 This is an honor and pleasure to be in front of you, and congratulations to IDMA, congratulations to my dear friend Dr. Bhattra, and also my fellow jury members. If I have to describe my experience in the process of going through the jury, the event, I would say that it's been one of the really transformational events for me because in those 4-5 hours we really didn't realize the passage of time. We are in the business of creating experiences as you know our brand club Mahindra is all about experiences and we have a credo called making every moment magical. When I look back to 7th August when we did this process, I thought those moments were truly magical for me because you know what? A big insight for me was that we were using logic to judge magic because the stuff that we were seeing was magical and we were trying to use logic to see magic and it was difficult and we also had couple of moments where we had to tie for bronze as well as silver and in fact in one case even gold. So I think one more insight that I got was that there is a huge work happening at the back end. For example, there were things like people were talking about deterministic insights leading to very sharp targeting particularly in the area of the AIML. I am noticing that the technology and digital is becoming a very heavy combination and I believe that we are second to none in the world. So we are world class that was a big learning for me and I found some friends of mine on the jury so that was another payoff that I had by the way. And I realized that I think IDMA as a idea is fantastic and you know what? In the last 130-140 days we are all now multiple generations are now hooked on to the digital device as everybody is digital now and they say that after 66 days of following a particular routine that becomes a habit. So we are now habituated to now virtual ceremonies, virtual juries and looking at things in our homes with complete uncluttered mind and looking at things. And I think we will be able to use both our right and left brain going forward in being able to judge the magical entries that have come through. Of course let me not underplay the fact that I saw huge innovation, I saw impact and I think I have personally learned a lot. It's been a great, great experience for me wishing all the winners and most importantly the organizers who did a fantastic job in creating this event. This could not have been possible had it not been for an extremely committed in this whole experience for us. Thank you so much, wish you all the best.