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Farmers harvest blueberries in New Jersey Pinelands, birthplace of the cultivated highbush blueberry

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Published on Jul 28, 2009

New Jersey is the second-largest producer of blueberries in the country, after Michigan, but it holds a much more notable title as the birthplace of the cultivated highbush blueberry. The commercial blueberry was first cultivated in the New Jersey Pinelands by Elizabeth Coleman White, the daughter of a local cranberry farmer, and agricultural scientist Frederick Coville. Whites farm, known as Whitesbog Village, in Pemberton Township, is still farmed by the same family as J.J. White, Inc. This year, owner Joe Darlington has revived the farms blueberry business under Elizabeth Whites original Tru-Blu label. Like the Pinelands cranberry industry, blueberry farming goes back generations. One of the largest blueberry farms in state, Atlantic Blueberry Company, in Hammonton, is run by the sons of the five Galletta brothers who founded it in 1935. (Video by Nyier Abdou/The Star-Ledger)

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