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Published on Apr 2, 2012
Moderator Kate Bulkley, Media Commentator and Journalist, UK @ katecomments
Speakers Nigel Gilbert, Chief Marketing Officer, Virgin Media, UK Fru Hazlitt, Managing Director - Commercial, Online and Interactive, ITV, UK Dave Sibley, Executive Vice President & Managing Director, Viacom International Media Networks, UK
Hear how commercial broadcasters are creating content for brands that goes way beyond the classic 30' spot in terms of reach and word-of-mouth buzz.