 Hey coach welcome back in today's video I'm gonna show you how to brand yourself to get more clients on the internet This is a really popular topic. A lot of coaches have sent me questions about I Have done my best over the last two years on YouTube on this channel To talk about branding to talk about why you need to have your own website Why you need to position yourself as the expert in your city, all right? So we've already established that so if you if you don't know what that is go watch our past videos You will learn more about that today is very tactical. Okay, so what you want to have is a website a Lot of coaches out there rely on websites like coach up comm thumbtack Craigslist and these are third-party websites that will showcase who you are and of course There's ways of getting clients through those websites and that's great If you can do that and that's free marketing. I love that idea. There's nothing wrong with those websites, but here's the problem Okay, when you rely on those websites now you are competing against other coaches who are on the same site Okay, for example in my city and you can go right now to verify this in San Antonio, Texas There's at least 25 soccer coaches within my city that use coach up Right so if I was a parent and I look online and I go to coach up now I'm trying to pick and choose who I want and most parents who go to sites like that They're going to pick and choose based on ratings and price Right and here's what you don't want to do You don't want to compare yourself to anyone by having your own platform by having your own site You will dictate what the parents see so for example and you can go search this right now If you just go on Google just type in neighbors soccer academy That is the name of my company here that I have you will go see how simple my website is You will see how high it ranks up on Google. All right, if you type in any search term I set up my website for one reason because I wanted to create a brand I did not want to have something that Compete against other coaches in my city. All right having that brand allows you to have one Centralized location where parents can come to they can check it out and they're only reading about you and your service that you provide That is essential and here's another reason why all right if you look at sites like coach up or thumbtack You will have your pricing on there, but they will not allow you to set up recurring Revenue on there. You have to sell blocks of packages. I'm creating another video that talks about why you shouldn't Be selling blocks of packages, but when you have your own site You determine all your media right and you need to think of the same way on Facebook Instagram you want to have your own brand this way you can differentiate yourself from all the other coaches who are competing against you Right that alone Will help you become the authority like that one thing I just talked about Can help you become the authority in your city, but you have to be willing to get a website, right? You could be the guy who wants to spend 40 hours Throughout the week and try to code your own site or try to go to some crappy website service and use that and overthink and over Analyze everything or you could do things very simple the way I suggest All the coaches do if you're watching this if you are coaching Anything as far as private training group training camps or clinics the best software that I have used is what I'm using now And if you go to neighbor soccer academy that site was built on kajabi.com and below We're going to have a discount So I partner with kajabi you can literally just click on the discount you get 15% off and that will allow you to have Everything set up. You're all of your marketing. So all of your landing pages how to collect emails How to send emails how to have a really good website that works on your phone and on the computer And this way your brand is positioned as the expert You don't want to have a website that isn't good because everything comes down to the first impression with parents when they search online Private training whatever sport you're in And whatever city you live in they're going to see the top five to ten coaches on Google And if you are ranking number one, they're going to click yours If you don't have a good site if it doesn't have good presentation, they're not going to want to work with you That's just the way it is, right? So having something like kajabi is really going to help you out It's going to save you a lot of time and it's going to make you a lot more money My whole business is run through that platform and I've had tons of coaches ask me about what do I use? I use that for everything my payment system All of my sites all of my email marketing everything that I do is from that, right? So if you want if you're interested you have a I think it's a free 30-day trial So you have literally nothing to lose you can go below in the description to get that discount and the 30-day free trial So I would love for you to check that out if you have any questions for me comment below this video Hit me up on Facebook Messenger get in touch with me I would love to help you out and show you kind of behind the scenes of my system on how I use it So that's it for this video. You want to brand yourself. You got to have a website though. So that's it. I'll catch you next time