 At the opening of the day I was talking about 70% of transformations fail, it's the number one risk, 900 billion, so we identify and say we must do something, we must start thinking on what we can do to leverage and benefit the society with that, and during these months I was thinking okay, who should we partner with to make this happen, because we need to get it, I would say fast and we need to get something that is aligned with our values and I was very happy to hear today talking about people, talking about people, so how we can help organizations and what we can do with organizations to impact the society. And this makes me go back a little bit on the time, I was for five years director for infrastructure and project management at the United Nations, and in 2015 I was at Stanford University doing a course and I met our speaker, Professor Tabrizzi, and I said look I think we found a good path forward to do that, so we identified someone that shares the passion and the knowledge about how we can make a positive transformation, so Professor Ben and Tabrizzi is a faculty of organizational transformation at Stanford University for the past 25 years, he is the author of several bestsellers on transformation, including the 90-day rapid transformation that sold more than a million copies worldwide. Professor Tabrizzi published, and this is really something that impressed me a lot, at this March he published on Harvard Business Review an article called Digital Transformation is not about technology, and since March this year this article is on the top three most popular articles, and just at the break I went again to check and it's now number one, and all of you know what it takes for you to be at number one on Harvard Business Review, so we are very, really, I'm very excited to bring him here, we did a work that he will explain a little bit more, trying to collaborate and trying to bring something that you saw a little bit outside, that is what we are calling Bright Line Transformation Compass, to see how we can address transformation in a positive way, so and I need to be really honest here, I never thought in my life that I would be one day on a stage like this introducing him, okay, so please ladies and gentlemen, let's welcome Professor Bernardo Tabrizzi.