you out as well and I hope we helped you out along the way so it's a really cool relationship and another thing that maybe some of the viewers don't know maybe a lot of the viewers don't know and maybe some of the people that watch you and Daniel Loford mango street don't know is that Daniel has an album he's an artist on Artlist Generation lost he released a ton of new music over at Artlist and you guys also have a collection a new collection over at Artlist right yeah he has a ton I don't know how many albums he has but maybe he still has more that he's even working on right now but I think he has like at least four maybe five up on Artlist right now so it's amazing to see that you're so multi-skilled the both of you you're doing so many things and having Daniel with us and you guys are also by the way on art grid you have a profile filmmaker profile on art grid as well which is awesome yeah we are definitely all over the place especially Daniel so yeah that's amazing and if anybody that views us wants to hear Daniel in his songs over at Artlist go I think there's a link in the description below but generation lost is the artist name stage name go check it out some awesome tracks to you know soundtrack your videos yeah that's Daniel on Artlist cool thanks for the plug he asked me to do that and I forgot sponsor plug so how did you guys like you took the risk but like how did you find out about Artlist I think it was another wedding photographer told us but it was seriously so early on I like I want to say there was only like four albums on Artlist like it was so early on and $200 like we didn't start the business yet and $200 was so much for us at that point and we're like this is a big risk like should we do it we had a full conversation about it and yeah I'm really glad that we did because at the time I don't know if this is true but this is what it seems like all of the other licensing sites you had to buy songs individually so like the subscription model is really attractive to us and I know you can do that now on other sites but it's still we still prefer Artlist just because of the kind of music that's on there it's really hard to find especially for my fitness videos like the specific kinds of songs that I'm looking for um it's really hard to find like unique good music and yeah Artlist has always been there been that for us awesome yeah happy to hear yeah I know we've talked about it several times but it's always great to hear how you guys you know got into Artlist and started working with us so for sure um let's see let's see let's see I'm looking for good questions for you Rachel okay that's about it from our side of questions but we had some posts saying and announcing that you are here with us live today and we asked the viewers and the people to submit their questions so we have some questions for you guys for you Rachel from you guys the viewers and the Artlist community okay so honey crisp music asks let's see and also oh Phylus Phylus asks here on the chat any concrete tips for growing on YouTube regarding keywords, descriptions any best practices that you've noticed along the way but give us the real stuff emphasis on that give us the real stuff so I don't know if I can say anything that doesn't already exist on YouTube but I think for us a thing that we've had to really be conscious of on Mango Street is the phrasing that we use in our titles we just had to change the title because we use the word shoot for our photo shoots and I think that yeah it could be flagged as potentially a violent video and so little things like that that you don't necessarily think about phrasing your videos in a way that they won't get flagged is something that we always have to constantly go back and check a thing that I've learned recently which is maybe not a good tip maybe everybody knows this is that after you go through and tag your video you can go through and double click on the tags and then it'll tell you um how good that keyword is if it's common uh yeah and I don't that's a good tip I didn't know that I hope that's for everybody because we also use a thing like that might just be we use TubeBuddy but it seems like a YouTube feature so yeah if it doesn't work for you then maybe sign up for TubeBuddy that's also a good tip we're also using TubeBuddy which is great to you know trying to see more in depth metrics well then you can probably definitely do it yeah once you do keywords then go back after they're already um like in the description uh go back and double click them and then it'll show you like a whole bunch of analytics from each keyword cool do you have like a specific growth hack that you've noticed? no I don't I honestly I feel like it changes all the time and there's a lot of a lot of things about YouTube are frustrating and not knowing how to best you know make your channel grow you put in all this work for each video and then like especially for us lately like we just go on like little like sometimes videos will trend and do really well and we won't know why and then sometimes we think a video is going to do well and it just it doesn't so I have no idea I'm a terrible person to ask because I feel like we're not very good at that yeah with YouTube you're on the dark lot it's just like kind of a lot of trial and error exactly that's what I wanted to say it's a lot of trial and error it's consistency yeah it's I would say consistency is the number one growth hack the more you post interesting content and valuable content consistency is one of the key factors for growing the YouTube channel and also trying to look for everything that we've talked about but looking for that specific niche or gap that haven't been filled yet and what can you bring to the plate that's the best advice for any up and coming YouTuber yeah any growth hacks always learn the algorithm right try to figure out like what's new on the algorithm what maybe yeah it's different yeah it's hard to stay on top of it yeah it's always changing so always try to keep up to date with it and maybe try out you know talking about different trends if you really want to explore like if there's a boxing match between whoever YouTuber try to talk about it you can try boxing other YouTubers I feel like that would help you grow that's good right that's a trend that's going on lately and for a few years now try maybe go into boxing yeah next time on the art list maybe we can get all the boxes let's try that next time you come over little miss beats a musician from Cape Town asks love your work how do you sorry oh sorry I said I recognize that name oh yeah love your work how do you balance creating for your soul visiting creating for your job this is a really good question I don't know if I would ever call creating YouTube videos like rewarding for my soul it just doesn't seem that important to me but they have like creating videos that I want to make videos that make me happy versus videos that other people want us to make I don't know if we're very good at balancing that but we definitely try to do both um like for example when we came to art list last time we talked about this um like there are photographers that maybe aren't our cup of tea but a lot of people really like and respect them and we respect that and so if they want to know how to edit like that photographer how to make videos like this kind of filmmaker then we'll definitely like you know bend over backwards to figure out so like break down their editing style or you know whatever it is that people want to know um and we make those videos for people um but then at the same time like if we get a good idea that we like we just have to make um for ourselves then we'll also do that too and I don't I don't know if we're good at balancing it um I think that's a question for our audience not for us but um we definitely try to do both are you guys doing polls to see like what type of content people like to see yeah we do that from time to time we do that on um twitter but what we've honestly found like on all three of our channels is when we poll people the top requests are never the videos that people actually want to watch the most um so I think that yeah the people who answered the polls are maybe not the people who watched the videos interesting um same little miss beats she also asks um how do you nurse your mental health and balance it with your work and being in public in the public eye do you have any concerns about it I have so many concerns about it um and I don't think I'm good at balancing it um I do think that like stepping away from the internet uh social media in general is just really good and everybody should do that at some point um we don't do it enough I don't do it enough um I think that's really the the best thing that you can do for yourself is just taking a break from social media for sure um Raphael Lopez asks Rachel what do you what to do when you have a creative hangover like one week you love your work the next week you think it looks like trash oh um yeah I know I know that feeling for sure um I don't know I don't know if I have a good answer to this um that's like a self-confidence thing I think that it's just like really important to not um I don't know judge yourself because I don't my whole entire thing is like uh I have like I'm really afraid of being too confident I'm like just out by confidence I never want to have like overconfidence and so I never like look at my work it's like oh this is so good and I think that um that's probably a negative thing that I do and it's probably something I shouldn't talk about on international women's day but um yeah I think that the positive side of that is I've never like let down by my work because I don't have high expectations for it I feel like this is a bad I probably shouldn't do this question I want to add to that okay I think it's not about looking back at your work and saying that work looks great and that looks trash it's about thinking about the process that you went through in order to create that work and what you've learned along the way and that's really the key for you know for these type of situations when you're like uh like we all been there we all been at a place where we look back at the videos and say like oh my god like I was terrible in front of the camera or this was really bad but first of all you learn something along the way and second you probably inspired someone or you probably helped someone with that video um so that's my answer and that's a way better that's good advice but that's what you tried to say just basically I just wanted to translate what you meant but yeah that's definitely how I would look at it um let's see who else okay Giselle Bahutra I hope I said that right keep watching your vlogs and short movies I love them they're so well thought out are you planning to get more into cinematography and videography much love kisses from Giselle um thanks for the kisses Giselle I think that maybe she's talking about our um like when we do travel videos kind of those are sort of our vlogs yeah we're definitely like in the mood to make more of that kind of stuff we've just been so limited this past year everything that we've had to make has been inside of our apartment um there's like a lot of burnout not just from like I mean just from everything that's gone on this past year plus like having to keep coming up with new videos to deal like with the same backdrop over and over again um so yeah as soon as we're able to get back out into the world we'll definitely I'm sure we'll be very inspired to keep making new fun vlogs yeah um Giselle I have to say I've talked to Rachel before we started this live session and we talked about how we're both waiting for the world to open the skies to open again and we all can travel and make beautiful cinematic travel videos and Mango Street can keep doing those awesome videos um okay wow these are really hard names Urielan Kritu sorry if I've I didn't pronounce that well enough but asking about your um poetry and if there's a book in the works is there I I love writing, writing is my absolute favorite creative medium I don't consider what I write poetry um so there's not ever going to be a poetry book but um yeah I wrote like a sort of a sort of memoir um which is like a series of vignettes and I paired it with different photos that I've made and um yeah our agent has it right now and uh we're looking into maybe getting it published or maybe self-publishing it so yeah maybe in the future I would love that that's like been a long goal of mine to do that so hopefully awesome I didn't know that so first of all it's awesome to hear and when it's finished and you do publish that let us know we're gonna try to push it from our sides because we love you guys we want to help you out um awesome I think that's all the questions we've got from the audience and I think that's actually our time um so Rachel thank you for talking to us joining us an international women's day you are a great representative to female creators around the world even if you think that you haven't been but you are and you are by just doing what you're doing um and again thank you for everything um it's been a pleasure um and yeah thanks everyone for joining us and that's it have a great week everybody and thank you for having me you are very welcome we couldn't have thought of a better creator female creator to join us and talk to us so thank you Rachel say our send our love to daniel as well and you know keep keep doing what you're doing okay thank you so much bye bye סליחה סליחה